mini-concept go bananas - sozio · 2021. 6. 17. · 6 - go bananas 1. banane du brésil liqueur...
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GO
BANANAS
MINI-CONCEPT
THIS IS BANANAS!
INTRODUCTION
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As the most widely consumed fruit in the United States, bananas are about as exotic as the
common loaf of Wonder Bread. When it comes to trendy foods, bananas have maintained
their basic status while the wellness world heralds foods like oat milk. But alas, the humble
banana is having its time in the sun. Due to it’s numerous health and beauty benefits, along
with the fact that the scent of bananas is irresistible to many, a surge in its popularity has
spiked. Familiar foods like banana have invaded the home and personal care market due to
the collision of two major consumer moments: the pervasiveness of wellness culture and the
increasing fear that most products are dangerous.
On the horizon, bananas many uses and varieties make it a favored fruit, it’s no coincidence
that it’s become one of the top trending ingredients in recent years.
AROUND THE WORLD
GLOBAL FACTS
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In 2018,
800Air Care & Personal
Care products with a “Banana” claim
launched in North America.
Source: Mintel
The biggest producers of bananas are
India and China.
Philippines has the highest per capita
consumption, about 132 per year,
followed by Brazil. About 100 billion
bananas are consumed globally
each year.
Of the nearly 80 million tons of
bananas produced around the world less than 20% are exported. The rest are eaten locally.
Source: Food and Agriculture Organization of the United Nations
In the 1950’s, a disease called the Panama Disease all but wiped out an entire species of banana which motivated farmers to use
the Cavendish bananawhich we all eat today. The bananas we eat are actually all cloned from a
single banana plant in southeast Asia.
DID YOU KNOW
A’PEELING BENEFITS
INCREASE HAPPINESS
Bananas release a mood regulating substance called
tryptophan which is converted to serotonin in the brain and thus elevates mood
to make us happier!
ENERGY
Bananas supply proper carbohydrates necessary to replace the muscle glycogen
(muscle sugar) used.
DISEASE FIGHTER
Research shows that eating bananas may lower the risk of
heart attacks and strokes.
POTASSIUM
High in potassium, bananas help the body’s circulatory system deliver oxygen to the brain,
helping maintain regular heartbeat and proper
water balance.
[ ]Did you know that bananas are herbs? Although referred to as banana trees, they are not trees at all but a perennial herb.
FUN FACT
[ ]What do Mona Lisa, Ice Cream, and Goldfinger all have in common? They’re all varieties of the more than 1,000 types of bananas in the world.
FUN FACT
TREAT PUFFY EYES
The nutrients in bananas can help calm the blood vessels
under the eyes and reduce puffy eyes.
ENHANCE HAIR HEALTH
Bananas contain folic acid that makes your hair shine. They also keep your hair moisturized and
hydrated.
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BANANA BULLETIN
IN THE NEWS
2. Fashion brand, Marni has pulled its latest inspiration from the produce world, crafting it’s new Banana sneakers around the eponymous fruit and its ties to pop art.
1. Chiquita Banana released their annual artist sticker, this year designed by renowned Spanish artist Ricardo Cavolo. Five new stickers have been designed with bold colors and a reimagination of the iconic Miss Chiquita Banana figure to celebrate the end of 2019.
3. Bananas are by their nature a bit comical. They are fun. Since it first debuted on 2011, the banana has once again made it’s return on Prada’s pattern print bowling shirt for men. 4. The banana industry is fighting to protect the most popular variety of the fruit from a destructive fungus. A disease that ravages banana crops has made its long-dreaded arrival in Latin America, the biggest exporter of the crop. That's reigniting worries about the global market's dependence on a single type of banana, the Cavendish.
@marni
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Prada
Banana CabanaWhite Barn
Bana BananaL’Artisan Parfumeur
Banana Body Yogurt
The Body Shop
Banana Nut BreadYankee Candle
Banana Bundt CakeBath & Body Works
Banana Hand Milk Tony Moly
Banana TwistVictoria’s Secret
PlaintainDemeter
Banana Bright Eye Cream
Ole Henrikson
Banana Skin Facial Oil
Lush
Strengthening Treat – 1 Minute Hair Mask
+ Banana ExtractGarnier
Banana Lip Balm Sephora Collection
‘BUNCHA BANANAS
MARKET PRODUCTS
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Almond BreezeAlmond Milk with
Banana
Purely Elizabeth Superfood Bar
Kit Kat Banana Flavor
BELOVED BANANA
FOOD & BEVERAGE
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1. Banane du BrésilLiqueur made from the slow maceration of bananas mostly from Brazil, captures the spirit of bananas for an intense aroma, enhanced by a hint of Cognac.
2. Purely Elizabeth Superfood Bar Bananas and rich, creamy nut butter + grain-free goodness. Craveablechewy crunch, made with cashews, almonds, coconut oil, bananas, chia seeds, and hemp seeds.
