mod awards mobile red carpet - integration kit

PUT THE SHOW AT THEIR FINGERTIPS.

conversion begins with connection

SHOW INTEGRATION PACKET

REDCARPET mobile

by CirqleMedia

the MOBILE RED CARPET

MOD Awards Category Review MOD Judges

Map/Schedule Share a Photo Social Media

Sponsors MOD News MOD Finalists

Leeza’s Place Presenters Donate

MED

IA

The Mobile Red Carpet Architecture Assessment

PROGRAMDEVELOPMENT

It’s All Within Reach.Mobile Bridge by CirqleMedia.com

• Event Activation

• Mobile Red Carpet

• Data Retrieval

• Multi Media

• Lead Capture

• Quick-Response

REDCARPET mobile

by CirqleMedia

After a thorough review of the 2013 MOD

Awards infrastructure and event goals,

Cirqle Media has determined Mobile App

Dev is the most effective platform for

production. It will improve performance,

provide uninterrupted service during the

event, direct-to-load photos and social

media sharing tools / and while it costs

more to develop, we prefer to showcase

the best performing model for this year’s

event and hopefully for years to come.

We have a shared partnership with

several app-hosted mobile OS agencies.

This will reduce our speed-to-market and

development approval process by host-

ing The Mobile Red Carpet on a certified

platform. By using an App we will have

greater control and flexibility to expand

our navigation and the overall user-

experience for the 2013 MOD Awards.

Thank you-

Your Development Team

Cirqle Media

The Winner is...

• The time invest-

ment will be worth

the results and

end-goal for this

year’s MOD Awards

Show.

• Updates will not be

a factor, the show is

a timed event (3 day

period).

• We have

addressed compat-

ibility with activation

options for all

mobile devices.

The Mobile Red Carpet Architecture Assessment

Cirqle MediaMOBILE RED CARPET




• Data Retrieval

• Multi Media

• Lead Capture

• Quick-Response

REDCARPET mobile

by CirqleMedia

What is The Mobile Red Carpet?

The Mobile Red Carpet offers a high-quality mobile bridge for

events, conferences, and trade shows. We allow you to con-

nect with your attendees by creating a customized guide

accessible on all mobile devices.

There are many ways to utilize the Mobile Red Carpet:

• Get the most up-to-date schedules or event news to

your attendees, guests and sponsors.

• Give guests an easy way to search for the exhibitors,

sponsors, area attractions and event exclusives. These

topic examples can be updated real-time for efficiency

and time sensitive updates.

• Allow people to engage with the event via social media

channels like Twitter and Facebook. Add photo opportu-

nities for a wider range of captured experiences before,

during or after the show or event.

• Provide a detailed list of what to do and where to eat

around the local area. Include maps, important locations

for meetings, lunches, seminars, group gatherings or

after-parties.

• Provide your sponsors an extra opportunity to increase

reach and exposure with in-laid info links and app ban-

ners. This provides another full layer of marketing oppor-

tunities for your sponsors and exhibitors.

• Save paper and money on printing costs and have the

ability to make changes, or updates on-the-fly.

Devices Supported

The Mobile Red Carpet is user-

friendly on iPhones, Android

phones, Blackberries, tablets, and

any other devices that your

audience might use. We offer

native apps for iPhone, iPad, and

Android as well as a mobile web

app.

Speed and Ease

Apps provide a faster user

experience, because they do not

rely on a web based connection.

App Hosting

We can sub-host all apps for

various events or we can custom

build your own unique app (only

recommended with higher event

participation.

MOD Awards Event ShowcaseMain InformationHotel and Maps Area Attraction (limited to area)Dates, Times, Locations

Category ReviewListings / All Award Categories and Nominees

Meet the JudgesPhoto and Judges Notes/Bio

MOD Scavenger HuntContest driver - Incentive PlanEncourages attendees to connect withsponsors and exhibitors

Share-A-Photo and Social MediaPhoto sharing during the Awards ShowSocial sharing for media distribution / real time

SponsorsListing application / connects all exhibitorsand sponsors to the visitors and attendees

MOD News FeedLive Tweets, Facebook and RSS Feeds available

MOD FinalistsShowcase center for all 2013 finalists

Leeza’s Place and DonateDirect links for donation submissionand added information about her charity

PresentersSequential listing of Award Ceremonies

Navigation

A

B

C

D

E

F

G

H

I

J

PROGRAMFRAMEWORK


Application based mobile framework.

Navigation and home page design.

In-depth features for Award Show

activities, sharing and engagement.



• Data Retrieval

• Multi Media

• Lead Capture

• Quick-Response

REDCARPET mobile

by CirqleMedia


MOD Awards Category Review MOD Judges

Scavenger Hunt Share a Photo Social Media

Sponsors MOD News MOD Finalists

Leeza’s Place Presenters Donate

Sponsors F

PROGRAMNAVIGATION


Navigation review and layout.



