new business paradigm of digitalization sustainable … · sustainable business have up to 15% less...
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New Business Paradigm of Digitalization SUSTAINABLE MANGEMENT
Planetary Boundary
NEW BUSINESS MODELS
Deepening Value Creation
Tailor-made Products
3-D Printing
BIG DATA
Digital PlatformsProf. Joern Block, 2016
WHY DOES ACAR HAVE A BREAK?
ProfitSUSTAIN
ABILITY
TRADE OFF THINKING
CONFLICT
INTERESTS OFORGANISATION
INTERESTS OFSTAKEHOLDERS
„SustainabilitySweet Spot“
• NEW Processes• NEW Markets• NEW Products and Services• NEW Business Models• NEW Management & Reporting Systems
NEW THINKING
Quelle: Oekom Research 2010, A.T. Kearney 2009, Sloan Management Foundation 2013, University of Oxford 2014, Edelman Trustbarometer 2017, Accenture 2013
90% of all studies show a
positive correlation between
sustainability and profit
Sustainable business
have up to 15% less
capital costs
More than 60% of top
Manager say:
„Sustainability
contributes to profit“
During the crises sustainable
businesses lost only 43%
market value, non-
sustainable lost 50%
Non-sustainable businesses
lost in average 1.9 billion
Euro more during the
financial crises
93% of CEOs think:
Sustainability is
essential for
Business success.
81% of CEOs think:
reputation in the field of
sustainability is important for
the customer decision
80% of all studies, show
a positive influence of
sustainability on the
stock price
- 2,90% + 0,60%
+ 1,96 % + 6,01 %
Alpha
Harvard Business School 2015
Limitsof
Growth
Integrative Growth through Sustainable Business
Pure Profit
Maximization
Pure
Philantropy
Corporate
Social
Responsibility
Social
Entrepreneurship
Inclusive
Business
Shareconomy
???
New Opportunities
New
Challenges
Limitsof Good Causes
New Growth
Opportunities
© Schmidpeter, 2014
Pure
Profit
Maximatio
n
Societal
Pressur
e
Pure
Philantrop
y
Scarcity
of
Resources
Financi
al
Crises
Economi
c
Pressure
Current Business Models
get under pressure
Integration of Sustainability in Corporate Management
Research Focus of René Schmidpeter (2013-2018)
Strategy
INNOVATIONValue
Creation
Communi-cation
Values
Marke-ting
HRMControll
ing
Repor-ting
FinanceLeaders
hip
Diver-sity
Stake-holder
Management
Brand-Manage
ment
Society Stake-
holder
… …
Procure-
mentProduction Marketing
Customer
Service
Leadership/MAnagement
Compliance and Business Law
Product Development / Research and Development
Finance / HR / Controlling
Sales
-VALUE CREATION-
Positive impact
-VALUE PROTECTION -
Avoid negative impact
INTEGRATIVEMANAGEMENT
becomes moreimportant
M3TRIX Modell for sustainable business
transformation
Input Output Outcome Impact
Traditional Management
Sustainable Management
Investitionen
Social Capital,Human Capital
Financial Capital
e.g. turnover,products sold
profit
Effectson target groups
e.g. energy systemsImpact on Society
Thinking the Present from the Future
Contact:[email protected]