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You and your publisher

5 steps for excellent partnership!

Dadi NeemanDadin@sidekick.co.il

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Agenda

• About Sidekick• Know your publisher• Find the best business model• Help your publisher to help you• Define ownership • Working process

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Title: PrimeActionPlatform: PrimeSense

Title: Air TimePlatform: PC (leap motion)

Title: Romans from MarsPlatform: iPhone/iPad/Android/win8/

Title: Top Smash TennisPlatform: Win8

Title: AquariumPlatform: Intel Ultrabook

Title: Mini Ninjas AdventuresPlatform: Xbox 360 Kinect

About Sidekick

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Search the best partner

• How strategic your product is for the publisher• What is the publisher core audience• What are the publishing channels in use• How strict the guide lines are

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Create the best business model

• Work for hire• Rev-share/hybrid• Self funding

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Define ownership

• Who owns the game?• It’s all personal• your studio strengths Vs. publisher strengths • Challenge your publisher• Don’t stop pushing

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Working process

• Weekly production meetings• Daily connection• Work in milestones• Iteration slows down the development

process• Don’t hide cats in the sack

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Help your publisher to help you

• Your publisher needs to publish• Assume the publisher knows how to do it• Implement tools – Marketing– Analytics– Monetization

• Make sure you get access to all dashboards