MEDIA KIT 20 20

WHY ADVERTISE WITH US?What’s impacted by real estate? Virtually everything and everyone in our communities.

Who represents Chicagoland real state? Our REALTORS®.

Advertising with CAR puts your brand in front of over 15,500 professionals who actively engage

with and influence private property owners across Chicago’s 77 designated neighborhoods and

beyond. Our REALTORS® are early adopters, who trust CAR as a resource for finding products

and services to enhance their lives at work, in their communities and in their homes. Get seen

and heard. Let us help amplify your brand. After all, we are the “Voice of Real Estate” in Chicago!

• Build your name to a targeted audience through advertising in a trusted association

publication, via web resources and at a wide range of industry-respected events.

• Reach the entire Chicago metropolitan area via the only real estate publication in

Chicago delivered to the individual homes of over 15,500 REALTOR® members.

Every print advertiser receives extra exposure via the online edition of Chicago

REALTOR® Magazine, published on ChicagoREALTOR.com and promoted through

our email newsletters and social media outlets.

• Inform REALTORS® about your products and/or services that will help them excel

in their careers.

WHO WE AREThe Chicago Association of REALTORS® (CAR) represents over 15,500 members from all

real estate specialties including commercial sales, development, property management,

appraisal, auctions and residential sales.

Through our classes, website and blog, quarterly magazines, 90+ annual events, active

social media accounts and weekly newsletters, we continuously find the best ways to

connect with our members to help shape the Chicagoland real estate industry.

OUR REALTORS®’ INTERESTS • Entrepreneurship • Finances

• Community leadership • Civic issues & politics

• Social engagement • Health & wellness

• Fashion • Sports

• Technology • And more!

ONLINEWe publish Chicago REALTOR® online for

immediacy and flexibility for our members.

We also provide additional digital resources

— our Digital Extras — to expand on content

within the magazine through interactive

media such as videos, podcasts, worksheets

and more. Through the digital edition,

we also include active links to advertiser

websites, giving you exposure beyond our

15,500 membership base.

PRINTPublished quarterly, Chicago REALTOR®

Magazine is designed to be a resource for

the members of the Chicago Association

of REALTORS®, providing tools, tips and

strategies to help REALTORS® build

their businesses and stay in-the-know

on emerging technologies, trends and

business practices.

PRINT: CR MAGAZINETHE #1 RESOURCE FOR REAL ESTATE BUSINESS INFORMATION, TOOLS AND RESOURCES FOR CHICAGOLAND REALTORS®

CR Magazine reaches more than 15,500 Brokers,

Managing Brokers & Affiliate Members in the Chicago real estate market.

Chicago Association of REALTORS® members look forward to receiving Chicago REALTOR® Magazine

because it has a great cross-section of local, national and international real estate news, resources and

tools to grow their business, in addition to trend features, neighborhood profiles and more.

Members rely on the publication for the hottest tips and trends in the industry, as it speaks to

their exact needs. They also love viewing highlights and pictures of Chicago Association of

REALTORS® events.

OUR READERSOur core readers are members of the Chicago Association of REALTORS® living and working in the

Chicagoland area. They are entrepreneurs who are invested in the growth and development of their

communities. They are savvy, design-conscious consumers

who themselves are interested and invested in private

property rights, government affairs, commercial and

residential development, and helping their clients achieve

the American dream.

Our audience is:

• SOCIAL: In 2019, CAR hosted over 69 events, with over

9,400 attendees. That doesn’t include the hundreds of

industry events hosted by our Industry Partners as well

as the out-side causes our members are involved in.

• CONNECTED: Our readers are active on social media,

sharing, commenting and posting content to engage

their clients. CAR + CR Magazine serve as an important

source of thatccontent.

• ENTREPRENEURIAL: Our readers are our members, and

we know our members well. They work hard to grow

their businesses and make Chicago a better place to

live, work and play.

BY THE NUMBERSCIRCULATION PER ISSUE

13,931online views*

15,800printed copies

Quarterlydistribution

Print total: 15,500 printed

copies delivered to our

members each issue, with

300-1,000 extra copies printed

and handed out at the Annual

Sales Awards each Spring and

available at CAR Central.

Online total: 3,482 average

views each issue via

ChicagoREALTOR.com and

Yumpu Digital Publishing

Platform.

*Annually

Frequency of publication: Quarterly, by

the seasons — spring, summer,

autumn, winter.

CR MAGAZINE ADVERTISING RATES4-Color and B&W SINGLE ISSUE ANNUAL PACKAGE

Full-page $1,400 $4,000

Half page $900 $2,700

1/4 Page $600 $1,600

Premium Placement ANNUAL PACKAGE ONLY

Inside front cover $5,200

Inside back cover $4,800

Back cover $6,000

Center spread (2 full pages) $9,000

Page 5 (Next to President’s letter) $4,800

PRODUCTION

The Specs VERTICAL (WXH) HORIZONTAL (WXH)

Full-page (Non-bleed) 7.375” x 9.875” NA

Full-page (Bleed) 8.375” x 10.875”* NA

Half page (Non-bleed) 3.6” x 9.875” 7.375: x 4.8”

Half page (Bleed) 4.1” x 10.875”* 8.375” x 5.3”*

1/4 Page (Non-bleed) 3.6” x 4.8” NA

*NOTE: For ads with bleeds, dimensions given are to page edge, please add .125” bleed. All type and elements must be at least .375” from trim edge.

