nagw 2015 - diy government redesign revolution
TRANSCRIPT
#NAGWDIY
DIY GOVERNMENTREDESIGN REVOLUTION
Alex ChaparroWest Coast - Los AngelesBFA in Design from Cal Poly PomonaDesign Intern at DreamWorks AnimationDesigner > Creative Director for the International Office at UT AustinWebmaster at Travis County.
Dislikes cats, likes to draw them. Instagram, Twitter - @cocobean41
Chris StanglandEast Coast - Boston, New York CityPainting degree (ho ho ho) from Massa-chusetts College of ArtHealthcare Dotcoms (remember those?)Web Producer at HarperCollins PublishersWebmaster and Web Team Lead at Travis County
Two beautiful sons, lovely wife, ugly dogInstagram, Twitter - @dirtdirt
WHY ATTEND?
OVERVIEW
OVERVIEWMeaning of life... onlineThe Cowyboy WayDesign & AnatomyThe Building Process
THE WHY OF IT ALL
OLDTABLE BASED
DISPARATE PLATFORMS
EXPENSIVE CMS
NON RESPONSIVE
FUGLY
ROGUE OPEN SOURCECONSULTANTS
ROLE OF GOVERNMENT
(website)
I <3 THE DMV (Said no one ever)
ALL ROADS LEAD TOYOU
CUSTOMER SERVICE
ACCOUNTABILITYDID I DOTHAT?
ENGAGEMENT
HOW TO DESIGN AGOVERNMENT WEBSITEIN 1 EASY STEP
STEAL
“GOOD ARTISTS COPY,GREAT ARTISTS STEAL”
-Me (I just made it up)
ANATOMY OF A GOVERNMENT WEBSITE
NAVIGATION (Vegetables)
SLIDESHOW (Candy)
QUICK LINKS, NEWS (Meat)
FOOTER (Leftovers)
BRANDINGIDENTITYLOGODIFFERENTIATIONPOSITIONING
CONTENT STRATEGY FOR DUMMIES BY DUMMIESWhat is most popularWhat will reduce calls & emailsWhat people need to knowContact informationWhat you want to promoteStench of politics
CMS - JOOMLA!
Google - Webmaster tools, analytics, maps, etc.
Custom Extensions - Free & Paid
Information Architecture & Content Strategy
Social Media Integration
Best Practices
INGREDIENTS
MAKE IT SO
GETTING BUY-IN
CHOOSE YOUR ALLIES
THOUGHTFULLEADERSHIP
OUR TEAM
SECURITY
Culture of SafetyBelt and SuspendersBack that thang upRegular UpdatesConstant Vigilance
GET AN INTERN
PITFALLS
LEARNING CURVE
QUIET YOU FOOL!
I want a cutting edge website that pops, I have almost no budget and I need it in 2 weeks and-
The
EGO
THE END?
OLDTABLE BASED
DISPARATE PLATFORMS
EXPENSIVE CMS
NON RESPONSIVE
FUGLY
OPEN SOURCE CMS
RESPONSIVE
ALLOWS FOR AGILE DEV
USER ORIENTED
UNIFIED DESIGN
NEW
www.traviscountytx.gov/style-guide
one more thing...
https://github.com/TravisCounty/nagw
On GitHub 9/25
THANKMEWwww.traviscountytx.govAlex Chaparro@cocobean41Chris Stangland@dirtdirt