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New Business Paradigm of Digitalization SUSTAINABLE MANGEMENT

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Page 1: New Business Paradigm of Digitalization SUSTAINABLE … · Sustainable business have up to 15% less capital costs More than 60% of top Manager say: „Sustainability contributes to

New Business Paradigm of Digitalization SUSTAINABLE MANGEMENT

Page 2: New Business Paradigm of Digitalization SUSTAINABLE … · Sustainable business have up to 15% less capital costs More than 60% of top Manager say: „Sustainability contributes to
Page 3: New Business Paradigm of Digitalization SUSTAINABLE … · Sustainable business have up to 15% less capital costs More than 60% of top Manager say: „Sustainability contributes to

Planetary Boundary

Page 4: New Business Paradigm of Digitalization SUSTAINABLE … · Sustainable business have up to 15% less capital costs More than 60% of top Manager say: „Sustainability contributes to
Page 5: New Business Paradigm of Digitalization SUSTAINABLE … · Sustainable business have up to 15% less capital costs More than 60% of top Manager say: „Sustainability contributes to

NEW BUSINESS MODELS

Deepening Value Creation

Tailor-made Products

3-D Printing

BIG DATA

Digital PlatformsProf. Joern Block, 2016

Page 6: New Business Paradigm of Digitalization SUSTAINABLE … · Sustainable business have up to 15% less capital costs More than 60% of top Manager say: „Sustainability contributes to
Page 7: New Business Paradigm of Digitalization SUSTAINABLE … · Sustainable business have up to 15% less capital costs More than 60% of top Manager say: „Sustainability contributes to

WHY DOES ACAR HAVE A BREAK?

Page 8: New Business Paradigm of Digitalization SUSTAINABLE … · Sustainable business have up to 15% less capital costs More than 60% of top Manager say: „Sustainability contributes to

ProfitSUSTAIN

ABILITY

TRADE OFF THINKING

CONFLICT

Page 9: New Business Paradigm of Digitalization SUSTAINABLE … · Sustainable business have up to 15% less capital costs More than 60% of top Manager say: „Sustainability contributes to

INTERESTS OFORGANISATION

INTERESTS OFSTAKEHOLDERS

„SustainabilitySweet Spot“

• NEW Processes• NEW Markets• NEW Products and Services• NEW Business Models• NEW Management & Reporting Systems

NEW THINKING

Page 10: New Business Paradigm of Digitalization SUSTAINABLE … · Sustainable business have up to 15% less capital costs More than 60% of top Manager say: „Sustainability contributes to

Quelle: Oekom Research 2010, A.T. Kearney 2009, Sloan Management Foundation 2013, University of Oxford 2014, Edelman Trustbarometer 2017, Accenture 2013

90% of all studies show a

positive correlation between

sustainability and profit

Sustainable business

have up to 15% less

capital costs

More than 60% of top

Manager say:

„Sustainability

contributes to profit“

During the crises sustainable

businesses lost only 43%

market value, non-

sustainable lost 50%

Non-sustainable businesses

lost in average 1.9 billion

Euro more during the

financial crises

93% of CEOs think:

Sustainability is

essential for

Business success.

81% of CEOs think:

reputation in the field of

sustainability is important for

the customer decision

80% of all studies, show

a positive influence of

sustainability on the

stock price

Page 11: New Business Paradigm of Digitalization SUSTAINABLE … · Sustainable business have up to 15% less capital costs More than 60% of top Manager say: „Sustainability contributes to

- 2,90% + 0,60%

+ 1,96 % + 6,01 %

Alpha

Harvard Business School 2015

Page 12: New Business Paradigm of Digitalization SUSTAINABLE … · Sustainable business have up to 15% less capital costs More than 60% of top Manager say: „Sustainability contributes to

Limitsof

Growth

Integrative Growth through Sustainable Business

Pure Profit

Maximization

Pure

Philantropy

Corporate

Social

Responsibility

Social

Entrepreneurship

Inclusive

Business

Shareconomy

???

New Opportunities

New

Challenges

Limitsof Good Causes

New Growth

Opportunities

© Schmidpeter, 2014

Pure

Profit

Maximatio

n

Societal

Pressur

e

Pure

Philantrop

y

Scarcity

of

Resources

Financi

al

Crises

Economi

c

Pressure

Current Business Models

get under pressure

Page 13: New Business Paradigm of Digitalization SUSTAINABLE … · Sustainable business have up to 15% less capital costs More than 60% of top Manager say: „Sustainability contributes to

Integration of Sustainability in Corporate Management

Research Focus of René Schmidpeter (2013-2018)

Strategy

INNOVATIONValue

Creation

Communi-cation

Values

Marke-ting

HRMControll

ing

Repor-ting

FinanceLeaders

hip

Diver-sity

Stake-holder

Management

Brand-Manage

ment

Society Stake-

holder

… …

Page 14: New Business Paradigm of Digitalization SUSTAINABLE … · Sustainable business have up to 15% less capital costs More than 60% of top Manager say: „Sustainability contributes to

Procure-

mentProduction Marketing

Customer

Service

Leadership/MAnagement

Compliance and Business Law

Product Development / Research and Development

Finance / HR / Controlling

Sales

-VALUE CREATION-

Positive impact

-VALUE PROTECTION -

Avoid negative impact

INTEGRATIVEMANAGEMENT

becomes moreimportant

Page 15: New Business Paradigm of Digitalization SUSTAINABLE … · Sustainable business have up to 15% less capital costs More than 60% of top Manager say: „Sustainability contributes to

M3TRIX Modell for sustainable business

transformation

Input Output Outcome Impact

Traditional Management

Sustainable Management

Investitionen

Social Capital,Human Capital

Financial Capital

e.g. turnover,products sold

profit

Effectson target groups

e.g. energy systemsImpact on Society

Thinking the Present from the Future

Page 16: New Business Paradigm of Digitalization SUSTAINABLE … · Sustainable business have up to 15% less capital costs More than 60% of top Manager say: „Sustainability contributes to

Contact:[email protected]