The Transfer Admissions and Advising Committee (TAAC) is pleased to welcome you to its second annual Transfer Conference. We are pleased to have here today many higher ed related professionals from the region. TAAC concentrates its efforts on a variety of transfer student issues within admissions and advising. We are proud that this conference is a resource for professionals in the process of supporting students' post-secondary educational goals. From our keynote speaker to our session presenters, we are fortunate to have attracted respected professionals in their fields, and we are excited about the quality of their presentations.

The purpose of the conference is to gather interested student-centered individuals and organizations to disseminate relevant information. We seek opportunities to brainstorm, network, and better educate transfer professionals about the intricacies of the transfer process as it relates to the future of higher education. The overarching goal of the conference is to better serve transfer students, as well as institutional interests and support professionals in the field.

TAAC Transfer Conference Thursday, May 14, 2015 GNP AD

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Dr. Marling's research and service

activities focus on improving higher

education transfer policies and

practices. Her previous experiences

in higher education encompass

personal and career counseling,

peer mentoring, leadership, learning

support, and orientation and new

student programs. She has been

involved as a Project Director and/

or Co-Principal Investigator for two

research grants from the TG Benefit

Grants Program. Dr. Marling is an

affiliate member of the Council

for Standards in Higher Education

(CAS) board of directors and acted

as lead content expert in the

collaborative effort to develop the

standards and recommendations

for Transfer Student Programs and

Services. Dr. Marling holds a Ph.D.

in higher education administration

from the University of North Texas,

an M.S. in counseling psychology

from the University of Southern

Mississippi, and a B.S. in psychology

from Texas Christian University.

Keynote Speaker

Janet L. Marling

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Dr. Janet L. Marling: Executive Director at the National Institute for the Study of Transfer Students

TAAC thanks AcademyOne for providing us with lunch today

We encourage you to stop by the ACADEMYONE vendor booth today for more information

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Enjoy the COLLEGEFISH presentation during lunch

We also encourage you to stop by the COLLEGEFISH vendor booth today for more information

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NACAC AD

4th Session

3:00 - 4:00

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WORKSHOP C

WORKSHOP B

WORKSHOP A

We encourage you to stop by the NACAC vendor booth today for more information

Enjoy the CARNEGIE COMMUNICATION presentation during breakfast

We also encourage you to stop by the Carnegie vendor booth today for more information

This session will discuss the importance of examining more than just degree completion

when measuring the success of community college students. Participants will learn about

the role self-efficacy and internal motivation play in the success of community college

students. In addition, those in attendance will gain a better understanding of how to

assess the goals of students entering the community college and how to help them

achieve their stated goal. Lastly, participants will develop an understanding of how

best to measure student success within this new paradigm.

It's Not Always About a Degree: The Importance of Identifying and Measuring Community College Student Goals

Christopher Hockey, Assistant Director of Student Mobility,

SUNY System Administration

ROOM GLOBAL CLASSROOM

GOOD COUNSEL HALL

A combat-decorated veteran and faculty member addresses the return of the student-

veteran to higher education. This session will ask how a community college or university

can successfully reach out to its veteran community. A positive first step can be to sponsor

a film showing designed to create a healing and open atmosphere for all students veterans

and campus community.

Serving the Student Veteran of Higher Education:

The Return of Today’s Veteran and Movie Night!

Colonel John C. Church Jr., Assistant Professor, Immaculata University ROOM LIBRARY

KISTLER MEMORIAL LIBRARY

Orchestrating Instant Decision Transfer Events: From the Community College to the University in a Snap!

Steven Stolar, Advisor, Cumberland County College ROOM 204

GOOD COUNSEL HALL

As one of our transfer students put it last year "Transfer Day took the stress out of

transferring". Admissions and transfer staff preform a great service to students by

facilitating their transfer to an appropriate upper level, senior institution. Not all

community college students enter their freshman year with all four undergraduate

years, all 120 credits mapped out with contingency plans, majors and minors selected.

