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September 13, 8:00 pm

There are three ‘Oscar’ style nominations for the Awards this year:• Social Project of the Year• Advertising Campaign of the Year• Opening of the Year

Special award – Retail Person of the Year for which every participant of Retail Business Russia can vote!

Legendary Tatiana Anatolievna Tarasova will present the Welcome Speech for the Nominees and the Winners of the Awards!

SUMMIT OF ECONOMY LEADERS! COME ON, RUSSIA!

NEW FACES. NEW IDEAS.Evgeny Chichvarkin,Live broadcast from London

Sergey Lomakin, Managing Shareholderof Quadro Capital Partners (projects Centrobuv, Modis, Monetka Moscow, FixPrice)

Ian McLeod,Head of Coles (Austria)

Ian Dunning,CEO, Lenta

Vladimir Sadovin,CEO, Azbuka Vkusa

Tatiana Tarasova,our special quest will make speechduring Gala Dinner on September 13!

Pavel Musyal,CEO, supermarket chain Profi (Rumania), Earlier COO X5

Evgeny Butman,Chairman of Boardof Directors, Ideas4retail

Ian Streakland,CEO, OBI

Sergey Krivosheev,Chairman of Boardof Directors,Pharmacy Chain 36.6

On September 13–14 the retail chain teams headed by CEO will gather in Moscow. This is the annual Conference for everyone from Retail to meet: 1000+ delegates, C-suites, 120+ speeches, expo of 40 leading suppliers of retail solutions! Full quorum!

September 14, 6:00pm

Friday night. Interesting people together in a pleasant place! Plus unique wines, live music. And new fresh guests on the summit area! This is all ‘thanks-cocktail’, a formula of 100% success of fi nal summit 2012!

Why feed-back party?CEO of the hugest chains will collect feed-back from market participants!

September 14, 1:00 pm

Discussion Topic: joint projects of chains in marketing, sales, procurements, house brand and… many others!

By Invitation Only!

BIG BUSINESS LUNCH

GRAND PRIX RETAIL AWARDS

AWARD RETAIL NEW WAVESeptember 14, 1:00pm

Final of student teams competition for the best innovative project for modern shop or chain. Fresh ideas of young talents will be reviewed by jury – heads of Dixie, Auchan Russia, Procter & Gamble, MTS, Enter, Leroy Merlin East, Snow Queen.

FIRST 1000 – TOGETHER!

FINAL THANKS COCKTAIL FEED-BACK PARTYUNIQUE EVENTS

• 7 individual conferences on ALL market sectors: Food, DIY&Household, Mobile, Drogerie, Fashion, Financial (Banking & Insurance) Retail, Jewelry Retail

• New business: Auto, Real Estate, Coal mining, Sports – each sector will share its expertise!

• People from different continents will come together in one place: Russia. Europe. America. Asia. 50 cities in Russia and the world will be represented.

2

1100

50

70 %

120 +

69 % DAYS

participants

SESSIONS

owners and top-managers

SPEAKERS

retailers

10 UNIQUE SPEAKERS OF RBR’2012:

54

SEPTEMBER 13. SUMMIT FIRST DAY SEPTEMBER 14. SUMMIT SECOND DAY

The main summit session – on unavoidable changes in the strategies of future development of our business

Innovative experience in retail. View into future of world leader by growth rate. Analyze concepts and Realization of the idea to develop unique offer different from others for new customer generation.

How to attract a new customer into the shop? Ad, new-media, mobile services, non-traditional promo actions… Today the success is achieved by solutions NONobviuos yesterday!

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Open dialogue between retailers and leading IT-developers. What informational and analytical systems will the C-suites of the chains have tomorrow to make informed decisions?

Unique procedure of interaction is developed by Association of the Retaining Companies and associations of leading suppliers. How will our business change after Code signature?

Customer traffic in shops is an individual value. How does it monetized today and will it work tomorrow? Estimate risks and profitability.

The hugest FMCG companies, Big brands, form significant sales volumes. What future of our Shops and new ideas to develop sales do THEY see? How will they work to create competitive advantage for chains, their partners?

