Research

Methods

Unit 1: research for creative media production

UNDETAKING RESEARCH

What is research?

The main goal of research is the gathering information to answer questions.

Research is what we do when we have a question or a problem we want to resolve. We may think we know the answer to our question already. We may think the answer is obvious.

What are the different types of research?

Authority- the power or right to give orders or make decisions

Tradition- along belief that has been passed on this wayOr something that has been passed on from generation to generation

Common sense- understanding simple things e.g.. Looking left and right before you cross the road

Media myths- the contents from television shows, movies, newspaper and magazine articles

Personal experience- something that has happened to you that you have learnt from.

My research

I done this media interview to find out about people and smart phones, I interviewed people about smart phones and how they use it, what they use it for and what they do on a smart phone.

I asked teenagers because they are the audience to buy smart phones, you don’t see older people much with smart phones.

I think the interview was effective because it gave me a idea of how teenagers contact each other and what they do In there spare time.

My research

This is my media interview

Hi, do you have a smart phone? What phone is it? Why don't you buy a smart phone?What do you do on your phone? How do you contact your friends?Does this cost?Do you have any kind of tablet or IPod?Do you find it useful? If so why? Why don’t you invest in one?Can you watch films/TV on your device or do you prefer watch the television?What would you do if there was no devices? Would you ever think about buying a device?Do most of your friends have a smart device?Do they use the same apps as you? So that doesn't inspire you to buy one?Do you prefer reading about he news or hearing it on the radio?How do you listen to music?Why is that? Do you prefer buying songs or listening to it on the radio?Have you ever illegal downloaded a film or song?

Definitions

• Open questions- is a question that cant be answered with a simple yes or no it needs to have a long developed answer

• Closed questions- is a question when you can only answer with yes or no or you can tick a box.

• Quantitative- large bits of data, lots of information

• Qualitative- focus on numbers and frequencies rather than on meaning and experience.

Bibliography

http://en.wikipedia.org/wiki/Bibliography

http://www.merriam-webster.com/dictionary/media

http://en.wikipedia.org/wiki/Research

10 questions 1. What are the three types of signs?2. What does niche marketing mean?3. What is kirch?4. What is the Matra-Hachette5. How much did the times newspapers lose in a price war?6. What does puffs mean?7. What does secondary leads mean?8. Why is barcode important?9. What does audience share mean?10. What does common junction points mean?

Conclusion

• Accuracy

• Ease of use

• Speed

I've came to the conclusion that internet results are much more affective because it is faster than using a book, books are good to find definitions because you can just go the glossary or use a dictionary. The internet is more helpful and understands for example finding the answer of what is the name of the production company for pulp fiction. It was found easier to search it online as it gave information about the company and some books might not have information about it.

1. Sand box2. Man overboard3. I understand4. tricycle5. three degrees bellow 06. life after death7. Just between you and me8. six feet under9. See through blouse10. Mind over matter

Psychographic- is the study of personality, values, attitudes, interests, and lifestyles.

Class (A , B)- people who do not buy a newspaper or magazine themselves, but read a copy after the buyer has finished with it

Gender- is the range of physical and mental characteristics pertaining to, and differentiating between male and female

Demographics- statistics of a population, where they live and what type of area, where do they live?

Website (Media know it all)

King Kong eventually made up to $550 millionIt took $207 million to make, it is a adventure film, remake of the 1993 film. Directed, co-written and produced by Peter Jackson, the remake film came out in 2005. It won Academy Awards for Best Sound Editing, Best Sound Mixing, and Best Visual Effects. Some reviews criticised it as it is a 3 hour and 7 minute film, it mostly got really positive reviews from film critics. Target audience is mostly males from 14-19, but its also a drama or romance so lots of woman watch it as well, it is also a family film

Questionnaire

Age

Gender

Have you seen king Kong?

0-6 7-12 13-18 19+

Male female

Yes no

What do you like about this genre?

Who do you expect to be the main stream audience?

Would you watch a film like this again?

Yes no

Why is this?

Who would be the secondary audience?

What do you expect in the secondary genre?

What is your favourite film and why?

