PUT THE SHOW AT THEIR FINGERTIPS.
conversion begins with connection
SHOW INTEGRATION PACKET
REDCARPET mobile
by CirqleMedia
the MOBILE RED CARPET
MOD Awards Category Review MOD Judges
Map/Schedule Share a Photo Social Media
Sponsors MOD News MOD Finalists
Leeza’s Place Presenters Donate
MED
IA
The Mobile Red Carpet Architecture Assessment
PROGRAMDEVELOPMENT
It’s All Within Reach.Mobile Bridge by CirqleMedia.com
• Event Activation
• Mobile Red Carpet
• Data Retrieval
• Multi Media
• Lead Capture
• Quick-Response
REDCARPET mobile
by CirqleMedia
After a thorough review of the 2013 MOD
Awards infrastructure and event goals,
Cirqle Media has determined Mobile App
Dev is the most effective platform for
production. It will improve performance,
provide uninterrupted service during the
event, direct-to-load photos and social
media sharing tools / and while it costs
more to develop, we prefer to showcase
the best performing model for this year’s
event and hopefully for years to come.
We have a shared partnership with
several app-hosted mobile OS agencies.
This will reduce our speed-to-market and
development approval process by host-
ing The Mobile Red Carpet on a certified
platform. By using an App we will have
greater control and flexibility to expand
our navigation and the overall user-
experience for the 2013 MOD Awards.
Thank you-
Your Development Team
Cirqle Media
The Winner is...
• The time invest-
ment will be worth
the results and
end-goal for this
year’s MOD Awards
Show.
• Updates will not be
a factor, the show is
a timed event (3 day
period).
• We have
addressed compat-
ibility with activation
options for all
mobile devices.
The Mobile Red Carpet Architecture Assessment
Cirqle MediaMOBILE RED CARPET
It’s All Within Reach.Mobile Bridge by CirqleMedia.com
• Event Activation
• Mobile Red Carpet
• Data Retrieval
• Multi Media
• Lead Capture
• Quick-Response
REDCARPET mobile
by CirqleMedia
What is The Mobile Red Carpet?
The Mobile Red Carpet offers a high-quality mobile bridge for
events, conferences, and trade shows. We allow you to con-
nect with your attendees by creating a customized guide
accessible on all mobile devices.
There are many ways to utilize the Mobile Red Carpet:
• Get the most up-to-date schedules or event news to
your attendees, guests and sponsors.
• Give guests an easy way to search for the exhibitors,
sponsors, area attractions and event exclusives. These
topic examples can be updated real-time for efficiency
and time sensitive updates.
• Allow people to engage with the event via social media
channels like Twitter and Facebook. Add photo opportu-
nities for a wider range of captured experiences before,
during or after the show or event.
• Provide a detailed list of what to do and where to eat
around the local area. Include maps, important locations
for meetings, lunches, seminars, group gatherings or
after-parties.
• Provide your sponsors an extra opportunity to increase
reach and exposure with in-laid info links and app ban-
ners. This provides another full layer of marketing oppor-
tunities for your sponsors and exhibitors.
• Save paper and money on printing costs and have the
ability to make changes, or updates on-the-fly.
Devices Supported
The Mobile Red Carpet is user-
friendly on iPhones, Android
phones, Blackberries, tablets, and
any other devices that your
audience might use. We offer
native apps for iPhone, iPad, and
Android as well as a mobile web
app.
Speed and Ease
Apps provide a faster user
experience, because they do not
rely on a web based connection.
App Hosting
We can sub-host all apps for
various events or we can custom
build your own unique app (only
recommended with higher event
participation.
MOD Awards Event ShowcaseMain InformationHotel and Maps Area Attraction (limited to area)Dates, Times, Locations
Category ReviewListings / All Award Categories and Nominees
Meet the JudgesPhoto and Judges Notes/Bio
MOD Scavenger HuntContest driver - Incentive PlanEncourages attendees to connect withsponsors and exhibitors
Share-A-Photo and Social MediaPhoto sharing during the Awards ShowSocial sharing for media distribution / real time
SponsorsListing application / connects all exhibitorsand sponsors to the visitors and attendees
MOD News FeedLive Tweets, Facebook and RSS Feeds available
MOD FinalistsShowcase center for all 2013 finalists
Leeza’s Place and DonateDirect links for donation submissionand added information about her charity
PresentersSequential listing of Award Ceremonies
Navigation
A
B
C
D
E
F
G
H
I
J
PROGRAMFRAMEWORK
It’s All Within Reach.Mobile Bridge by CirqleMedia.com
Application based mobile framework.
Navigation and home page design.
In-depth features for Award Show
activities, sharing and engagement.
• Event Activation
• Mobile Red Carpet
• Data Retrieval
• Multi Media
• Lead Capture
• Quick-Response
REDCARPET mobile
by CirqleMedia
the MOBILE RED CARPET
MOD Awards Category Review MOD Judges
Scavenger Hunt Share a Photo Social Media
Sponsors MOD News MOD Finalists
Leeza’s Place Presenters Donate
Sponsors F
PROGRAMNAVIGATION
It’s All Within Reach.Mobile Bridge by CirqleMedia.com
Navigation review and layout.
• Event Activation
• Mobile Red Carpet
• Data Retrieval
• Multi Media
• Lead Capture
• Quick-Response
REDCARPET mobile
by CirqleMedia
the MOBILE RED CARPET
All SponsorsListing application / connects all exhibitorsand sponsors to the visitors and attendees.Sponsor Packet has detailed instruction forbanner, placement and relative information.
