Copyright © 2006 InBev – All rights reserved1

Behoeftenonderzoek Business Intelligence Toetsen van bestaande dienstverlening aan de behoeften in de nieuwe organisatie

VVDAB, January 31th, 2008Mia Brugmans

CONFIDENTIAL'The contents of this presentation are strictly confidential, subject to consultation and local laws, and are not to be used for circulation or forward briefing without the prior permission of the Fenwick project team.'2

CONFIDENTIAL'The contents of this presentation are strictly confidential, subject to consultation and local laws, and are not to be used for circulation or forward briefing without the prior permission of the Fenwick project team.'

Achtergrond

• Business Intelligence (BI) behoorde bij het department Merger an Acquisitions and Strategy

• Alle functies die geen kernfuncties zijn worden bijeengebracht in een afdeling ‘Business Shared Services’

• Deze diensten sluiten ‘Service Level Agreements’ (SLAs) af met hun klanten

• Bij het verplaatsen van een functie worden alle activiteiten ervan doorgelicht

Pro-actief een behoeftenonderzoek uitvoeren om na te gaan of de activiteiten nodig en voldoende zijn

CONFIDENTIAL'The contents of this presentation are strictly confidential, subject to consultation and local laws, and are not to be used for circulation or forward briefing without the prior permission of the Fenwick project team.'3

CONFIDENTIAL'The contents of this presentation are strictly confidential, subject to consultation and local laws, and are not to be used for circulation or forward briefing without the prior permission of the Fenwick project team.'

Stappen

5. Acties nemen en het effect consolideren5. Acties nemen en het effect consolideren

1. Projectdefinitie1. Projectdefinitie

2. Promotie2. Promotie

3. Data verzamelen3. Data verzamelen

4. Data analyseren, samenvatten en rapporteren4. Data analyseren, samenvatten en rapporteren

CONFIDENTIAL'The contents of this presentation are strictly confidential, subject to consultation and local laws, and are not to be used for circulation or forward briefing without the prior permission of the Fenwick project team.'4

CONFIDENTIAL'The contents of this presentation are strictly confidential, subject to consultation and local laws, and are not to be used for circulation or forward briefing without the prior permission of the Fenwick project team.'

• Objectief: verifiëren van SLAs + promotie van de dienst

• Scope: externe publieke informatie• Schaal: hoofdkantoor• Team: BI manager (directeur ‘Business services’ sponsort)• Moeilijkheidsgraad: laag, maar voldoende respons nodig

• hou het eenvoudig en duidelijk • kort • zorg ervoor dat ook medewerkers met invloed deelnemen

• Stappen en resultaat: zie hierna • Baten: kost-efficientie • Kosten:

• 40 werkuren • gebruik van bestaande infrastructuur

1. Projectdefinitie

CONFIDENTIAL'The contents of this presentation are strictly confidential, subject to consultation and local laws, and are not to be used for circulation or forward briefing without the prior permission of the Fenwick project team.'5

CONFIDENTIAL'The contents of this presentation are strictly confidential, subject to consultation and local laws, and are not to be used for circulation or forward briefing without the prior permission of the Fenwick project team.'

2. Promotie

• Contacten onderhouden met hierarchie en medewerkers met invloed • Begeleidende tekst bij Polls• 1 x email sturen om te herinneren• Communiceren over resultaten

• Contacten onderhouden met hierarchie en medewerkers met invloed • Begeleidende tekst bij Polls• 1 x email sturen om te herinneren• Communiceren over resultaten

great stuff Mia. 

Cheers, 

Roger  

Roger MerkoskyInBev, VP Corporate Audit

Prima marketing !Reeds reacties gekregen ?

Ulla De HondtDir. BSS

chapeau!  

Chantal

This is outstanding material, and very much worth taking a bit of time to explore and better understand our global industry

environment.  Thank you Mia.    

Best regardsNigel Miller

VP Employee Relations and Communication

CONFIDENTIAL'The contents of this presentation are strictly confidential, subject to consultation and local laws, and are not to be used for circulation or forward briefing without the prior permission of the Fenwick project team.'6

CONFIDENTIAL'The contents of this presentation are strictly confidential, subject to consultation and local laws, and are not to be used for circulation or forward briefing without the prior permission of the Fenwick project team.'

3. Data verzamelen

• Informatie:

• Lijst van ‘Service level agreements’• Informatieproducten• Populatie in hoofdkantoor: 240• Gebruikers van di|agora: 30 top• 5 Key people: marketing and sales, financieel,

interne communicatie, externe communicatie, Mergers and acquisition

CONFIDENTIAL'The contents of this presentation are strictly confidential, subject to consultation and local laws, and are not to be used for circulation or forward briefing without the prior permission of the Fenwick project team.'7

CONFIDENTIAL'The contents of this presentation are strictly confidential, subject to consultation and local laws, and are not to be used for circulation or forward briefing without the prior permission of the Fenwick project team.'

