Midterm Review: STUDY! News value the criteria editors and reporters use to decide what news is fit to print or broadcast How to Judge News Value Relevance (Does it matter?) Usefulness (Is it important that people know this?) Interest (Who cares?) Journalists look for these 8 elements, when selecting news stories: Timeliness Impact Conflict Novelty Prominence Proximity Engagement Solutions Timeliness News is supposed to be new. These days that means instantaneous. Another journalist beheaded on video posted Tuesday Weather Channel Boasts Record Ratings, Thanks to Hurricane Sandy; 300 million page views! Impact How many people are affected? The greater the impact, the better the story. Hurricane Sandy Pummels East Coast 9/11: New York City attacked! Conflict U.S. Military Strikes Iraq NYC Mayoral Candidates Spar in Final Debate Nets Blow 19-Point Lead; Fall to Phoenix Whats the conflict? Novelty Some events are newsworthy just because they are unusual. Cat Survives 26 Story Fall Prominence The bigger the name, the bigger the news Royal Baby! Proximity People care about what happens close to home. Laundry Lounge Opens in Harlem! West Indian Day Parade Engagement Sometimes a news report marks the beginning of a conversationthat keeps going. Police shoot unarmed teenager in Ferguson, Missouri Strikes a chord, sparks national conversation Solutions Many news stories discuss problems; the best ones also offer solutions. News value the criteria editors and reporters use to decide what news is fit to print or broadcast To recapJournalists look for these elements, when selecting news stories: Timeliness Impact Conflict Novelty Prominence Proximity Engagement Solutions Journalists and news outlets use this standard to determine truth and accuracy: V.I.A. V erification I ndependence A ccountability Verification This is the process that establishes whether something is true and accurate--or not. President Lisa has been kidnapped in her officeis it true? How do you prove it? Find more than one good source: Go to the sceneher office. Ask an official from the college to confirm. Check with the police and hospital where she was taken. Interview eyewitnesses. Call her family for comment. Independence Journalists and news outlets must be free from the control, influence or support of interested parties, coupled with a conscious effort to set aside any pre- existing beliefs and a system of checks and balances. The rules? You cant be paid to report a story. At the highest levels, you cant pay someone to give you the story. You cant write about your family or friends. You cant report on a company that you work for, own stock in, have a vested interest in. You cant go on a trip that a company pays for and then write about the destination. A journalist or legitimate news outlet must be accountable: Use named sources or have notes and recordings to prove that the reporting is correct. Use bylines so you know who wrote the story. Make corrections if necessaryrather than leave mistakes on the record. Journalism is. the practice of investigating and reporting events, issues and trends to the mass audiences of. .all kinds of media, primarily Books Newspapers Magazines Radio TV Digital media Social and mobile media. Journalism. -- Provides citizens with accurate, reliable, impartial information they need to function in a free society. --Is a watchdog to the government, business and other powerful public and private entities. --Offers a forum for public criticism. --Gives a voice to the voiceless. Public relations is: Creating understanding for or goodwill toward a company, person, product Advertising is. Any paid form of non-personal presentation and promotion of ideas, goods or services by an identified sponsor.