They attracted the audience by using non realistic characters, its different because you don’t normally see a giant gorilla

Biggest writing on the page because it’s the name of the film and the word “king” means he's the highest in the food chain where he lives. The gorilla is bigger than the woman so he has power.

Very plain background as it only has a gorilla there, his facial expressions show he is angry and the girl there is running from him so the audience know it is going to be a adventure because you know the woman is in a place where no one has ever been because its strange to see that gorilla.

Target audience is mostly males from 14-19, but its also a drama or romance so lots of woman watch it as well, it is also a family film.

The woman looks scared, frightened and is trying to run away from the gorilla.

The film meant to be about people trying to look for a mysterious island trying to write a film about the island and end up finding the gorilla, the girl ends up liking it a bit more than the rest of them. The films turns into a drama/romance from this point

They spent a lot of money producing this film so it has a big budget and a big director. It took $207 million to make. It made $550 million so it mad profit which means the film was a success.

-My names harry-I'm 16-Still in education-Live in pinner-I'm English-I'm in to football-I support Liverpool-I live with my mum and dad-My birthday is 8th February-I spend lots of time watchingTV or playing Xbox-I spend money on computers game every 5-6 months -most of my money goes on fags-I am a uncle-I have a weird sleeping pattern-I love my bed-I spend the least amount of time possible on my homework-I get bored easily-I make myself laugh-I hate buses and trains-I prefer to get a cab-I love horror films-I lost my key 7 times in a year -I love fifa

My profile

Poster for King Kong

This poster will attract the audience because it is a interesting poster, it is a giant gorilla on top of one of the biggest buildings in the world, the gorilla is fighting the army planes, the audience can tell it is not a friendly gorilla because of his facial expressions. One of the planes have bullets coming out of it which means they are trying to kill the gorilla. The word “king” describes the food chain and the gorilla is at the top of it. We also know that it is a strong gorilla because it has 5/6 planes trying to kill it.

Trailer for King Kong

The audience can tell from right at the beginning of the trailer that there is romance involved. They know this because the gorilla did not try to kill her and she was not scared to walk towards it, the gorilla was calm when he was around her so they defiantly had a connection. This will attract woman to watch the film. The expression on the actors faces shows that it is an action film as well as a romance. Towards the end the gorilla was captured on its own island and was brought to civilisation where he has to fight for his life.

The trailer will attract the audience of males, but also will attract females because it is a romance and is upsetting. The film is a family film, also they do shows in the theatre for people who don’t like watching TV. They have also wrote a book about it for readers. This is how much of a success the film was.

http://www.imdb.com/video/imdb/vi1955856665/

King Kong trailer

Primary colours Associated with younger audience as they are very simple and plain. Looks old fashioned. Looks very cartoony. The writing looks like it is from a comic book.

The art work is very old fashioned and looks like someone has drawn it. These days people don’t draw front covers of films unless it is a animation film.

Title block, usually this utilises a lettering style that will be used across all advertising and promotional materials

King Kong 1933

Comparing the King Kong's

• the older king Kong has a small range of primary colours what displays that it is aimed at a younger age as it is cartoon like, however the new King Kong is extremely modern and the use of colours are for both genders and most age groups.

• The first King Kong poster is cartoon with essence of a comic strip, The modern King Kong is more realistic and fluffy

• the camera and picture is better in the new one because it is a different age so technology has improved.

• The audience has changed because in the old King Kong the audience was for children as it was cartoony and the new one is for families and children.

King Kong reception 2005

The film starsNaomi Watts as Ann Darrow,Jack Black as Carl Denham,Adrien Brody as Jack Driscol

Source…http://en.wikipedia.org/wiki/King_Kong_(2005_film)

King Kong reception 1933

The film starsFay Wray Bruce CabotRobert Armstrong

http://en.wikipedia.org/wiki/King_Kong_(1933_film)

Questionnaire

All of the people who answered my questionnaire are 13-18, half of them are female and the other people are male, most of them have seen King Kong and they like it because its adventures and it has action and the secondary genre is romance. Most people said the main stream audience is teenagers and the secondary audience is families or adults. Half of the people would not watch this film again because they don’t like fictional characters.

