membership€¦ · wedding and events packet if applicable we furnish wedding and party planners...
TRANSCRIPT
Why become a member? Who should join? If you want to promote your business to Sonoma Valley’s visitors and locals, you’ll find tremendous benefit in a membership with the Sonoma Valley Visitors Bureau (SVVB).
The Bureau fulfills key roles in nurturing Valley tourism, from “Meet & Greet” services to guests, to marketing and branding initiatives that directly benefit the SVVB membership. The result is a positive economic impact upon Sonoma and ultimately, you!
The Sonoma Valley Visitors Bureau provides members with direct access to four important business markets:
local companies; leisure travelers; travel and trade; and conventions and meetings. You’ll enjoy unique marketing campaigns that will promote your business.
Think of joining as a way to maximize your marketing efforts, with the entire SVVB team promoting your business daily.
Exclusive membership opportunities help give you a competitive edge.
You can choose to participate in promotional activities and programs that help expand your reach to your target markets.
Our audiences include local businesses, leisure travelers, convention and meeting planners, travel agents, tour operators and travel media. You will have the chance to advertise in both
SVVB publications and on sonomavalley.com as well as participate in seasonal promotional programs.
Our membership stands at 350 and counting. Together, we’re putting Sonoma’s best foot forward. We can’t wait to work with you and for you!
JONNY WESTOM EXECUTIVE DIRECTOR
707-996-1090 | 866-996-1090 [email protected]
453 FIRST ST E., SONOMA, CA 95476
S O N O M A V A L L E Y . C O M
M E M B E R S H I P
DAILY REFERRALS FROM THE STAFF OF BOTH VISITOR CENTERS
7 days a week, 361 days a year—the Sonoma
Valley Visitors Bureau is open and ready to
serve you and your customers! Our two visitor
centers greet and assist tens of thousands of
visitors every year, helping them find their
way and enjoy local Sonoma businesses.
VISITORS GUIDE INCLUSION LISTING IN THE 125,000 ANNUAL GUIDES DISTRIBUTED NATIONALLY
The ultimate go-to resource for all Sonoma
Valley visitors—this guide’s a comprehensive
and portable portrait of all Sonoma Valley
has to offer! Members are also included in an
online e-guide that provides clickable ads.
INCLUSION IN VISITOR MAPS AVAILABLE ONLINE AND IN BOTH VISITOR CENTERS
Our richly detailed, themed maps help
connect niche markets with local resources
for event planning, hiking & biking, wineries
and more. Printed versions are available at
our visitors centers as well as downloadable
from our website.
MONTHLY MARKETING MEETINGS WITH SVVB MEMBERS AND PUBLIC RELATIONS FIRM
All members are encouraged to attend this unique,
monthly opportunity to meet and network with
other members, meet our Public Relations team
and let everyone know about your business.
MONTHLY MEMBER E-NEWSLETTER REGULAR UPDATES AND COMMUNICATION
This exclusive Sonoma Valley Visitors Bureau
publication is emailed monthly to members
with the freshest local news, seasonal updates
and queries for press relations content.
INCLUSION IN WEDDING AND EVENTS PACKET IF APPLICABLE
We furnish wedding and party planners with a
comprehensive packet detailing everything
they need for an event in Sonoma Valley. This
includes applicable information provided by
member businesses.
INCLUSION IN PICNIC GUIDE IF APPLICABLE
Our quick and easy picnic guide helps
visitors discover how, when and where they
can enjoy a picnic in Sonoma Valley. This
handy resource provided to visitors includes
applicable member listings leading them to
your market or tables.
