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Insights on Social Media & Minnesota Legislators Facebook: The first in a series.

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A brief interactive overview of Minnesota Legislators by Tunheim Partners.

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Page 1: Mn Legislators On Social Networking Sites   032009

Insights on Social Media &Minnesota Legislators

Facebook: The first in a series.

Page 2: Mn Legislators On Social Networking Sites   032009

Insight

Facebook is a leading social networking platform. Minnesota

politicians and interest groups are finding ways to leverage social networking in a

new style of “political networking.”

Tunheim Partners has built internal tracking systems , analysis practice, as well

as tools and strategies to help interest groups and companies leverage the power

of Facebook and other social media.

While the landscape is rapidly changing we are staying ahead of it.

This is what we know. Today.

Page 3: Mn Legislators On Social Networking Sites   032009

Minnesota Legislators on Facebook

Facebook Legislator Usage More than 70 Minnesota legislators are

on Facebook 49 House profiles, pages or groups 23 Senate profiles, pages or groups 46 total Minnesota Legislator groups

& pages 22 Legislator pages 24 Legislator groups

Friends, Fans & Members Legislators have on average 301

personal profile friends Political pages average 118 fans Legislator groups average 86 members

Page 4: Mn Legislators On Social Networking Sites   032009

Minnesota Legislators on Facebook

49 House profiles, pages or groups 23 Senate profiles, pages or groups 46 total Minnesota Legislator groups & pages on Facebook 22 Legislator pages 24 Legislator groups

There is an average of: Legislator groups average 86 members Legislators have on average 301 personal profile friends Political pages average 118 supporters

Page 5: Mn Legislators On Social Networking Sites   032009

Minnesota Legislators on FacebookSenate House of Representatives

Page 6: Mn Legislators On Social Networking Sites   032009

Facebook - Politician Profile

Page 7: Mn Legislators On Social Networking Sites   032009

Facebook - Politician Page

Page 8: Mn Legislators On Social Networking Sites   032009

Facebook - Political Group

Page 9: Mn Legislators On Social Networking Sites   032009

Facebook Users

(Source: Google AdPlanner)

Page 10: Mn Legislators On Social Networking Sites   032009

Facebook Use

Facebook users on average spend 169 minutes a month there, according to ComScore.

Facebook reached 150 million users in January.

(Source: Fortune Magazine)

Page 11: Mn Legislators On Social Networking Sites   032009

Contact Tunheim Partners

Web Tunheim.com SlideShare.net/TunheimPartners

Email Blois Olson, Executive Vice President

[email protected] David Erickson, Director of e-Strategy

[email protected] Phone

952-851-1600