Bibliography for King Kong

http://www.imdb.com/title/tt0360717/

http://www.imdb.com/title/tt0024216/

http://en.wikipedia.org/wiki/King_Kong_(1933_film)

http://en.wikipedia.org/wiki/King_Kong

Film review on King Kong 1933

Film review on 1933 King Kong

Back in 1933 people was amazed by the King Kong film. The special effects was outstanding. People have never seen these effects before. The audience said the story line was amazing. Also they said it was a “touching ending” which means it was a sad ending to the film.

Film review on King Kong 2005

Even though it came out in 2005 and films have better technology people were still amazed by it. It had lots of genres in this film. The audience felt like it went on for to long the original King Kong in 1993 went on for 100 minutes and in this film it took nearly 100 minutes the meet the gorilla.

Comparing the two different Film reviews on King Kong

Even though the first King Kong came out in 1933 and the remake came out in 2005 they both had the same reviews. The audience was amazed and shocked at both of these films because of the camera effects and special effects shocked the world, no one saw such a amazing film. The films were years and years apart they still had the same effect on people. They both cost a lot of money to make and both earned a lot of money.

Research evaluation

The method I used to find out research is looking on the internet, i used the internet for all of my research for King Kong including pictures, reviews of both the films and the audience profile.

The method I used is very good and effective because using the internet is fast and gives you the correct information. Bad points about it is that sometimes you cant find what you want to find and if you just rely on the internet for research then this is bad because if the internet cuts out you cant do what you want to do. Reading information out of a book is good but not as fast as the internet.

For the future I could use a book or a magazine to find out information about King Kong or anything else.

Documentary about under age smoking

Facts about underage smoking

-90 percent of smokers began before the age 21.

-Every day, almost 3,900 people under 18 years of age try their first cigarette. More than 950 of them will become daily smokers.

-About 30 percent of teen smokers will continue smoking and die early from a smoking-related disease.

-Teen smokers are more likely to have panic attacks, anxiety disorders and depression.

-1 of 5 teenagers who are addicted to cigarettes smokes 13-15 a day.

My documentary will be a one time thing on channel 4 on Tuesday night. It will go on for 60 minutes but will have 3 five minute breaks. It will be about underage smoking and why they smoke, it will attract parents and smokers themselves to watch it and then hopefully see all of illnesses that can happen to them. I will put in facts about smoking and interview people who have suffered because of smoking also interview vox pop who have seen someone suffer. I will also show how much money people waste on smoking and show them how much they would save if they stopped.

Questionnaire on smokingAre you male or female?male female

How many cigarettes do you smoke a day?Less than 5 6-10 11-16 21-25 29+

Do you smoke in the first 30 minutes of walking?Yes no

Does smoking worry you?Yes no sometimes

Have you ever tried to stop smoking?Yes no

Why do you smoke?

Do you know what smoking can do to your health?Yes no

What age did you start smoking at?1-10 11-16 17-21 21+

How much money do you spend on cigarettes per week?£0-5 £6-10 £11-15 £16+

Do you think you will ever stop smoking?Yes no maybe

Bibliography on smoking

http://www.wikihow.com/Create-a-Good-Documentary-Film

http://www.bbc.co.uk/news/health-11001599

http://inf.abdn.ac.uk/research/stop/onlineQ.htm

https://stoptober.smokefree.nhs.uk/

Questionnaire

Five smokers people filled in my questionnaire on smoking. It turns out what people smoke because there friends do it or its because they are stressed. The younger you are the less you smoker. Older people with full time jobs smoke around 11-16 fags a day. They spend £11-15 a week. Almost 100% of the people started smoking at the age 11-16. every person said smoking worries them sometimes. They all know what smoking can do to there health. 4 out of 5 of them have tried to stop smoking but have failed. They all said they might start smoking.

Scenes

The first 2 scenes will be an introduction to what the documentary is about. Why people start smoking at a young age and how underage smokers get there fags?The next 10 scenes will be interviews with random school kids in the street and then with someone who has suffered because of smoking also a vox pop.The 13-17 scene will be about how teenagers get there fags and how much money they would save if they stopped.The 18-21 scene will be on facts about smoking and telling the public how unhealthy smoking actually is and to tell them what is actually in a cigarette because most people don't know. The 22-26 scene will be about someone going into a school and telling classes about smoking and interviewing more school children.The 27-29 scene will end the show and tell the audience how to stop smoking and what numbers to ring and how to get free stop smoking kits.

