McDonald’s Products

Content1. McDonald's Menus2. McDonald’s 10 Most Popular

Menus3. McDonald’s 5 Fail Menus

Menus• Burgers & Sandwiches • Chicken • Breakfast • Salads • Snacks and Sides • Beverages • McCafé

McDonald’s 10 Most PopularProducts

10. McGriddles Breakfast Sandwish

• Introduced nationwide in 2003• consists of bacon, egg and American cheese

served on a small pancake made with maple flavoring.

9. Double Cheeseburger

• More popular with investor• Consisted of 2 burgers and 2 slices of cheeses• Replaced by McDouble burger

8. Primium Salad

• introduced by the company in 2000• Since the company added salads to the

menu, average check totals have increased by 5 percent

7. Chicken McNuggets

• were tested in 1980 and fully introduced nationally by 1983

• one of the most successful product launches in fast-food history • responsible for 79 percent of the growth in

the chicken strips category

6. Baked Apple Pie• with delicious apples lightly spiced with

cinnamon, baked in flaky pastry.• was meant to take customers back to the

days of a homemade pie cooling on the windowsill

5. Egg McMuffin

• was introduced nationwide in 1972• is a family of breakfast sandwiches in

various sizes and configurations

4. Happy Meal

• is the signature breakfast sandwich• A toy is typically included with the food,

both of which are usually contained in a box or paper bag with the McDonald's logo

3. Snack Wrap

• warm crispy or grilled white-breast chicken meat cheddar jack cheese, lettuce and ranch sauce, all wrapped in a flour tortilla

2. Big Mac

• Introduced in metro Pittsburgh in 1967 and nationwide in 1968•By some estimates, McDonald's sells 550

million Big Macs each year in the United States alone

1. French Fries• Introduced in 1949• Golden on the outside, soft and fluffy on the inside.• Made with quality potatoes and cooked in our

Canola oil blend for zero grams of trans fat per serving

McDonald’s 5 Biggest Fail Products

5 Biggest Fail Product

• The Hula Burger– Meatless burger meant for Catholics who abstained from

eating meat every Friday. Instead of a beef or chicken patty, its bun contained a grilled pineapple slice, topped

with cheese. – Basically, it was a piece of grilled pineapple and cheese, on a bun. – Customer didn't like it.

5 Biggest Fail Product• Mcloster– Pretty much lobster meat shoved in a hot dog bun with "McLobster sauce" and shredded lettuce. – Price too high for customer to pay a single sandwich– It’s difficult to market a "quality" shellfish item at a fast food joint – Currently only available in parts of New England and eastern Canada

5 Biggest Fail Product• McPizza– Made-to-order pizza took far longer to make than the

usual McDonald's fare – You cannot make a good pizza in two minutes, so

customers complained about the wait.– It just wasn't consistent with the McDonald's product and brand positioning. – People went to McDonald's for burgers and fries, not pizza.

5 Biggest Fail Product• McLean Deluxe– introduced in 1991, at a time when the world was becoming more concerned about health. – It was advertised as 91% fat free. – Everything is going right until the public came to know why it was so lean – The fat was replaced with water. and injection

of carrageen You can imagine, it wasn’t tasty at all!

5 Biggest Fail Product• McSpaghetti– One of McDonald’s diner menu item. There was also lasagna and fettuccini alfredo. – It sales went down quickly with the rest of that dinner menu.– Like the McPizza, people just weren’t interested in eating spaghetti at McDonald’s. – McDonald’s is not spaghetti specialist.

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