media advertising 2019 - cdn.schoolnoticeshk.com€¦ · your offer and little blue book listing in...

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Media Advertising 2019 Highly targeted advertising to an international parent audience

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Page 1: Media Advertising 2019 - cdn.schoolnoticeshk.com€¦ · your offer and Little Blue Book listing in separate editions of our weekly e-newsletter. Featured notices Three featured notices

Media Advertising 2019

Highly targeted advertising to an international parent audience

Page 2: Media Advertising 2019 - cdn.schoolnoticeshk.com€¦ · your offer and Little Blue Book listing in separate editions of our weekly e-newsletter. Featured notices Three featured notices

We’re trustedThe only brand bringing together affluent individuals via the international school market to our secure members-only platform

We’re connectedThe only brand harnessing the power of the influential, international school parent community

We’re noticedThe only brand offering a multi-channel approach to this unique audience through a thriving digital noticeboard

Page 3: Media Advertising 2019 - cdn.schoolnoticeshk.com€¦ · your offer and Little Blue Book listing in separate editions of our weekly e-newsletter. Featured notices Three featured notices

A global reachWith the ability to reach over half a million

families worldwide through our global presence, the possibilities are endless

UK | Singapore | Hong Kong | Australia

Page 4: Media Advertising 2019 - cdn.schoolnoticeshk.com€¦ · your offer and Little Blue Book listing in separate editions of our weekly e-newsletter. Featured notices Three featured notices

Exclusive access to a thriving members networkThe only members club for international schools and parents, School Notices Hong Kong offers exclusive access to a thriving Noticeboard, offers and competitions that you won’t find anywhere else.

Website visitors

12,000per year

Session duration

2m 15s

Website pageviews

53,000per year

Email newsletter open rate

32%

Website sessions

24,000per year

Email newsletter click through rate

10%* Figures currently based on schoolnoticesasia.com 2018

Page 5: Media Advertising 2019 - cdn.schoolnoticeshk.com€¦ · your offer and Little Blue Book listing in separate editions of our weekly e-newsletter. Featured notices Three featured notices

A pure member audience that sets us apart

Asia is home to the highest earning professionals worldwide

Discerning consumers accessing a global market with buying power in:

Property Luxury goods and services

Holidays and travel Health and beauty

Fashion Education

58% of international

community say their disposable income is higher in Hong Kong than it would be at

home73%

of the international community in Singapore

say it offers better earning potential than

their home country46%

growth in the number of international schools

in the last five years, with the highest growth

in Asia

8,000 international schools

globally,

54% of which in Asia

Page 6: Media Advertising 2019 - cdn.schoolnoticeshk.com€¦ · your offer and Little Blue Book listing in separate editions of our weekly e-newsletter. Featured notices Three featured notices

Growing our communitySuccess for all lies in maximising member numbers and web traffic from the parent community by providing an exceptional and invaluable service. Member schools receive bespoke marketing support to help to drive these numbers.

School Notices Hong Kong portal button on each school’s website

Tailored messaging for e-communications

E-flyers and leaflets for admission packs and welcome events

Participation in each School Rep Network

Presence at school fairs and new parent events

Social media support @schnotices_hk #supportingourschools

Page 7: Media Advertising 2019 - cdn.schoolnoticeshk.com€¦ · your offer and Little Blue Book listing in separate editions of our weekly e-newsletter. Featured notices Three featured notices

Digital opportunities through SchoolNoticesHK.comConnecting thousands of affluent like-minded people in a single, gated and trusted environment

Thriving noticeboard with targeted advertising positions throughout

Inspiring and informative blog with targeted advertising positions throughout

School hub pages with targeted advertising through school or geographical positions

* Figures currently based on schoolnoticesasia.com 2018

12,000 Website visitors

per year*

53,000 Website

pageviews*

Fully mobile optimised

Page 8: Media Advertising 2019 - cdn.schoolnoticeshk.com€¦ · your offer and Little Blue Book listing in separate editions of our weekly e-newsletter. Featured notices Three featured notices

Our recommended campaigns

Page 9: Media Advertising 2019 - cdn.schoolnoticeshk.com€¦ · your offer and Little Blue Book listing in separate editions of our weekly e-newsletter. Featured notices Three featured notices

The Little Blue BookJoin our Little Blue Book and get Noticed

Little Blue Book listingPlace a 12 month listing in your chosen category in our Little Blue Book. Rotates throughout parent notice sections. URL linked and delivered against 20 searchwords.

E-newslettersOne time placement of your listing in our weekly e-newsletter, date of your choosing. Subject to availability.

Social media engagementWe will like, follow and share your posts to support your campaign.

