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  • 8/10/2019 Mgt601 a1 Yahoo

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    STUDENT ID:MBA-S1408-0449

    Submitted onSeptember 1 st ,

    014

    ASSI!NMENT 1M!T"10 ST#ATE!I$ MANA!EMENT

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    #E A#ED B% : PASCAL, TAN SHUE CHUNG (MBA-S1408-0449)

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    Yahoo ruled the Internet world in the 1990s. Thanks in part to management turmoil; the

    company has missed out on several waves of industry development from search to

    social to mo!ile. "s a result Yahoo has !een in a slow state of decline for the past

    decade. "nd now Yahoo has reached the point where it is largely irrelevant to the latest

    generation of Internet users who have moved to #oogle $ace!ook Instagram Twitter

    P ! 0 %"8

  • 8/10/2019 Mgt601 a1 Yahoo

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    STUDENT ID:MBA-S1408-0449

    Submitted onSeptember 1 st ,

    014

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