MANAS RANJAN NAYAK Email: master_manas04@rediffmail.com, Mobile: 09890851427

Swastik Park, A-4/202, Brhamand CHSL, Azad Nagar, Off Ghodbunder Road, Thane-w, Mumbai-400607

SUMMARY OF PROFILE

-An astute and consummate professional with around 12 good years of diversified experience across various industries like Pharmaceutical, Hospital High Level Disinfectant and Industrial Cleaning & Hygiene Care Chemicals, in the domain of sales and business development in the entire region of Maharashtra and Goa.

-Proficient in managing sales operations, establishing channel partners, organizing promotional strategies, building relationship with clients, achieving desired goals and managing a professional sales Team.

CORE COMPETENCIES-

Sales & Marketing Operation Business Development Distribution Channel Management Team Management CRM Promotional Activities

Product launch and Brand Building Demand Forecasting and

Institutional Sales Credit Control Institutional and Corporate Sale

Achievements at a glance-

Enhanced the business for Altret Chemicals in Maharashtra from a mere 50k to 10 Lakh a month in tenure of just one year. Activated a good 15 new distributors all over Maharashtra (Mumbai, Pune, Nashik, Jalgaon and Goa).

Successfully established the start up business module for Microgen in Mumbai for the first time and consistently incurred a business volume of 3 lakh a month for the first financial year followed by an incremental increase year after year.

Through stringent practice of CRM principle, I increased the number of corporate clients for Vishal Surgical in Mumbai and Pune from hardly a few to a good twenty.

Emerged out as a successful sale professional achieving 110% of the annual target (24 lakh) in the very first year of my debut career with Lupin in Mumbai.

CAREER PATH:-

BDM- Altret Performance Chemicals Gujarat Pvt Ltd- Since Feb 2013 till date.

BDM & later promoted to RBH- Microgen Hygiene Pvt Ltd- From Oct 2010 to Feb 2013.

Sales Manager-Dupont Chemicals (For Vishal Surgical) From Nov 2006 to Oct 2010.

Marketing Executive- Lupin Pharmaceutical Pvt Ltd-From Oct 2004 to Nov 2006.

Key Responsible Area:-

-As a Manager- Business Development, responsibility lies in market & business development of west region (Mumbai, Pune,Nashik, Sangli, Kolhapur,Jalgaon and Goa).

-Streamlining operations, Development of Channel Partners, Resource Management, Conception of business plans and devising corresponding marketing strategy which includes scheduling and controlling the marketing budget for the region.

-Recruiting, Training and Leading a team of Business Development Executives (on roll) and Sales Executives (off roll with the channel partners) for achievement of desired output for the assigned territories.

MANAGEMENT OF EXTERNAL CUSTOMERS-

a) Industrial Sales:-

- Establishing Dealer & Sub-Dealer network.

-Introduction of new product range.

-Carryout trials at customers place to incorporate our product into their applications and uses.

-Managing Dealer’s Team and building up their selling capabilities.

-Managing sales from brief generation till serving the order.

-Managing customer related issues.

-Responsible for market expose, coverage and penetration to various industries like hospital, pharmaceutical, hospitality, manufacturing, facility services & corporate offices.

MANAGEMENT OF INTERNAL CUSTOMERS-

b) Assisting reporting to Country Head-Business Development, with monthly report & competitors’ information etc.

c) Providing clients’ feedback to innovation team and help them to develop fast and cost effective solutions.

d) Handling direct reports from the BDEs and SEs.

EDUCATIONAL QUALIFICATION

A)POST GRADUATION/MASTER DEGREE

MBA (Marketing) 2002-2004 – Passed in first class(63%) with dual specialization, Marketing(major) and Finance(minor).

IMIT (Institute of Management and Information Technology), Utkal University, Odisha.

PROJECTS UNDERTAKEN DURING MBA

ORIPLAST LIMITED, Balasore, Odisha---Survey on Customer Satisfaction (1st semester MBA)

INDUSTRIAL VISIT DURING MBA

PEPSICO LIMITED, Jagatpur, Cuttack, Odisha- Research on Advertisement Effectiveness (3rd semester MBA)

B) GRADUATION/ DEGREE

B. Sc (Botany Honors) 1997-2000 – Passed with first class(64%) with distinction.

Bhadrak College, Bhadrak, F.M. (Fakir Mohan) University, Odisha.

PERSONAL DETAILS

Date of Birth: 20th June 1980

Marital Status: Married.

Hobbies:-

Meeting people of different walk of life, watching socio political debates and business conversations on television and last but not the least listening soft music.

Language Proficiency:- English, Hindi and Odiya.