my journey & learnings - vikram srinivasan
TRANSCRIPT
Lessons as an Entrepreneur
Vikram Srinivasan, Founder Zettata
Who We Are
Founders:
●Sesh Seshadri - PhD Wisc Mad->IITB Prof-
>Bell Labs->Serial Entrepreneur
●Vikram Srinivasan - PhD UC San Diego-
>NUS Prof->Bell Labs->Zettata
What?
Connect
Users To
Products
How?
Navigation
Personalized Targeting
By Dynamically Ranking Products on All
Pages of Your Site
Why?
Repeat
Customer
Revenues
and Margins
Life Before Zettata
Hiring
● Hunger
● Attitude
● Date if
possible
Measure Measure Measure
• Have a Hypothesis
• Create a metric to determine if hypothesis is
correct
• Build a solution that can be measured
• Iterate
If you can not measure it, you can not improve it - Lord
Kelvin
Perfect is The Enemy of Good
Correctly read:
●Build MVP
●Fail fast
Initial Stage
Growth Stage
● Hire and delegate
● Else don’t see forest for trees
Habits (Processes) Build Sustainable Success
● Culture
● Communicationo With customerso With employees
● Accountability
● Processes
Culture
● Foosball tables + massages
not culture!
● Transparent
● Flat
● Ok to make mistakes
● Respect
● Accountability
● High bar for excellence
Setting Expectations and Accountability
● Set appropriate expectations with customers
● Set appropriate expectations
with employees and hold everyone
accountable (including yourself).