N
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Santa Rosa
Oakville
Petaluma
Napa
Vallejo
San Francisco / Hwy 101
2
3
KENWOOD
GLEN ELLEN
N. Py
thia
n
Los Alamos
MelitaJamison
Lawndale
Adobe Canyon
Melita
Los G
uillc
os
Nelli
gan
Frey
Trinity
Warm
Sprin
gs
Hoff
Nuns Canyo
n
Bennett Valley Rd
Madrone
ArnoldDunbar
Henno
Aurora
Cavedale
Moon MountainSobre Vista
Morningside Mtn
Enterprise
Agua Caliente
Norb
om
Castle Rd
Orange
Lomita
Grove
Boyes Blvd
Lovall Valle
y
Craig
Carriger
Arnold
Verano
Broa
dway
Leveroni
Stage Gulch
Bonneau
W. Watmaugh Napa Rd
Broadway
Petaluma
Bonness
Solano
Olive
5h St
Wes
t
Riverside
Napa StFrance
Andrieux
Gehricke
Spain
8th
St EMacArthur
Hyde
Burndale
Pearson
7th S
t E
4th S
t E
Burndale
Millerick
Denmark
Old Winery Rd
Sonoma Mountain Rd
Bennett Valley Rd
Kenwood Winery Rd
Arno
ld
Lovall Valley
Splude Rd
121
12
12
12
116
121
12 121
3737
12
116
Wellington
Landmark
Chateau St. Jean
Kenwood Vineyards
Kunde EstateDeerfield Ranch
Ledson
Kaz
St.Francis
Ty Caton & Muscardini CellarsParadise Ridge
VJB Vineyards & Cellars
Imagery EstateArrowood
Cline Cellars
Viansa
Gloria Ferrer Caves & Vineyards
BonneauSchug Carneros Estate
Larson Family
Audelssa Estate
Valley of the Moon
Benziger Family
RavenswoodSebastiani
Bartholomew ParkBuena Vista Carneros
B.R. CohnLittle Vineyards
Gundlach Bundschu
Nicholson Ranch Robledo FamilyAnaba
Matanzas Creek
The Cellar DoorChandelle of Sonoma, Guerrero Fernandez, Mayo, Richardson, Sunset Cellars
Eric RossMoondance Cellars
Loxton
Sonoma Valley Visitors Bureau on The Plaza
Wine Country Visitor Center at Cornerstone Sonoma
Robert Hunter
Jacuzzi Family Vineyards
Mayo Family Winery
HKG Estate
Keating WinesMeadowcroft Wines
1
4
5
7
69
5th
St W
5th
St W
3rd
St W
W Spain
W Napa
Andrieux
W MacArthur
E Spain
1st S
t W
1st S
t E
2nd
St E
4th
St E
E Napa
France
E MacArthur
5th
St E
1st S
t W
2nd
St W
Broa
dway
12
12
RocheHawkes
Roessler Cellars
Charles CreekAdobe Road Sebastiani
Eric K. James
Haywood Winery
Two Amigos - GlenLyon
Highway 12
Sojourn Cellars
Sonoma-EnotecaB Wise, Brutocao Cellars, Compass, Dreyer Sonoma, Favero, Grieve Family, Madrone Ridge, Manzanita Creek, Il Cuore, Seabiscuit Ranch, Trios
THE PLAZA
Historic City of Sonoma
London Ranch
Sonoma State Historic ParkMission San Francisco SolanoThe BarracksGeneral Vallejo’s Home
8
Enkidu, Ty Caton, MacRostie, Three Sticks, Talisman, Parmelee-Hill, Stone Edge Farm, Anaba, Tin Barn
Eighth Street Wineries
Peter Cellars
HIKEBIKE
AN
D
Adobe Road 939-9099 • adoberoadwines.com
Anaba 996-4188 • anabawines.com
Arrowood 935-2600 • arrowoodvineyards.com
Auteur Wines 938-9211 • auteurwines.com
B.R. Cohn 800-330-4064 x124 • brcohn.com
B Wise Vineyards Cellar 282-9169 • bwisevineyards.com
Bartholomew Park Winery 935-9511 • bartpark.com
Benziger Family Winery 888-490-2739 • benziger.com
Bonneau Winery 939-1646 • bonneauwine.com
Buena Vista Winery 800-926-1266 • buenavistawinery.com
Carneros Brewing Company 935-1880 • carnerosbrews.com
Charles Creek Tasting Room 935-3848 • charlescreek.com
Chateau St. Jean 833-4134 • chateaustjean.com
Cline Cellars 940-4030 • clinecellars.com