Different types of documentaries

-docusoaps -Reality television is a genre of television programming that presents purportedly unscripted dramatic or humorous situations-reality TV -Reality television is a genre of television programming that documents unscripted situations and actual occurrences, and often features a previously-unknown cast-fly on the wall - Fly-on-the-wall is a style of documentary-making used in filmmaking and television production-mixed -Blended together into one thing-self reflective -serious thought about one’s character and actions-docudrama - is a documentary-style genre of radio and television programming, feature film, and e-enactments of actual historical events-fully narrated - A fully narrated documentary has a voice over the documentary to help the audience gain a better understanding of what is going on.

My documentary is going to be mixed because it has different types of documentary making, it has reality TV, and narrated sometimes.

Smoking documentary's bibliography

http://www.youtube.com/watch?v=hoo5hZUHbgk&safe=active

http://www.youtube.com/watch?v=sext0OA7a-g&safe=active

http://www.youtube.com/watch?v=thLHLQezDEU&safe=active

http://topdocumentaryfilms.com/we-love-cigarettes/

Interview

Hi I'm going to ask you a couple of questions regarding smoking.Firstly what age did you start smoking at? What age did you tell your parent/ guardian? How many fags do you go through a day? How much money do you spend a week on fags? What fags do you smoke? Next do you smoke in the first hour waking up till the hour before you go to sleep? Have you ever tried to stop smoking? If so how did it work out for you? What went wrong? Do you think you will ever try to stop smoking?

Thank you for your time.

Interview evaluation

Underage smokers mostly start smoking at the age of 13-14 (year 9). They told there parents at 15-16, this is probably because when you turn 16 you are a young adult. You can get a job and spend your money on what you want, also the law says that you can smoke at 16 but cant buy them until your 18. underage smokers smoke around 6-7 fags a day, this is because they are expensive and if you don’t have a job you don’t have much money to buy fags with. Also you are at school so its harder to smoke, on weekends underage smokers smoke more because they have a lot of free time and they are with there friends. They spend £10-15 a week on fags. Most of them smoke in the first hour of waking up and just before going to bed. They start because one of there friends starts so they all do. People have tried to stop but it is hard to stop because all your friends still smoke around you. Plus they drink they want to have a fag. Stress makes you need a fag as well. Most people would want to stop smoking but it is hard to.

Newspaper research

Newspaper is a way of finding out stuff about what is going on in the world. There is different types of newspapers for different countries. People read newspapers to find out information because ages ago people didn’t have internet or a news channel.

Reuters is an international news agency headquartered in Canary Wharf, London, United Kingdom it started off in 1851. Paul Reuter worked at a book-publishing firm in Berlin. He later developed a prototype news service in 1849 in which he used electric telegraphy and carrier pigeons.

Source: http://en.wikipedia.org/wiki/Reuters

Magazine research

People read magazines for different reasons which are to get information and also some entertainment. Also to enjoy the experience magazines about the different topics which range from health, beauty, celebrity gossip, fashion or sports.

You can also read magazines online, people do this while on the way to work. It’s a modern way of reading. Not many people buy magazines they read them of there phone or tablet.

Source- http://issuu.com/gametraders/docs/ gametraders_october_magazine

Self assessment

I thought that my power point was good because I added lots of information and spoke with confidence and I spoke clearly.

For next time I will add information about social network such as face book, twitter exc.

I took peoples feedback in because they are the audience. I did not agree with some of the feedback such as there was no colour because I clearly had a lot of pictures and colour. They also said I love King Kong to much but my film I picked was King Kong so I added lots of information about it.

I think my presentation deserves a merit at the lowest. In my power point I included all the things on the tasks.

Peer assessment

My class said that my power point was not colourful I do not agree with them, they said I love king Kong to much but my movie I picked to write about was King Kong? They also said it had nothing eye catching.

This is my presentation that I presented to the class.

This is my class opinions on my presentation

This is my self assessment on my presentation and what I thought about it