mlc rup value

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1 R.U.P. feature & value Available for city governments.

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Page 1: Mlc Rup Value

1

R.U.P. feature & valueAvailable for city governments.

Page 2: Mlc Rup Value

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• City search in your language

• Businesses & Organisations in the city (BO’s)

• Users (consumers and businesses searching)

BO’s

Users

Roles in the concept

Theme:Non native languages

Page 3: Mlc Rup Value

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3 roles:

• Municipalities, city government

• Businesses & Organisations in the city (BO’s)

• Users (consumers and businesses searching)

Municipality BO’s

Cities

BO’s

Licensed MultiLingualCities

Users

Roles in the concept

Page 4: Mlc Rup Value

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Being abroad, speakingtheir native language.‘BLUE TRAVELERS’

Selling* in his country,speaking a foreign language.‘BLUE ICON’

Buying internationally,receiving goods or services in his country.‘GREEN GLOBE’

Selling & delivering internationally, export.‘GREEN BOAT’

green line

Users < ––––––––––––––– > Listed BO’s

blue line

Page 5: Mlc Rup Value

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Banners / videos* by the municipality.

Its city’s accounts

USERS

BI - GB Address Listing Bannering

‘green boats’

On all theAddress Listings

The municipality license Realize who is the user seeing your city banner/ video. Especially where s/he is at that moment!

‘blue travelers'‘blue icons’

‘green globes’* Per operational language

Listed BO’s

Page 6: Mlc Rup Value

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Example myMultiLingualCity page

From 3anothe

r MLCity

Accountholder sees the banner from

1another MLCity another

continent

From 2another MLCity

in another country

From 3another MLCity

in same country

From 4another

MLCity in another country

From 5anothe

r MLCity

Located in the

Netherlands

Page 7: Mlc Rup Value

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Banners / videos by your municipality.

Another city’s accountsYour city’s accounts

USERS

R.U.P. feature

Your banners seen in # cities

Address listings

Your municipality license

Your city (nr 31)

month

myMLC pages

myMLC pages

myMLC pages

myMLC pages

myMLC pages

Another city’s accounts

Another city’s accounts

Another city’s accounts

Another city’s accounts

1+2 3+4 11+12

1 6 26

2 7 27

3 8 28

4 9 29

5 10 30

Page 8: Mlc Rup Value

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Banners / videos by your municipality.

Another city’s accounts

R.U.P. Value

Your banners seen by X myMLC people

in # citiesYour municipality license

Your city (nr 31)

months

myMLC pages

myMLC pages

myMLC pages

myMLC pages

myMLC pages

Another city’s accounts

Another city’s accounts

Another city’s accounts

Another city’s accounts

1+2 3+4 After 12

24,000 29,000 Ʃ sum

5,000 6,000 1

4,500 4,000 2

3,000 7,000 3

6,000 2,000 4

5,500 10,000 5

Page 9: Mlc Rup Value

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R.U.P. feature

100% of all myMLC accounts of a city = 5 cities per month

or < 100% but > 5 cities

Depending on the intake of MLCities

Incentive for first 30 MLCities is additional RUP feature

on non MLCities accounts (see sheet 3, right side below)

Page 10: Mlc Rup Value

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Banners / videos by your municipality.

Another city’s accounts

R.U.P. feature TARGETTING

Your banners seen in # citiesYour municipality license

Your city (nr 31)

month

myMLC pages

myMLC pages

myMLC pages

myMLC pages

myMLC pages

Another city’s accounts

Another city’s accounts

Another city’s accounts

Another city’s accounts

5+6 7+8 11+12

- 6 --

- - --

3 - 28

- - --

- - --

So enabling a MLCity to specifically target another city

Page 11: Mlc Rup Value

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Numbers

In more than 70 countries over 3,447 cities identifiedas potential MultiLinguaLcities.

Average of 335,000 inhabitants per city, rup value 16,750 *5

Total potential MLCity inhabitants 1,154,745,000

MultiLingualcity gives international reach to your city!

Page 12: Mlc Rup Value

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Banners / videos* by the municipality.

The Paris banner:On all address listings of the world

Global – continental bannering

The municipality license Realize who is the user seeing your city banner/ video. Especially where s/he is at that moment!

* Per operational language

Additional option The Malaga banner:On all address listings per continent