Deerfield Ranch Winery 833-5215 • deerfieldranch.com
En Garde Winery 282-9216 • engardewinery.com
Envolve Winery 939-5385 • envolvewinery.com
Eric Ross Winery 939-8525 • ericross.com
Gloria Ferrer Caves & Vineyards 933-1917 • gloriaferrer.com
Gundlach Bundschu 938-5277 • gunbun.com
Hawkes Vineyards & Winery 938-7620 • hawkeswine.com
Haywood Winery 933.3001 • haywoodwinery.com
Highway 12 939-1012 • highway12winery.com
Imagery Estate Winery 935-4515 • imagerywinery.com
Jacuzzi Family Vineyards 931-7575 • jacuzziwines.com
Kaz 833-2536 • kazwinery.com
Keating Wines 939-6510 • keatingwines.com
Kenwood Vineyards 833-5891 • kenwoodvineyards.com
Korbin Kameron 935-3888 • korbinkameron.com
Kunde Family Estate 833-5501 • kunde.com
Landmark Vineyards 833-0218 • landmarkwine.com
Larson Family Winery 938-3031 • larsonfamilywinery.com
Lasseter Family Winery 933-2800 • lfwinery.com
Ledson Winery & Vineyards 833-2330 • ledsonwinery.com
Little Vineyards 996-2750 • littlevineyards.com
Loxton Cellars 935-7221 • loxtonwines.com
Matanzas Creek 528-6464 • matanzascreek.com
Mayo Family Winery 938-9401 • mayofamilywinery.com
Meadowcroft Wines 934-4090 • meadowcroftwines.com
Moondance Cellars 938-7550 • moondancecellars.com
Muscardini Cellars 933-9305 • muscardinicellars.com
NakedWines.com 408-0011 • NakedWines.com
Nicholson Ranch 938-8822 • nicholsonranch.com
Pangloss Cellars 933-8565 • panglosscellars.com
Paradise Ridge Winery 282-9020 • prwinery.com
Peter Cellars 415-505-3747 • petercellars.com
Petroni Vineyards 935-8311 • petronivineyards.com
Petroni Vineyards Tasting Room 938-7610 petronivineyards.com
Ram’s Gate Winery 721-8700 • ramsgatewinery.com
Ravenswood 938-1960 • ravenswood-wine.com
Repris Wines 933-8514 • repriswines.com
Robledo Family Winery 939-6903 • robledofamilywinery.com
Roche Winery & Vineyard LLC 935-7115 • rochewinery.com
Schug Carneros Estate 800-966-9365 • schugwinery.com
Sebastiani Vineyards & Winery 933-3230 • sebastiani.com
SIGH 996-2444 • sighsonoma.com
Sojourn Cellars 938-7212 • sojourncellars.com
Sonoma-Enoteca 935-1200 • sonoma-enoteca.com
Spann Vineyards 996-1330 • spannvineyards.com
St. Anne’s Crossing 598-5200 • stannescrossing.com
St. Francis Winery & Vineyards 800-675-WINE • stfranciswinery.com
Tin Barn Vineyards 938-5430 • tinbarnvineyards.com
Tricycle Wine Partners 706-2020 • tricyclewineco.com
Ty Caton Vineyards • 938-3224 • tycaton.com
VJB Vineyards & Cellars 833-2300 • vjbcellars.com
Valley of the Moon 939-4510 • valleyofthemoonwinery.com
Viansa 800-995-4740 • viansa.com
WALT Wines 933-4440 • waltwines.com
Wellington 939-0708 • wellingtonvineyards.com
Savor California’s First Wine Country The Sonoma Valley is where California’s world-renowned wine industry began. Today it is home to more than 100 premium wineries. Most wineries open between 10am - 11am and close between 4pm - 6pm. Please contact wineries directly for specific hours. ALL AREA CODES ARE 707
Just 45 miles from San Francisco
Sonoma Valley Visitors Bureau453 First Street East, Sonoma, California 9547623570 Highway 121, Sonoma, California 95476
toll free 1-866-996-1090 p 707-996-1090 f 707-996-9212 www.sonomavalley.com COVER: Rebecca Gosselin Photography