They rely on us to help them along their way. This workshop will allow discussion on

these relevant issues. We will also discuss on-site programs that serve as a major transfer

vehicle for our community college grads.

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8:00 - 8:30 Registration & Exhibitor Displays

Cardinal Hall/Exhibitors in the Raven's Nest, right outside of Cafeteria

8:30 - 8:45 Welcome Breakfast

Conference Sponsor CARNEGIE COMMUNICATION Presentation

Cardinal Hall Café

9:00 - 10:00 1st SESSION … DESCRIPTIONS AND ROOMS ON PAGE 5

10:15 - 11:15 2nd SESSION … DESCRIPTIONS AND ROOMS ON PAGE 6

11:30 - 12:45 Lunch Sponsored by AcademyOne

Conference Sponsor COLLEGEFISH Presentation

Cardinal Hall Café

Keynote Speaker: Dr. Janet L. Marling, Executive Director

at The National Institute for the Study of Transfer Students

1:00 - 2:00 3rd SESSION … DESCRIPTIONS AND ROOMS ON PAGE 7

2:15 - 2:45 Afternoon Break (Snack & Raffle) Sponsored by NACAC

Cardinal Hall/Raven's Nest

3:00 - 4:00 4th SESSION … DESCRIPTIONS AND ROOMS ON PAGE 8

Conference Agenda 3rd Session

1:00 - 2:00

TAAC would like to thank Rosemont College

for the use of their facilities

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Finding the right fit in a transfer school can be difficult. As an LGBTQ student the

process may feel even more complicated. Attend this session to find out some factors you

may want to consider when helping an LGBTQ student make the right choice, including

but not limited to how to determine if a campus is a Safe Space, and what it truly means

for an institution to be “gay friendly.” This session will also cover the vocabulary and

language used to address the LGBTQ community, and other tools that will assist students

as they transfer from a community college to a four year institution.

Transferring and the LGBTQ Student

Christopher M. Dungee, Counselor, Delaware County Community College ROOM LIBRARY

In 2013, the transfer students requested a focus group so they could tell the Office of

Student Success about the obstacles they faced as they adjusted to being a new student.

Their feedback created a road map for improving the transition experience. Starting in

Fall 2014, Transfer Orientation has grown to include activities throughout the first week,

former transfer students serve as on-going mentors, the new student Orientation session

was revamped, and we were explicit about how to create social networks at SJU.

Feedback from the focus group and the Transition Week plan will be shared.

Developing a Transfer Transition Program

Kim Allen-Stuck, Assistant Vice President, Student Success &

Educational Support, Saint Joseph's University

Attendees will want to participate in this session to jump start or refresh their institution's

Community College transfer recruiting! Phi Theta Kappa Honor Society's College

Relations team develops partnerships with four year colleges and universities to support

their efforts at recruiting and serving community college transfers. In this session we

will highlight Phi Theta Kappa Honor Society's College Relations transfer recruiting

best practices, resources available to recruit community college transfers and proven

community college transfer admissions strategies and tactics to employ at your

institution.

Community College Transfer Recruiting: Best Practices, available resources & “in the field” success stories

Ron Filipowicz, Director College Relations/Phi Theta Kappa Honor

Society-CollegeFish.org

ROOM 204

WORKSHOP A

WORKSHOP B

WORKSHOP C

GOOD COUNSEL HALL

KISTLER MEMORIAL LIBRARY

ROOM GLOBAL CLASSROOM GOOD COUNSEL HALL

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WORKSHOP C

WORKSHOP A

1st Session

9:00 - 10:00

2nd Session

10:15 - 11:15

Transfer students are sometimes referred to as the “Forgotten Student!” I think NOT!

Transfer students on most campuses make up the majority of those who will be entering

your institution and walking across your graduation stage. Regardless of the size of your

transfer student population, these students should be treated as a new student. This

presentation will review the importance of transfer orientation programs, supporting

the transfer transition, and how you can develop a plan to assist your transfer student

population to be seen and not forgotten.