Joint (micro) customer crediting by the bank and the chain, co-branding plastic cards, additional services to customers… Review new offers of successful banks in details, give the bankers feed-back!

The collection of new technologies for a shop, RC, back-office. What among them has real future – Let’s make decision together, vote pros and cons!

Speaking authors of concepts worth special attention of the market! The market leaders open more than 2 shops a day. Every day. How does this technology work? How do they look for a place, localize the format, choose and train the staff in such scale and with such low expenses?

How does the black list of system of disloyalty from retail practice of various directions look like today? What new solutions to make use of tomorrow?

How will the external conditions of business change during 3-5 years: work cost, real estate, equipment and technologies, market promotion cost? What strategic solutions will affect your profitability tomorrow?

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Only for RBR 2012: the most numerous Information and qualitative estimates! and moreover – CONCLUSIONS which are to be done related to needs, behavior, dynamics of customer’s expenses – today and in perspective of 3 years. Materials on CD for each participant.

The losses from corruption today is a share of retail turnover. Experts from various areas will visit the summit to give the algorithm of decreasing the level of corruption, methods of ROI and legal risks estimation.

New Wave National Annual Team Competition of innovative projects of students and young specialists for retail chain business.

Unfortunately along with the growth of our chains’ scale the quality and efficiency of work decreases steadily. We understand that people with low profit rarely go in for their work and the simple increase of salary budget is a weak decision. Let’s see the brand new ideas to change relations with the employees.

It is already hard not to notice mutual penetration of a figure and square meters. In Europe e-commerce stands for increase of shopping spaces. Our online services already penetrate real shops. And what is MULTIchannelling then? Discuss how to walk over needless step of evolution – multichannelling approach to business!

The absolute world leader of creating of patronage is Tesco. The session is devoted to the analysis of the loyalty system created by them.

PLEN

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It is utopia to plan something in Russia. But at the same time each understands that the risks of losses are maximum without viewing of perspective! The summit mission is to make long-term future, main dangers and business opportunities in the perspective for 3-5-8 years clear.

Business meetings of chain heads. The topic of dinner is joint projects in marketing, sales, procurement, house brand and… many others!

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76

FROM THE RETAIL SECTOR:

SUPPLIERS. INVESTORS. FINANCIERS. LOGISTICS BUSINESSES. CONSULTANTS. EXPERTS:

General Sponsor General Summit Partner

Offi cial IT-company

Offi cial Partner for InnovativePayment Technologies for Retail

Gala Dinner Sponsor

Offi cial Summit Food and Drinks. Lounge for PepsiCo Delegates

Strategic Partner on Corporate Socisl Networks

Offi cial Summit Partner

Summit Partners

Security Partner

Offi cial Partner on FEAand China Supply Aim Management

Partner Brand Experience Zone

General Conference Partner Jewellery Retail

Е-marketing Partner

Technological Partner

General Partner on Researches

General Radio Partner

Offi cial Information Agency

KEY PARTNERS OF THE SUMMIT:THE FOLLOWING PEOPLE WILL SPEAK AT THE RETAIL BUSINESS RUSSIA SUMMIT 2012

SUMMIT CHAIRMANNIlya Yakubson,Dixie

Lev Khasis,Walmart

Mikhail Susov,X5 Retail Group

Denis Diakov,Maria Ra

Rune Yacobsen,The Boston Consulting Group

Aleksander Gavrik,SCS Group

Maksim Faldin,Wikimart

Yilia Gadliba,Renaissance Insurance

Mikhail Golubev,Megafon Retail

Hedrus Pukas,Quadro Capital Partners

Zhanna Shalimova,Locata

Jay Basnight,Puma

Andrey Chechin,Ozon.Ru

Valentina Uralova,MTS Retail

Alexandru Badulesku,Western Union

Ekaterina Lobanova,Sberbank

Sergey Krivosheev,Pharmacy Chain 36.6

Evgeny Butman,ideas4retail

Vladimir Sadovin, Azbuka Vkusa

Maxim Winesberg,ADAMAS

Victor Lukanin,Euroset

Cristian Rikkers,JosDeVries

Michail Kuchment,Hoff

Inka Ruillere,GE Money Bank

Sergey Chebanenko,Megafon Retail

Yury Fedoseev,Daoffi ce

Sergey Rumyantsev,Enter

Stanislav Serbin,Starik Khotabych

Denis Belov,Boutique.Ru

Elena Kazakova,OMS

Michail Zolotovitsky,Megafon Retail

Tikhon Smykov, Re: Store

Aleksandr Filippov,Rigla

Oleg Merkulov,VTB Insurance

Elena Ishcheeva,Banki.ru

Sergey Petrov, Rolf

Sergey Fedoriniv, Ulmart

David Superbieua, PepsiCo

Andrey Klenin,Retail Chain MTS

Torkuil Macintosh, Sybarite Architects

Elena Panfi lova,Transparensy International Russia

Clive Woodger,SCG London

German Klimenko,Liveinternet

Stanislav Krupnik,Strategix Inter national GmbH

Ilana Bystritski,Strategix Inter national GmbH

Kirill Krutiy,IBM

Aleksandr Dunaev,MasterCard

Andrey Makarov,MasterCard

Leonid Zondberg, DPD in Russia

Sergey Lomakin, Centrobuv

Giulio D’Erme,Triumph International

Irina Malkovskaya,InTouch Insurance

Michael Touch,Svyaznoy

Vitaly Panarin,OTTO Group Russia

Evgeny Chichvarkin

Sergey Martynov,SuZK

Razat Gaurav, JDA Software

Ian Dunning, Лента

Ian Streakland,OBI

Denis Lyudkovsky,Svyaznoy

Rinat Mukhametvaleev,Trest SKM

Ilya Kakovkin,Caesar Sattelite

Evgeny Davydovich,Svyaznoy Bank

Ian McLeod, Coles (Australia)

Georgy Kolpachev, ROSNANO

Bruno De Labarr,Reckitt Benckiser Russia

Andrew Gardner,Procter & Gamble

Sergey Zatsepin,APM Technologie

Oleg Tsarkov,Svarog Capital

Aleksandr Oslon,Public Opinion Foundation

Andy Lye,Action Club Corp. (Hong Kong)

Andrey Kalmykov,Trade Help

Artyom Vinogradov,IBM

Sliman Allab,JDA Software

Dmitry Khalilov,Ernst & Young

Brendan Dorian,Fawaz A. AlHokair

Yulia Nikolaeva,O'Stin

YOU ARE WELCOME TO ATTEND THE SUMMIT!

4 EASY WAYS TO REGISTER FOR SUMMIT:1. Please complete the short application below and send it by:

a. e-mail: iren@b2bcg.rub. fax: +7 (495) 785-22-07

2. Call BBCG: +7 (495) 785-22-06, +7 (495) 781-11-34

3. Complete the online application on the site http://www.b2bcg.ru/

4. The QUICKEST way:

ON PARTICIPATION QUESTIONSIrina Chinnova will be pleased to answer you, e-mail: iren@b2bcg.ru phone: +7 (495) 785-22-06, 781-11-34

DATE:September 13–14, 2012

LOCATION: Renaissance Monarch Hotel.31A Leningradsky Prospect, Moscow

Delegates Prices: Retailers: €1,390 / Non Retailers: €1,690Please specify the PROMO CODE RBR_AUG and get additional discount!

Full name of Delegate:

Position:

Company:

Activity:

Company address:

Contact phone, fax, personal e-mail:

THE FULL PROGRAMME, NEWS OF THE DELEGATES AS WELL AS A VIDEO INTERVIEW WITH SOME OF THE LEADING SUMMIT SPEAKERS CAN ALL BE FOUND ON WWW.B2BCG.RU

PLEASE MAKE RESERVATION OF SUMMIT PARTICIPANT FOR ME: