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Inbound & Outbound Marketing

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Page 1: Mcounts - story

Inbound & Outbound Marketing

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Agency with a creative heart and atechnological backbone

[email protected] @mcountsIndia

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One Stop Shop

We are your full-stackmarketing partner,including email, displayads, social ads, mobileads etc.

Full FunnelSensitivity

Our product and the toolswe provide will help you inmoving prospects throughthe funnel faster and at ahigher conversion rate.

Data Impact

Our unique approach toidentity management willmaximize the reach of yourlead nurturing andremarketing programs acrosschannels including email,social media, display, mobileadvertising

Why Us

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Email Marketing Services

Email marketing has 2X higher ROI than coldcalling, networking or trade shows.

Source: Marketing Sherpa

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Email Marketing ServicesWe create result-oriented e-mail campaigns to drive traffic and sales. We manage campaigns fromstart to finish: email strategy, template design, copywriting, landing page design, HTML coding,conversion optimization, publisher management and analytics.

Targeted AffiliateEmail Campaigns

Publisher NetworkManagement.> 50 Email Publishers

CampaignManagement Platform

Cloud basedEmail Infrastructure and CRMLead to Source Tracking

Drip MarketingCampaigns

Tracking andAnalytics

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Email Marketing ServicesProcess Innovation With Technology

A/B Test Subject Lines, Checkfor SPAM Scores

A/B Test Landing Page – Callto Action

A/B Test Email Creatives &Communciation

Track FormAbandonment

Track Scroll Depths onLanding Page

Track user Heatmapson Landing Pages

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Mobile Marketing Services

Around 75% of people would like to haveoffers sent to them via SMS

Source: Moto Message

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Mobile Marketing ServicesOur result-oriented mobile marketing 360 degree solution makes it easy for marketing managers todeliver and measure mobile marketing campaigns. As a Mobile & SMS marketing agency, wemanage mobile text and voice SMS, IVR, App marketing and missed call campaigns.

Rich TargetingProfiles

HyperlocalActivation

EngagementAutomation

Transactional SMSPromotional SMSIVRMissed Call integrationShort Code/Long CodeVoice SMS Services

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Programmatic AD Buying Services

Web site visitors who are retargeted withdisplay ads are 70% more likely to convert

on your website.

Source: Software Advice

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Display / Mobile / Video AdsWe deliver brand communication across channels like social media, mobile specific media andtraditional web media, whether in standard IAB formats or custom native formats. Our strength liesin exploiting specific targeting capabilities provided by individual channels and optimizingcampaigns holistically.

Access to best Bidding Algorithm in theWorld: RTB (Real Time Bidding

A self serve Demand Side Platform available toadvertisers of all sizes and budgets.

Best in class technology to drive yourprogrammatic campaigns

100

>10

0

>7

Access over 100 billionimpressions/dayworldwide

Leading display andmobile exchanges

0$ minimum guarantee

Targeting Options

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Display / Mobile / Video AdsKey Benefits

Reach your audiences across display, social, videoand mobile content

Campaign optimization that evolves in parallel withyour programmatic marketing. Algorithms that areconstantly learning and improving based on historicaland real-time performance data

Intuitive Cross-Channel Targeting

Goal driven optimization that evolves in parallelwith your programmatic campaigns

CPC, CPA, CPM, ROI Maximization

Organize targeting based on various visibility-driven indicators and parameters.

High Ad Viewability

Intelligent Campaign Optimization

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Display / Mobile / Video Ads

Power of RTB: Access to one of thebest bidding algorithms in the world with the click of a mouse.

Real-Time Review: Watch your adcampaigns performing live andoptimize them with near real-timestatistics.

Full Control: You decide how todeploy your media budget –not athird party. Get complete control.

Granular Insights: Experienceseamless reporting and getgranular insight of your campaignperformance.

Detailed User Interface: A holisticview of spend and performanceacross exchangesDetailed UserInterface: Aholistic view of spendand performance across exchanges

Flexible Pricing Models:Self-serve, Managed Servicesand Performance Orientedmodels.

Key Features

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Content Marketing Services

82% of buyers viewed at least 5 pieces ofcontent from the winning vendor.

Source: Forrester

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Content Marketing ServicesStarting with strategy, we address all content requirements including implementation, driving trafficthrough SEO and other inbound marketing activities . We create snazzy landing pages, informativeblogs, articles, campaign creative, infographics, videos and more.

In-House Digital Magazines

Concept to Consumption

Customized Curated Content:Blogs, Infographics, Videos, Whitepapers, CaseStudies, Walkthroughs, Social Content

Digital PR

Travel & Destination Magazine

Real Estate Magazine

Lifestyle Magazine

Religion and Spiritual

Magazine

Our Publications

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Search Engine and Social Media Marketing Services

89% of customers begin their buyingprocess with a search engine.

Source: Biznology

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Search Engine and SocialMedia Marketing Services

We help design a Social Media Strategy for our clients and also help manage various channels toimprove engagement and drive results through Social Media Strategy and Marketing.

Our SEM efforts encompass all paid search practices to take advantage of search engine toincrease website visibility and reach the target audience. We use well researched and relevantkeywords related to your business to create effective campaigns, delivering desired results.

Evolved Targeting &Optimization

Extensive KeywordResearch

Lead Ad Integration

Custom AudienceCreation

ComplementaryContent Strategy

Online ReputationManagement

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Influencer Network

Mcounts.com is a leading online rewards

platform and influencer network, helping

consumers get their due.

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Process Impact

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Industry Focus

Real Estate E-Commerce Travel RetailNon

GovernmentalOrganizations

Fast MovingConsumer

Goods

Government Banking &Finance

EducationAutomobiles

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Agency with a creative heart and a technological backbone

@[email protected]+91-7799656664+91-9986114420 www.mcounts.co