mobile app sales 101
DESCRIPTION
Mobile App Sales 101TRANSCRIPT
Andrew GazdeckiCEO at Bizness Apps
&Carlos Carranza
Reseller Success Team
Becoming a Bizness Apps expert
1. Watch design training webinars2. Watch sales training webinars3. Read help desk tutorials4. Set up a reseller orientation
Landing your first app sale1. Utilize the free marketing materials
- Example power points- Example email / call scripts- Example sales proposals- Videos, Infographics, & more
Landing your first app sale
2. Understand the “return on investment” features- Push notifications- Shopping cart tab- Merchandise tab- Reservations tab- Food Ordering tab- Loyalty programs- Social Media integration (FB, Twitter)- Mailing List / Newsletter integration- Professionally designed app- And many others…
Landing your first app sale
3. Understand industry statistics
Landing your first app sale
3. Understand industry statistics- 47% of the U.S. are now using smartphones.- comScore, Inc. has found that more people are now using apps than web browsers - Study: 58% of people say they can't be away from their mobile phone for more than an hour- 84% of small businesses saw a return on investment from mobile marketing (source: web.com)
Landing your first app sale
4. Understand apps VS mobile websites
Bizness Apps offers both!
Landing your first app sale
4. Understand apps VS mobile websitesMobile website = customer acquisitionMobile app = customer loyalty & retention
Both combined is a complete mobile marketing strategy.
Bizness Apps allows our resellers to create unlimited & free Android apps and mobile websites.
Landing your first app sale
5. Understand the SMB sales process- Numbers game (cold call / email)- Send out app previews & follow up- Utilize Bizness CRM
More mobile devices are sold than PCs
6. Understand the market opportunity
So what are you offering?
1. Native mobile apps for iOS & Android2. Mobile website with redirection3. Complete mobile marketing solution
Android apps included FREE & UNLIMITEDMobile websites included FREE & UNLIMITEDiPhone apps $30/month with bulk discounts
How much should you charge?
1. Include a set up fee ($500-$2000)2. Include a monthly hosting fee ($50-$100)
Other great sales strategies:
1. Offer free Android apps2. Offer mobile websites for a one time fee3. Create a free app for a popular business
Sales Training Conclusion
1. Become a Bizness Apps expert2. Utilize the resources available to you3. Understand the value of mobile4. Understand convincing industry stats5. Understand mobile apps VS mobile websites6. Utilize Bizness CRM to keep track of sales7. Follow up & always be closing!
Have some questions for us?
Check out our help desk:http://biznessapps.desk.com Or view our video tutorials:http://vimeo.com/channels/bizappstutorialsOr email questions to us:[email protected]