• Data Retrieval

• Multi Media

• Lead Capture

• Quick-Response

REDCARPET mobile

by CirqleMedia


All SponsorsListing application / connects all exhibitorsand sponsors to the visitors and attendees.Sponsor Packet has detailed instruction forbanner, placement and relative information.

Option 1:Presenters (9)Banner rotation lower activity screen.All 9 Presenting Sponsors would havelinkable banners.

Option 2:Donation ButtonHave 2-3 varied banners for Leeza Gibbonsand her charitable link / donation button.

Share-A-Photoand Social Media

Meet the Judges C

PROGRAMNAVIGATION



E


MOD Awardsand EventsShowcase

A

Hotel ammenities, phone numbers,

area attractions, points of contact.

MOD info packet - uploadable PDF.



• Data Retrieval

• Multi Media

• Lead Capture

• Quick-Response

REDCARPET mobile

by CirqleMedia





Leeza’s Placeand Donation

MOD Finalists C

PROGRAMNAVIGATION



I


MOD NewsFeeds and Social Media

G




• Data Retrieval

• Multi Media

• Lead Capture

• Quick-Response

REDCARPET mobile

by CirqleMedia




VIEW FINALISTS

SUBMIT

Thank you for donating

REDCARPET mobile

by CirqleMedia

Scavenger Hunt: The MOD Mingle D

PROGRAMTRAFFIC DRIVER


Contest driver - Incentive PlanEncourages attendees to connect with sponsors and exhibitors through an interactive contest. Prize must be relevant and announced during the banquet.



• Data Retrieval

• Multi Media

• Lead Capture

• Quick-Response

REDCARPET mobile

by CirqleMedia

THE MODMINGLE

SCAN THE EXHIBITOR TABLES TO WIN

2013 MOBILE CONTEST | WIN AN EXPENSE PAID TRIP TO LAS VEGAS

Integrated Activation - “The Mod Mingle”Create a scavenger hunt that engages the attendees in a friendly competition to scan exhibitor booths and sponsor tables or centerpieces for a secret unveiling, once they scan X amount they are entered into the contest for a big evening prize.

Recommendations: Announce the prize winner during the awards show or immediately at the start of the evening gala to further gain activation and excitement.

How it Works• Create secret letters at each booth

or table.

• The letters will activate a special

word.

• Those that connect the “hunt” will

be entered to win an all expense paid

trip or service. The “hunt” must be

relevant and an attractive promotion

worth winning or valued.

the MOBILE RED CARPETGraphic Iconsat Entryways

Centerpiecesat Tables

QR MOD Mingleat all Booth Displays

App Downloadat Registration

AWARDS

2013

» Award Previews» Notes from the Judges» Special Welcome» Meet the Designers» Interviews + Photos

MOD AWARDSInsider Access

REDCARPET mobile

by CirqleMedia

PROGRAMINTEGRATION




• Data Retrieval

• Multi Media

• Lead Capture

• Quick-Response

QR Activation Cardsat all Points of Access

Donations Announced DuringAwards Show

THE MOBILE RED CARPET FOR AWARDS AND BANQUETSUsing Mobile Bridge by Cirqle Media we will transform the MOD Awards Show into a personalized experience for all those in atten-dance. This program connects guests with an array of insider access to ceremony previews, interviews, show exclusives, photos, and real time and social sharing - all from the comfort of their mobile smartphone or other mobile device.

ACTIVATION WITHIN THE EVENT SPACECirqle Media’s team will work with your production/design staff to include activation hot-spots. These hot-spots will be used throughout the venue to bring your guests inside the mobile experience. Once activated, we offer insider-access to show exclusives!

Activation ScheduleThe MOD Awards - Mobile Red Carpet Outline

Cirqle MediaMOBILE RED CARPET




• Data Retrieval

• Multi Media

• Lead Capture

• Quick-Response

REDCARPET mobile

by CirqleMedia

Abex to Review Categories............Approval Due March 4

Event Information and Categories

Collect All Event Information.............................Due March 8

Input / ongoing ......................................................Due March 14

Sponsors

Send Sponsor Packet .......................... on or before March 5

Collect Sponsor Information............... Due to CM March 12

Add Selected Finalists ................................................. March 12

Event Integration

Badging and Logos .........................................................March 5

Discuss Full Integration for Event Signage.............March 5

QR Setup .............................................................................March 5

MOD Mingle / Additional Hours and Production Time

Discuss Piloting This Contest.......................................................

Rules, Regs, QR, Booth Additions

Live Mobile Preview - to Abex Team

Preview Channel and App Link................................. March 14

Final Preview Prior to Live Publish........................... March 15

mod awards mobile red carpet - integration kit

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