WITH THANKS TO OUR SPONSORS: ALL AREA CODES ARE 707
Best Western Plus – Sonoma Valley Inn 938-9200 • sonomavalleyinn.com
El Dorado Hotel 996-3030 • eldoradosonoma.com
El Pueblo Inn 996-3651 • elpuebloinn.com
Inn at Sonoma 888-568-9818 • innatsonoma.com
Ledson Hotel 996-9779 • ledsonhotel.com
The Lodge at Sonoma, Renaissance Resort & Spa 935-6600 • thelodgeatsonoma.com
MacArthur Place Hotel & Spa 938-2929 • macarthurplace.com
Sonoma Hotel 996-2996 • sonomahotel.com
Swiss Hotel 938-2884 • swisshotelsonoma.com
HOTEL / MOTEL / RESORT
A Victorian Garden Inn 996-5339 • victoriangardeninn.com
An Inn 2 Remember 938-2909 • aninn2remember.com
Auberge Sonoma 939-5670 • aubergesonoma.com
Bungalows 313 996-8091 • bungalows313.com
Cinnamon Bear Creekside Inn 935-8100 • cinnamonbearcreeksideinn.com
Cottage Inn & Spa 996-0719 • cottageinnandspa.com
Hidden Oak Inn 996-9863 • hiddenoakinn.com
Magliulo’s Rose Garden Inn 996-1031 bedandbreakfast.com/ california-sonoma-magliulosrosegardeninn.html
Ramekins Bed & Breakast 933-0450 • ramekins.com
BED & BREAKFAST / INN
854 Broadway 484-2730 • vrbo.com/412656
A Cottage Sonoma 939-5670 • cottagesonoma.com
A Sonoma Farmhouse 415-309-5070 • sonomafarmhouse.com
Alexandra’s Plaza Suite 938-8381 • alexandrasplazasuite.com
Andrea’s Hidden Cottage 939-7070 • andreashiddencottage.com
Annabelle’s at Sonoma Square 415-846-3145 homeaway.com/vacation-rental/p3569171
Bungalow Sonoma 939-5670 • bungalowsonoma.com
Caroline’s Cottage 888-0801 • vrbo.com/231776
Casa Carolina 227-8482 • vrbo.com/312561
Casa la Paloma of Sonoma Valley 996-8677 • casalapalomaofsonomavalley.com
Casa Sebastiani 800-495-9961 • beautiful-places.com
Cecilia’s Adobe flipkey.com/sonoma-cottage-rentals/p303075
Cuneo Cottage 484-1998 • cuneocottage.net
Fountain View Cottage 996-0719 • cottageinnandspa.com
Inn Wine Country [email protected] summers-mccann.com/innwinecountry
Kate Murphy’s Cottage 996-4359 • katemurphys.com
Mary Jean’s Place 321-3904 • maryjeansplace.com
Moll Court 996-3060 • woodfieldproperties.com
Shingle House 996-3060 • woodfieldproperties.com
Susan’s Guesthouse 363-2048 • susanslodging.com
COTTAGE/GUEST HOUSE/VACATION RENTAL
From SF: North on Van Ness. Left at Lombard/101. Continue on 101 for 23 miles. Exit onto 37E toward Napa/Vallejo. Take 121 to Broadway/Hwy 12. Turn left, follow Broadway 4 miles to The Plaza.
From East Bay: I-80E, exit onto 37W toward Napa/San Rafael, Sharp right onto CA-121 N/Arnold Dr, Slight right to continue on CA-121N, Left onto Broadway/Hwy 12/Sonoma Hwy.
Call us toll free, 1-866-996-1090.
Napa
Petaluma
Novato
Oakland
101
101
12
29
121121
3737
580
116
Berkeley
880
80
80
Sonoma
80
San Francisco
Visit California’s First Wine CountryWine Country doesn’t get more real than Sonoma Valley, whose rich soils mark the birthplace of California’s wine industry. Sonoma Valley encompasses a rolling patchwork of vineyards, quaint farms and 13,000 acres of scenic parkland. In the center of town, the eight-acre Sonoma Plaza is a National Historic Landmark, strewn with sprawling shade trees and bordered by carefully preserved adobe buildings.