Electronic File Requirements

Print-ready PDF files ONLY. PDFs must be hi-res, print-ready PDF. All images must be 300 ppi or better. Please embed all images and convert all fonts to outlines.

To advertise, please contact Mary Beth Durkin at:mdurkin@chicagorealtor.com.

ADVERTISING DEADLINES*ISSUE RESERVE ART DUE DROPS

Winter 2019 10/15 10/23 Mid-Dec.

January/February/March

Spring 2020 2/18 2/26 TBD

The Sales Awards Issue - April/May/June

Summer 2020 6/24 6/24 Mid-July

July/August/September

Autumn 2020 7/16 7/24 Mid-Sept.

October/November/December

*Publication dates, material deadlines and advertising reservation deadline subject to change.

ONLINE: CHICAGOREALTOR.COMPlace your electronic ad on the #1 source of real estate information for the Chicagoland REALTOR®

• Drive traffic to your website and stay visible in the Chicago real estate market by

placing a button on the Chicago Association of REALTORS® homepage.

• REALTORS® are constantly using ChicagoREALTOR.com to access advocacy

information, member benefits, upcoming events & meetings and business tools.

• Other main attractions include access to our interactive blog, statistics,

forms/contracts, MLS, marketing resources and social networking content.

EMAIL: REALTOR® CONNECTIONYour ad, our REALTORS® — get in front of their eyes and in their inboxes, with advertising in our

weekly REALTOR® Connection email newsletter. The REALTOR® Connection has all the news

and information Chicago REALTORS® need to know, including market statistics, legislative

updates, forms & contracts, marketing tools, upcoming programs and education, resources for

their clients and more. We’re proud of the Connection’s industry-leading open and click rates.

It’s delivered every Wednesday morning to every Chicago REALTORS®’ inbox — and your brand

could be highlighted!

• 32.94% open rate

• 9.6% click rate

Ad size: 740 pixels x 150 pixels tall. Contact Mary Beth Durkin for rates and availability.

EXPERIENCES + ACTIVATIONS: EVENTSWe now host over 90 events annually, and each one is unique. Paying careful attention to

every detail, the Chicago Association of REALTORS® prides itself in offering our members and

Chicagoland residents premier, engaging dinners, retreats, socials, workshops, webinars and

panel discussions. The breadth of our events gives our sponsors plenty of opportunities to get

in front of our 15,500+ REALTORS® and community.

From experiential activations to webinar speaking time and to mentions in event programs,

brochures and marketing, there are many opportunities for brand exposure.

SIGNATURE EVENTSSALES AWARDS – This stylish cocktail party recognizes Chicago’s top-producing

real estate professionals. The celebratory event provides sponsors with the

opportunity to brand their company image and mix and mingle with elite real estate

professionals in a relaxed setting. If your goal is to reach top-producing brokers and

managing brokers, there’s no better place than the Sales Awards!

• Spring 2021

GOLF OUTING – At our annual golf classic, we trade in the fancy suits and dresses for a

day of fun on the course. However, we don’t compromise quality. This event allows our

members to enjoy time with their clients and business connections, while networking

with their fellow REALTORS®. The fun doesn’t end once the final putt is made. An

exclusive, often sold-out reception follows, with plenty of opportunities for spoored

giveaways, speeches, activities and more.

• Jate Summer 2020

INAUGURAL GALA – It’s the premier night for Chicago’s real estate industry.

Entering 137 years of tradition, the Inaugural Gala features the introduction of our

incoming Board of Directors, the induction of our new Hall of Fame honoree and

the presentation of our REALTOR® awards. At all our events, but especially the

Inaugural Gala, attendees expect glitz, glam and the best-of-the-best.

• September 2020

CASINO ROYALE – This black-tie advocacy fundraiser is a crowd-favorite!

Co-hosted by the CAR Young Professionals Network (YPN) and the Women’s

Council of REALTORS® Chicago (WCR), this casino event will be back for its nineth

year in 2020.

• Late Fall 2020

ONGOING OPPORTUNITIES + NICHE INTEREST GROUPSMEMBER OUTREACH – Our complimentary member education series is all about bringing

Chicago REALTORS® the tips and tools they need to enhance their business. We bring in experts

from our industry – locally, as well as nationally – to talk about technology, best practices and

proven advice to get to the next level.

• August 2020 • May 2021

• 2021 Market Outlook – January 2021

YOUNG PROFESSIONALS NETWORK – For brands looking to connect with the future of the real

estate industry, look no further than our active, game-changing Young Professionals Network

(YPN). Throughout the year, YPN hosts educational, social and community service-driven events.

From monthly breakfasts to kickball tournaments, YPN works hard and plays hard. Collaboration

is what they do best, which always benefits our sponsors.