Option 1:Presenters (9)Banner rotation lower activity screen.All 9 Presenting Sponsors would havelinkable banners.
Option 2:Donation ButtonHave 2-3 varied banners for Leeza Gibbonsand her charitable link / donation button.
Share-A-Photoand Social Media
Meet the Judges C
PROGRAMNAVIGATION
It’s All Within Reach.Mobile Bridge by CirqleMedia.com
Navigation review and layout.
E
Navigation review and layout.
MOD Awardsand EventsShowcase
A
Hotel ammenities, phone numbers,
area attractions, points of contact.
MOD info packet - uploadable PDF.
• Event Activation
• Mobile Red Carpet
• Data Retrieval
• Multi Media
• Lead Capture
• Quick-Response
REDCARPET mobile
by CirqleMedia
the MOBILE RED CARPET
the MOBILE RED CARPET
the MOBILE RED CARPET
the MOBILE RED CARPET
Leeza’s Placeand Donation
MOD Finalists C
PROGRAMNAVIGATION
It’s All Within Reach.Mobile Bridge by CirqleMedia.com
Navigation review and layout.
I
Navigation review and layout.
MOD NewsFeeds and Social Media
G
Navigation review and layout.
• Event Activation
• Mobile Red Carpet
• Data Retrieval
• Multi Media
• Lead Capture
• Quick-Response
REDCARPET mobile
by CirqleMedia
the MOBILE RED CARPET
the MOBILE RED CARPET
the MOBILE RED CARPET
VIEW FINALISTS
SUBMIT
Thank you for donating
REDCARPET mobile
by CirqleMedia
Scavenger Hunt: The MOD Mingle D
PROGRAMTRAFFIC DRIVER
It’s All Within Reach.Mobile Bridge by CirqleMedia.com
Contest driver - Incentive PlanEncourages attendees to connect with sponsors and exhibitors through an interactive contest. Prize must be relevant and announced during the banquet.
• Event Activation
• Mobile Red Carpet
• Data Retrieval
• Multi Media
• Lead Capture
• Quick-Response
REDCARPET mobile
by CirqleMedia
THE MODMINGLE
SCAN THE EXHIBITOR TABLES TO WIN
2013 MOBILE CONTEST | WIN AN EXPENSE PAID TRIP TO LAS VEGAS
Integrated Activation - “The Mod Mingle”Create a scavenger hunt that engages the attendees in a friendly competition to scan exhibitor booths and sponsor tables or centerpieces for a secret unveiling, once they scan X amount they are entered into the contest for a big evening prize.
Recommendations: Announce the prize winner during the awards show or immediately at the start of the evening gala to further gain activation and excitement.
How it Works• Create secret letters at each booth
or table.
• The letters will activate a special
word.
• Those that connect the “hunt” will
be entered to win an all expense paid
trip or service. The “hunt” must be
relevant and an attractive promotion
worth winning or valued.
the MOBILE RED CARPETGraphic Iconsat Entryways
Centerpiecesat Tables
QR MOD Mingleat all Booth Displays
App Downloadat Registration
AWARDS
2013
» Award Previews» Notes from the Judges» Special Welcome» Meet the Designers» Interviews + Photos
MOD AWARDSInsider Access
REDCARPET mobile
by CirqleMedia
PROGRAMINTEGRATION
It’s All Within Reach.Mobile Bridge by CirqleMedia.com
• Event Activation
• Mobile Red Carpet
• Data Retrieval
• Multi Media
• Lead Capture
• Quick-Response
QR Activation Cardsat all Points of Access
Donations Announced DuringAwards Show
THE MOBILE RED CARPET FOR AWARDS AND BANQUETSUsing Mobile Bridge by Cirqle Media we will transform the MOD Awards Show into a personalized experience for all those in atten-dance. This program connects guests with an array of insider access to ceremony previews, interviews, show exclusives, photos, and real time and social sharing - all from the comfort of their mobile smartphone or other mobile device.
ACTIVATION WITHIN THE EVENT SPACECirqle Media’s team will work with your production/design staff to include activation hot-spots. These hot-spots will be used throughout the venue to bring your guests inside the mobile experience. Once activated, we offer insider-access to show exclusives!
Activation ScheduleThe MOD Awards - Mobile Red Carpet Outline
Cirqle MediaMOBILE RED CARPET
It’s All Within Reach.Mobile Bridge by CirqleMedia.com
• Event Activation
• Mobile Red Carpet
• Data Retrieval
• Multi Media
• Lead Capture
• Quick-Response
REDCARPET mobile
by CirqleMedia
Abex to Review Categories............Approval Due March 4
Event Information and Categories
Collect All Event Information.............................Due March 8
Input / ongoing ......................................................Due March 14
Sponsors
Send Sponsor Packet .......................... on or before March 5
Collect Sponsor Information............... Due to CM March 12
Add Selected Finalists ................................................. March 12
Event Integration
Badging and Logos .........................................................March 5
Discuss Full Integration for Event Signage.............March 5
QR Setup .............................................................................March 5
MOD Mingle / Additional Hours and Production Time
Discuss Piloting This Contest.......................................................
Rules, Regs, QR, Booth Additions
Live Mobile Preview - to Abex Team
Preview Channel and App Link................................. March 14
Final Preview Prior to Live Publish........................... March 15