CATH
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CATH
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REBE
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SWIRL, SMELL, SIP, REPEAT Enjoy tasting wine in a valley full of premium wineries—from striking castles and garden chateaus to organic ranches and Mediterranean-style villas.
FOOD EXPERIENCE Whether you’re hankering for Tuscan country cooking, oysters on the half shell or just a warm baguette and mission figs from the farmers’ market, the local bounty is limitless.
SWEET DREAMSWhether you prefer simple pleasures or lavish luxury, you’re sure to find a pillow (or four) with your name on it at any of Sonoma’s varied accommodations.
THE JOY OF SHOPPING Shopping in Sonoma is an authentic experience, where you can explore boutiques and stores brimming with artisan-made gifts, luxury goods, home furnishings, kitchenware and jewelry.
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PARTICIPATION IN“I SONOMA VALLEY” VISITOR PROMOTION PROGRAM
Visitors to our two visitor centers leave with an
“I Love Sonoma Valley” sticker and their eyes
peeled for wineries and other member businesses
displaying a matching sticker in their window.
MEMBER
BENEFITS
AND OPPORTUNITIES
S O N O M A V A L L E Y . C O M ( 8 0 0 ) 9 9 6 - 1 0 9 0
WEBSITE LISTING ON SONOMAVALLEY.COM
With over 200,000 website visitors a
year, we provide a highly visible venue
for your business that you can update at
anytime! Include photos, web and map
links, descriptions, amenities and more!
You can even promote your events on our
event calendar.
BROCHURE DISPLAY AT BOTH VISITOR CENTERS
The perfect place for you to display
brochures, rack cards, business cards, event
flyers and/or other promotional materials
are in our visitor centers! With over 1,000
walk-in visitors a week, these displays
present a great opportunity to showcase
your business for visitors.
PUBLIC RELATIONS AND PUBLICITY INCLUSION IN PRESS RELEASES & MEDIA STORIES
We work with professional media and public relations services to ensure Sonoma Valley and our member businesses are beautifully and effectively represented in
the local, regional and global media.
ADVERTISING OPPORTUNITIES ON THE WEBSITE AND IN PRINT
Our annual Visitors Guide provides an excellent
platform to advertise your business to curious
visitors. For those searching online, the virtual
edition of the Guide also includes clickable
ads. We also offer advertising space on our
website, sonomavalley.com.
EVENT LISTINGS ON WEBSITE CALENDAR AVAILABLE ONLINE
Make a date with good publicity! Our extensive
calendar page on sonomavalley.com is the
second most visited page after the homepage!
Calendar items are also used by SVVB Staff
when creating monthly e-newsletters,
connecting with media and more.
PROMOTION ON SOCIAL MEDIA FACEBOOK (22,000++ LIKES), PINTEREST AND INSTAGRAM
In a fun and friendly way, we consistently
promote our members through online social
networking, keeping Sonoma top-of-mind and
empowering the Sonoma Valley fan base to
continue enthusiastically spreading the word.
INCLUSION IN WINERY TOUR SCHEDULE AND VARIETAL CHART WHERE APPLICABLE
A perfect pairing! This helpful schedule and chart directs visitors to a winery perfect for their tastes and needs—delivering targeted, informed visitors to local wineries they’ll love.
UNLIMITED WINTER PROMOTIONS LISTINGS HOLIDAYS IN SONOMA VALLEY, OLIVE SEASON AND GIRLFRIENDS GETAWAY
Free with membership, these festive events run from November through March and are designed to encourage both visitors and residents to shop, dine, play, and stay in Sonoma Valley in the winter.
Girlfriends Getaway
Sonoma Valley Visitors Bureau shares Sonoma Valley and our member businesses with the world. Contact us today to learn how you and your business can benefit from taking advantage of these unique opportunities.