• SLA1: Intranet site: ‘Find the evident, ask for what is more difficult’ • SLA2: Sector-commentaren van banken: op di|agora • SLA3-6: Selectie van andere sector-informatie: publicties en afgeleide samenvattende rapporten • SLA7: Opvolgen van de pers: op di|agora

• SLA8: Toegang tot databases: toegang, self-service en instructie

• SLA9: Informatie op maat op vraag: ‘ask for what is more difficult’

• SLA10: Beschikbare winst voor bier per biermarkt

‘Service level agreements’ en informatie-producten

CONFIDENTIAL'The contents of this presentation are strictly confidential, subject to consultation and local laws, and are not to be used for circulation or forward briefing without the prior permission of the Fenwick project team.'8

CONFIDENTIAL'The contents of this presentation are strictly confidential, subject to consultation and local laws, and are not to be used for circulation or forward briefing without the prior permission of the Fenwick project team.'

Gebruikte methodes

Poll vor di|agora gebruikersPoll voor alle medewerkers van het hoofdkantoor

Interviews met ‘key-people’ Analyse dagelijks werk

commentscomments

Kosten

CONFIDENTIAL'The contents of this presentation are strictly confidential, subject to consultation and local laws, and are not to be used for circulation or forward briefing without the prior permission of the Fenwick project team.'9

CONFIDENTIAL'The contents of this presentation are strictly confidential, subject to consultation and local laws, and are not to be used for circulation or forward briefing without the prior permission of the Fenwick project team.'

Verzenden van de ‘Poll’

Subject: External information on MyInbev.net June 6

Dear all, The site External information under Tools on MyInbev.net is a gateway to public external information available at the GHQ.  The concept is: Find the evident and Ask for what is more difficult  The aim is - have a limited but very relevant selection of data and reports at your disposal of up-to-date information- give you the possibility to delegate more difficult requests- a more consistent use of external data at InBev Please visit the site and complete the Poll you find here or on the site. It has 10 radio button-questions and takes 2 full minutes. Any question you fill in is OK. All comments are welcome. The poll is anonymous, only the number of answers is seen.    Thank you for your cooperation, Mia Mia BrugmansBusiness Intelligence in Business Services

CONFIDENTIAL'The contents of this presentation are strictly confidential, subject to consultation and local laws, and are not to be used for circulation or forward briefing without the prior permission of the Fenwick project team.'10

CONFIDENTIAL'The contents of this presentation are strictly confidential, subject to consultation and local laws, and are not to be used for circulation or forward briefing without the prior permission of the Fenwick project team.'

Verzenden van een herinnering voor de ‘Poll’

June 9

Dear all, This is a reminder. The Poll on External Information on MyInBev.net will be closed by Monday evening June 12. You find the site on MyInBev.net/Tools/External information. You will be informed on the results. Thanks to all who already responded. Hereby I inform you that the 'Global Beer Presentation' has been updated by Commercial (F.Berghmans) with the comments received after the launch - Objective: to provide the Inbev community with an overview of the global beer market usable for as well internal as external audiences- Source: nearly completely CANADEAN ltd,  as they are our default supplier for global beer data Kind regards,Mia

CONFIDENTIAL'The contents of this presentation are strictly confidential, subject to consultation and local laws, and are not to be used for circulation or forward briefing without the prior permission of the Fenwick project team.'11

CONFIDENTIAL'The contents of this presentation are strictly confidential, subject to consultation and local laws, and are not to be used for circulation or forward briefing without the prior permission of the Fenwick project team.'

4. Data analyseren, samenvatten en rapporteren. Feedback aan de gebruikers en rapport voor de hierarchie

Subject: FW: External information on MyInbev.net: Results of the Poll and updates 10 July

Dear all, View the results  of  the Poll on the 'External information' site on MyInBev.net. Thanks to those that replied. The response was about 25%.   For you information: 1. Country market reports from Plato Logic are added. There are over 50 countries covered now 2. Top 10 brewers (volume, profitability): updated 3. List of Brewing industry M&A transactions: updated 4. Notifications for Press, can be set up as follows:- Go to the press database- make your selection e.g. 'Main press  headlines' or ' Press' or make any selection you want- click on 'Search' (under left)- click on 'Subscribe to this search' (above in the screen)- fill in the wizard  For assistance, please feel free to call 6294 

CONFIDENTIAL'The contents of this presentation are strictly confidential, subject to consultation and local laws, and are not to be used for circulation or forward briefing without the prior permission of the Fenwick project team.'12

CONFIDENTIAL'The contents of this presentation are strictly confidential, subject to consultation and local laws, and are not to be used for circulation or forward briefing without the prior permission of the Fenwick project team.'

5. Acties nemen en het effect consolideren

Next Knowledge Forum:

External sources of information: what is there to know?3 April 2007presented by Mia Brugmans & François Berghmans

You will find a contents summary, practical details and enrolment instructions, as well as the PowerPoint presentations of the previous sessions, on our GHQ Intranet, section Life at GHQ, GHQ information sessions, tab Knowledge Forum:http://countries.myinbev.net/ghq/index-ghq/ghq_information_sessions.htm?showtab=1Your enrolment will be confirmed by mail.

Steven ScheersDirector Global Engagement and Communication

CONFIDENTIAL'The contents of this presentation are strictly confidential, subject to consultation and local laws, and are not to be used for circulation or forward briefing without the prior permission of the Fenwick project team.'13

CONFIDENTIAL'The contents of this presentation are strictly confidential, subject to consultation and local laws, and are not to be used for circulation or forward briefing without the prior permission of the Fenwick project team.'

Dank je

Vragen?