PACKAGE OFFER:

HKD $3,000

Page 10: Media Advertising 2019 - cdn.schoolnoticeshk.com€¦ · your offer and Little Blue Book listing in separate editions of our weekly e-newsletter. Featured notices Three featured notices

The Business ClubA 12 month campaign ideal for smaller or parent owned businesses

Little Blue Book listingPlace a 12 month listing in your chosen category in our Little Blue Book. Rotates throughout parent notice sections. URL linked and delivered against 20 searchwords.

Member offerRun an exclusive member offer with us for any length of period in the 12 month campaign.

E-newsletter offer and advertisingOne time placement of your offer and Little Blue Book listing in separate editions of our weekly e-newsletter.

Featured noticesThree featured notices created on your behalf and placed in our weekly ‘What’s Trending’ section on our home page.

Social media engagementWe will like, follow and share your posts to support your campaign.

PACKAGE OFFER:

HKD $6,500

Page 11: Media Advertising 2019 - cdn.schoolnoticeshk.com€¦ · your offer and Little Blue Book listing in separate editions of our weekly e-newsletter. Featured notices Three featured notices

The Business Club package plus:

Sidebar bannerA highly visible advert that rotates in one of our two sidebar positions site wide.

School hub page bannerPlace your advert on up to three of our member school’s hub pages, a direct route to individual school communities.

E-newsletterPlace your advert or offer in our weekly e-newsletter, once a term.

Blog feature articleOne blog article online and seeded in our e-newsletter.

Social media engagementWe will like, follow and share your posts to support your campaign.

The Full Campaign Ideal for large sized businesses. A great way to reach a targeted audience via multiple channels

PACKAGE OFFER:

HKD $18,800

Page 12: Media Advertising 2019 - cdn.schoolnoticeshk.com€¦ · your offer and Little Blue Book listing in separate editions of our weekly e-newsletter. Featured notices Three featured notices

The Lead CampaignA twelve month campaign offering the most exclusive and interactive route to our parent community

Leaderboard and footer bannerLimited to a maximum six businesses at any time, guaranteed to give you sector exclusivity.

School hub page bannerPlace your advert on ALL of our member school’s hub pages, a direct route to individual school communities.

Sidebar bannerA highly visible advert that rotates site wide.

Web offerPositioned in our ‘Offers’ section online.

Dedicated EDMExclusive to Lead Campaign partners only and delivered to our FULL database.

E-newsletter offer and advertisingSix placements of your advert or web offer in our weekly e-newsletter.

Featured noticesNotices created on your behalf with a web link. Placement in our weekly ‘What’s Trending’ section on our home page.

Blog feature articleOne blog article online and seeded in our e-newsletter.

Social media engagementWe will like, follow and share your posts to support your campaign.

PACKAGE COST:

POA

Page 13: Media Advertising 2019 - cdn.schoolnoticeshk.com€¦ · your offer and Little Blue Book listing in separate editions of our weekly e-newsletter. Featured notices Three featured notices

Meet some of our other clients...

HACIENDABLUE

Page 14: Media Advertising 2019 - cdn.schoolnoticeshk.com€¦ · your offer and Little Blue Book listing in separate editions of our weekly e-newsletter. Featured notices Three featured notices

Don’t just take our word for it…

“WOW! I received two orders this morning with

the 10% discount code. All the signs of a successful campaign - thank you!”

Georgiana Verdonk-SimSummer Moments

“This site is brilliant! So far I’ve posted five notices for

free and have even found a cool drum kit for my son. It’s fab for finding the latest info

to entertain the kids and last minute holiday villas

too.”Sascha DJ

Parent

“We now have a fundraising volunteer on board who

saw the parent notice this morning. Thank you so much

for your help - we really, truly couldn’t have done it without School Notices”

Jenny CostelloeDirector,

The Island Foundation

“School Notices has built an impressive

online following…with a cutting edge website”

Absolutely Education

“Thank you all very much for everything to date. I want the

Centaurs brand and all we offer all over School

Notices!”Tim Lambert

CEO, Centaurs Group

“Love, love School Notices. Such a simple yet clever idea to buy, sell…within the school

network with the added advantage of a percentage

of the advertising money going back to the schools.

Who needs ebay!”Victoria E

Parent

Page 15: Media Advertising 2019 - cdn.schoolnoticeshk.com€¦ · your offer and Little Blue Book listing in separate editions of our weekly e-newsletter. Featured notices Three featured notices

For more information, please contact:

Louise [email protected]

+852 5193 2172

Selina [email protected]

+65 9661 6140

www•schoolnoticeshk•com