mega trends in enterprise communications in apac and where we are now
TRANSCRIPT
Mega-Trends in Enterprise Communications in Asia Pacific
and where we are now
Pranabesh NathResearch ManagerFrost & Sullivan27 Feb 2012
More than $14 billion spent on UC solutions in the last 3 years in Asia Pacific
Enterprise communications becoming richer, more collaborative and increasingly moving towards the cloud
RichCommunicationsPervasive video
Context & presence aware
CollaborativeCommunications
ConferencingSocial
Cloud Native and new
Increasing Globalization
Consumerization of IT
Improving Infrastructure
Declining Telecom Costs
Shift from CAPEX to OPEX
Generation Y workforce
Total Market – UC Applications
Key Trends:• Enterprise video grows 20% y-o-y• IP Telephony adoption grows –
9%• Mobility demand on the upswing• Markets & users are maturing
Slightly more than one-fourth of enterprises in APAC have started using Cloud Computing
Hybrid clouds lead the way ; Cloud adoption growing at a rapid pace
Source: Frost & Sullivan
71%
10%
3%
16%
29%
Not adopted yet Public cloud Private cloud Hybrid cloud
Survey done with IT Managers and CIOs in Australia, Hong Kong, China, India, Singapore and Malaysiain Q2 2011. 64% with >500 employees and 36% with 200 to 499 employees.
N = 600
Interplay of devices and delivery models
On Device
On Demand
On Premise
Network Foundation
BYOD adoption to explode
Interplay between on-device, on-demand, and on-premise
Hybrid models to drive TCO
SMB and Large Enterprises have different demands
Virtualization expected to drive integration
Context Aware Communications
Collaboration Enabled
Business Process
Simple Communications
Communication Enabled Business
ProcessCo
mp
lexi
ty o
f P
roce
ss
No. of people in the business process
Context & Presence Aware Embedding Communications, Extracting the right information & context, and Engaging on the right media will enable a truly Collaboration-enabled Enterprise
Information-centric processes Information-centric processes
Approval or Notification ProcessesWE ARE HERE
(MOSTLY)
Growth Applications in APAC
Integrated solutions will become the norm
Cloud platforms are gaining momentum
Software endpoint clients are gaining momentum
Increasing focus by customers in a utility model
Growth in the SMB segment to be driven by software & services
$9.15 Bn total UC market by 2017
Mobile devices are becoming the primary endpoint
Usage of UC Services is rising
UC – as – Service witnessing increasing traction
Key Trends:• Rise of cloud UC platforms• Managed video growing in maturity• SMB specific solutions increase• Professional Services witnessing
demand
Over 40 Percent of Companies Have Formal Social Networking Initiatives – APAC companies follow behind
Q9. Does your organization formally have social networking initiatives? Q9A. Who initiated the use of social media tools in the organization? (Multiple response)
(N=2,006)
(N=833)
Formal Social Networking Initiatives within Organizations by Size of Organization (U.S.), 2011
Small Medium Large
Yes 30% 53% 46%
No 54% 35% 26%
Don’t know 16% 12% 28%
Total number: 721 403 882
Significantly more medium and large companies have formal social networking initiatives compared to their smaller counterparts.
Indicates significantly higher than comparison group at the 95 percent confidence level.
Source: Frost & Sullivan analysis.
Key Takeaway Messages
Macro-economic factors may affect long term growth
Integration is increasing, pure-play players will need to innovate
Video is the new voice, video integration has become the killer-app.
BYOD will usher mobility applications into the enterprise faster than previous projections
Business models are changing – managed providers gaining prominence, channels will need to re-orient.
Vendors need to innovate from pure hardware model to software & cloud
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For Additional Information
Donna JeremiahCorporate CommunicationsAsia Pacific+61 (0) 8247 8927 [email protected]
Carrie LowCorporate CommunicationsAsia Pacific+603 6204 [email protected]
Jessie LohCorporate CommunicationsAsia Pacific+65 6890 [email protected]
Pranabesh NathIndustry [email protected]