3. Bacardi Banana RumBacardi Banana, a white rum expertly blended for character and flavor to create an authentic Banana taste. Aroma notes of fruit and candy banana, caramel and vanilla with an aftertaste of sweet banana with burnt sugar.
4. Barnana Original Banana BitesUnlike those unsavory banana chips, these bites are moist and delicious.They look and taste just like grandma's old banana bread.
5. Kit Kat Banana FlavorBanana flavored Kit Kat’s produced by Nestle Brazil come packaged in the same format of your regular Kit Kat, but it’s intense banana-milk flavor with it’s brittle, crispy flakes boast a whole new delicious sensation.
6. Almond Breeze Almond Milk with Banana The creamy, sweet goodness of Almond Breeze Almond Milk is now blended with real bananas for a deliciously satisfying treat that contains half a banana in every serving.
1. 2. 3.
4. 5. 6.
Giffard Banane du Brésil Premium Liqueur
BacardiBanana Rum
BarnanaOriginal Banana Bites
GOING BANANAS
MOODBOARD
Yellow C 2004 C 367 C 394 C
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FRAGRANCES
Sozio Col lect ion Banana is a healthy fruit known for its good source of potassium, but it is one of the stronger smelling
fruits too. Ranging from sweet, calming, subtle and exotic –
banana has many scent profiles.
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BA NA N A
L I F E C YC L E
Green. Floral. Fruity.
The wonderful stages of the
banana as they make their way
from humid, tropical climates to
your fruit bowl.
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B A N A N A C R U S H
S O M 0 0 1 1 2 7
B A N A N A F L O W E R
S O M 0 0 1 1 2 6
B A N A N A L E A F
S O M 0 0 1 1 2 5
Gourmand/Fruity
T O P
Sun-Ripened Banana,
Juicy Pineapple, Sweet Orange
▸ ▸ ▸
M I D D L E
Green Jasmine, Lilac,
Violet Leaf, Rhubarb
▸ ▸ ▸
B A S E
Creamy Vanilla,
Sugared Clove
Floral/Fruity
T O P
Fresh Banana,
Palm Leaf, Coconut Water
▸ ▸ ▸
M I D D L E
Hibiscus,
Tiare Flower, Tropical Fruity
▸ ▸ ▸
B A S E
Vanilla Sugar,
Tonka Bean, Musks
Fruity/Green
T O P
Green Banana,
Peach Blossoms
▸ ▸ ▸
M I D D L E
Leafy Greens,
Golden Pineapple, Jasmine Petals
▸ ▸ ▸
B A S E
Coconut Husk,
Vanilla Orchid
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H E A LT H Y
‘ NANA
Aromatic. Fruity. Fresh.
An indulgent fusion of aromatic
scents combined with the
multi-facets of banana.
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S U P E R ‘ N A N A
S O M 0 0 1 1 3 0
S A L T E D P L A N T A I N
S O M 0 0 1 1 2 9
B A N A ’ S W E L L
S O M 0 0 1 1 2 8
Green/Fruity
T O P
Green Banana,
Dewy Cucumber
▸ ▸ ▸
M I D D L E
Leafy Kale,
Salad Greens, Rhubarb
▸ ▸ ▸
B A S E
Agave Nectar,
Earthy Notes
Marine/Fruity
T O P
Salted Banana,
Marine
▸ ▸ ▸
M I D D L E
Aquatic Floral,
Coconut Water
▸ ▸ ▸
B A S E
Driftwood,
Sheer Vanilla
Aromatic/Fruity
T O P
Sparkling Ginger, Lime,
Bergamot, Grapefruit
▸ ▸ ▸
M I D D L E
Banana Leaf, Clove,
Nutmeg, Cardamom
▸ ▸ ▸
B A S E
Santal,
Ambrette, Vanilla Musk
Bananas flavorful profile make it
the perfect addition to boozy
liqueurs and sweet desserts.
Y U M M Y
‘ NANA
Edible. Boozy. Gourmand.
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B O O Z N A N A S O U F F L E
S O M 0 0 1 1 3 3
P B & B A N A N A
S O M 0 0 1 1 3 2
T U T T I F R U T T I B A N A N A
S O M 0 0 1 1 3 1
Gourmand/Fruity
T O P
Ripe Banana,
Pineapple, Creamy Coconut
▸ ▸ ▸
M I D D L E
Condensed Milk,
Caramelized Sugar
▸ ▸ ▸
B A S E
Butterscotch Rum,
Vanilla Bean, Chocolate Syrup
Gourmand/Fruity
T O P
Sliced Banana,
Coconut
▸ ▸ ▸
M I D D L E
Peanut Butter,
Toasted Almond
▸ ▸ ▸
B A S E
Dark Chocolate,
Vanilla Sugar
Fruity/Gourmand
T O P
Peach Nectar,
Sweet Orange, Juicy Pineapple
▸ ▸ ▸
M I D D L E
Creamy Banana,
Buttery Caramel, Coconut Milk
▸ ▸ ▸
B A S E
Vanilla Bourbon,
Sugared Musks
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