WORKSHOP B WORKSHOP B

WORKSHOP A

ROOM 204

WORKSHOP C

Transfer Students… YES WE HEAR YOU!

Jared Brown, Director of New Student Programs, West Chester University of PA;

Cory Amenta, 2014 Senior Orientation Leader, West Chester University of PA

Given transfer students' unique needs throughout their transitions in higher education and

their increasing prominence in the college admission context, the National Association

for College Admission Counseling (NACAC) has designed a new online resource called

the Transfer Knowledge Hub to assist professionals in their work to support transfer

students. Learn about what this new resource offers, the latest research around best

practices for supporting transfer students, and engage in group discussion to identify

challenges and potential solutions in the field.

Best Practices for Supporting Transfer Students

Crystal Newby, Assistant Director of Education and Training, NACAC

ROOM LIBRARY

ROOM GLOBAL CLASSROOM

ROOM 204

This session will discuss the many policy changes and ongoing projects occurring within

the State University of New York related to transfer student mobility, completion and

success. Participants will learn about SUNY’s efforts to improve completion rates and

student success through policy changes, a system-wide degree audit initiative, and the

development of a system wide reverse transfer process.

Transforming the Transfer Experience: Changing Landscapes for Transfer Students in N.Y.

Christopher Hockey, Assistant Director of Student Mobility, SUNY System Administration

ROOM LIBRARY

ROOM GLOBAL CLASSROOM

Desiree Hoelzle (1), Associate Director for Transfer Admission, Temple University;

Rachel Gionta (2), Associate Director for Alumni Recruitment, Temple University;

Claudia Bereshnyi (3), Coordinator Transfer Admissions, Temple University;

Carly Tokonitz (4), Coordinator Transfer Admissions, Temple University;

Christina Figueroa (5), Coordinator Transfer Admissions, Temple University

Transfer Admissions: The Opportunities and Challenges of Recruiting, Admitting, and Enrolling Transfer Students at Temple University

With an increase in adult students returning to complete a degree or transfer to a four year

institution, many area schools offer accelerated degree completion programs, evening

courses and a variety of options for working adults completing their bachelor’s degrees.

In terms of the transfer process, the needs for adult students are different from traditional

students. This workshop is geared towards advisors and staff who work closely with

non-traditional students and will describe how the Transfer Office at Delaware County

Community College has implemented new interventions to assist adult students through

the transfer process, including advertising materials and workshops.

Transfer Advising Adult Students

Amanda Corsi, Educational Advisor, Delaware County Community College

Over the past year, there have been significant developments with the ability to marry your own

data with digital marketing strategies. Whether it be prospect pools, CRM data, or feeder school

lists, you can now reach your audiences with specific messaging at every point of the cycle

through digital channels. And potentially more powerful, particularly for transfer recruitment,

you can use your data to focus digital delivery right onto the campuses of your feeder schools/

community colleges. These are just a few of the examples of what you’ll take away from this

session. Topics covered will include IP Targeting, Retargeting, Google analytics insight for

transfer, look-alike modeling, feeder school strategies, and much more – all from the angle

of leveraging data you already have access to as a Transfer Admission Professional.

Data & Digital For Transfer – The Game Has Changed

Mark Cunningham, Senior Vice President, Business Development &

Strategy - Carnegie Communications

This session will shed light on the processes of enrolling over 4,000 transfer students

each year to Temple University by a staff of 6 counselors. We will discuss our cycle

strategies and practices while also revealing the challenges that Temple faces in working

to achieve this enrollment goal each year.

GOOD COUNSEL HALL GOOD COUNSEL HALL

KISTLER MEMORIAL LIBRARY

GOOD COUNSEL HALL

KISTLER MEMORIAL LIBRARY

GOOD COUNSEL HALL

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