new book tech show & tell: kobo - tech forum 2016 - inmar givoni
TRANSCRIPT
Recommendations@
23%
Item to Item● Web, eReader, Apps● Search ● Shopping Cart
Item to User● Web, eReader, Apps● Email campaigns
How to improve recommendations?
Algorithms: Computing better recos
Algorithms: Computing better recos
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Books are...
Books are similar when...
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Item to User
Item to User
Item to User
Algorithms: Computing better recos
Algorithms: Computing better recos
Improve recos through data
Improve recos through data
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Data...
Data...
Data...
Data...
Data...
Data...
Data...
Improve recos through data
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Improve recos through data
Serving recos in context, on time
Next Best Read - CRM + on device
Based on recently finished read
Have you finished reading a book?
Methodology: A/B test