S O N O M A V A L L E Y . C O M ( 8 0 0 ) 9 9 6 - 1 0 9 0
We at the Sonoma Valley Visitors Bureau are proud to serve as the premier advocate for our beloved Sonoma Valley! From increasing local tourism through unique marketing and branding initiatives to ensuring visitors enjoy a remarkable experience during their stay, the Visitors Bureau is the trusted and gracious hostess of Sonoma Valley.
We aim to delight, because delighted visitors and locals fuel our local economy. They become repeat tourists and ardent proponents of Sonoma as a world-class destination.
Guided by unparalleled customer service and the passionate expertise of 50+ local volunteers, the Sonoma Valley Visitors Bureau operates two comprehensive, knowledgable Visitor Centers seven days a week. Outfitted with the most up-to-date information, resources and maps, we steer visitors toward the essential landmarks, events, tours, products, accommodations and establishments that define our Sonoma culture—including your business!
Member and visitor services:
• Marketing to prospective Sonoma Valley visitors
• Gathering and analyzing data on visitors and callers interested in visiting
• Producing an Annual Sonoma Valley Visitors Guide (distribution 125,000)
• Producing member e-newsletters
• Producing monthly visitor e-newsletter
• Creating promotional programs including Holidays in Sonoma, Sonoma Valley Olive Season, Girlfriends Getaway, and the I Sonoma Valley campaign
• Maintaining a website to promote members and Sonoma Valley, including a calendar of events
• Acting as a central point for referrals and information for activities and directions, availability of lodging for visitors, and media information for the press
• Providing professional public relations services, including press releases, photography, FAM trips, and publicity
• Providing information for convention groups, film and video productions
history The Bureau was established in 1984 for the purpose of providing information to visitors and vacationers and to promote the hospitality industry in the Valley. The SVVB is governed by a Board of Directors elected from and by the membership of over 350 member businesses. The eleven member Board includes a five member Executive Committee. The programs and policies of the SVVB are approved by the Board of Directors and carried out by a fulltime professional staff reporting to the Bureau’s Executive Director.
The Bureau is the official ambassador to all visitors to the Valley area. In addition, the Bureau works closely with the Sonoma Valley Chamber of Commerce, Economic Vitality Partnership, the City of Sonoma, Sonoma County Tourism, and other business organizations, keeping them informed of the status of Sonoma’s visitor market.
our mission
to enhance the economic viability of our members and promote Sonoma Valley as a visitor destination.
board of directorsPaul Giusto PRESIDENT Highway 12 Vineyards & Winery
Lesli John VICE PRESIDENT
Pangloss Cellars
Dan Parks TREASURER
Inn at Sonoma | Sonoma Creek Inn
Sondra Bernstein SECRETARY
the girl & the fig
Bill Blum MacArthur Place Inn & Spa
Suzy HartThe Lodge at Sonoma
Anne JohnsonBeau Wine Tours
Emily KendisWilliams-Sonoma
Craig MillerFat Pilgrim | Sonoma Hotel
Valerie PattersonThe Hidden Oak Inn
Jerry WheelerSonoma Raceway
staffJonny Westom EXECUTIVE DIRECTOR
Erin Abbott MEMBER & VISITOR SERVICES
Laurie Dry OPERATIONS COORDINATOR
AND MEMBER OUTREACH
VISITOR SERVICES REPRESENTATIVES
Ginni Culwell, Bob Felder, Heather McLintock, Alexandria Morton, Carolyn Morton, Susan Poer, Pat Pulvirenti, Janice Shuck
public relationsGlodow Nead Communications
The Art Dept.
community partnersThe City of Sonoma, Economic Vitality Partnership, Sonoma Valley Chamber of Commerce, Sonoma Valley Vintners and Growers Alliance
The Sonoma Valley Visitors Bureau is committed to promoting a deep appreciation for our history, traditions, agricultural and natural beauty.
56,000walk-in visitors in 2015
125,000Visitors Guides and 200,000Winery Maps distributed
250,000sonomavalley.com visitors in 2015
OUR TWO VISITOR CENTERS: ON THE HISTORIC SONOMA PLAZA (LEFT) AND CORNERSTONE SONOMA (RIGHT)