• YPN Breakfast – The last Wednesday of every month, February – August

• YPN Summer Mixer – Late Summer 2020

• YPN Charity Event – Fall 2020

• YPNKickoffMixer–January2021

GOVERNMENT AFFAIRS AND ADVOCACY EVENTS – The Chicago Association of REALTORS® is

nonpartisan, with great working relationships with elected officials from all parties. We are public

policy and advocacy-focused, fighting for issues that protect the real estate industry while

keeping members informed throughout the process. This is evidenced through our monthly

Coffee with Your GADs (Government Affairs Directors) meetings and events like our Fair Housing

Forum, which address the most important issues impacting REALTORS® and their clients.

• CoffeewithYourGADs–ThefirstTuesdayofeverymonth

• Fair Housing Forum – April 2021

GLOBAL REAL ESTATE COUNCIL – Chicago is a world-class city and a hub for clients, businesses

and residents from around the world. Our Global Real Estate Council’s events reinforce this global

mindset through local tours, international excursions and educational seminars.

• GlobalEducationSeries–ongoing

• Trade Mission

• GlobalBusTour–January2021

COMMERCIALFORUM – The Chicago Association of REALTORS® commercial arm,

CommercialForum consists of REALTORS® and non-REALTORS® who focus on commercial buying,

selling and investment. Sponsors of CommercialForum get in front of those who close Chicago’s

biggest real estate transactions.

• CommercialForum/DiversityProgram–September2020

• WomeninCommercialRealEstate–TBD

• CommercialForum Breakfast – Bi-Annual – Spring and Winter

• CommercialForum/CCIM Roundtables – February 2021

ANNUAL BUSINESS PARTNERSHIPS – Annual partnerships allow your brand to be synonymous

with CAR, with visibility in our emails, at our offices and in our magazines, plus opportunities to speak

at events and present commercials and ads. If you’re looking to have a consistent presence in front

of this influential group, check out our Annual Business Partners package. These packages put you

front and center at our events and in our offices, classrooms and promotional materials.

NEXT STEPS 1. Read more about our annual sponsorships.

2. Checkoutthedifferenteventsandopportunitiesweoffer.

3. DiscussyourneedswithMaryBethDurkin,soshecandevelopthebest, most comprehensive package for you.

4. Sign the Advertising and Sponsorship contract and submit payment.

5. Share your advertising materials.

6. We’ll do the rest, getting your brand in front of our REALTORS®!

ADVERTISING & SPONSORSHIP POLICY 2020-2021CANCELLATION POLICY: Contracts can be cancelled at any time with 30 days notice. Cancellation of multi-insertion contracts will result in short-rate charges for the inserted ads plus a processing fee of $100. Cancellations must be received in writing prior to ad closing date.

PAYMENTS: All payments are due 30 days from invoice date. Invoices will be sent out within one week of issue date. By signing this document, you are agreeing to our terms and conditions.

Ad/File Submission

Supplied by client via email to: mdurkin@chicagorealtor.com

Start Date: / / End Date: / /

Check Enclosed $

Payment Upon Submission Completed credit card information or check must accompany insertion order.

CREDIT CARD

Name on Card:

Account Number:

VISA MC AMEX Expiration Date:

Signature (Required)

ADVERTISER/DEVELOPMENT

C O N TA C T

A D D R E S S

C I T Y S T A T E Z I P

T E L E P H O N E F A X

E M A I L

S I G N A T U R E D A T E

AGENCY

C O N T A C T

S T R E E T

C I T Y S T A T E Z I P

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Ad Description Payment Options Cost Per lnsertion

Number of lnsertions

TOTAL CONTRACT

$

BILL ADVERTISER

BILL AGENCY

Winter 2013

Magazine Print AdvertisingORDER FORM

2020CR_AdvertisingContract_2-21-2020.ai

Chicago REALTOR® Magazine & Online Advertising Representative

Ad Size:Description:

Ad dimensions: See current Media Kit.

Cancellation policy: Contracts can be cancelled at any time with 30 days notice. Cancellation of multi-insertion contracts will result in short-rate charges for the inserted ads plus a processing fee of $100. Cancellations must be received in writing prior to ad closing date.

Payments: Payment is due with the submittal of this form. Tearsheets will be sent out within 1 week of issue drop date. By signing this document you are agreeing to our terms and conditions.

*Publication dates, material deadlines and advertising reservation deadline subject to change.

2020 SCHEDULE*Chicago REALTOR® Magazine

Winter 2019Ad Reservation Deadline: 10/15/20 Materials Due: 10/23/20Distribution: Mid-December 2019

Spring 2020Ad Reservation Deadline: 3/6/2020Materials Due: 3/12/20Distribution: April 22th Sales Awards

Summer 2020Ad Reservation Deadline: 6/24/20* Materials Due: 6/24/20Distribution: Mid-July 2020

Autumn 2020Ad Reservation Deadline: 7/16/20 Materials Due: 7/24/20Distribution: Mid-September 2020

SALES & MATERIALS CONTACT E-mail: mdurkin@chicagorealtor.com / Sales Line: (312) 214-5530 / Fax: (312)506-1899

*Summer issue reservation deadline is also the date ads are due.