may 2011 market action report

MARKET ACTION REPORT

May 2011

City: Rancho Santa Fe Coldwell Banker, Rancho Santa Fe

Price Range: ALL | Properties: Single Family Home, Townhome, Condo

Based on information from SANDICOR, Inc. for the period 6/1/2008 through 5/31/2011. Due to MLS reporting methods and allowable reporting policy, this data isonly informational and may not be completely accurate. Therefore, Coldwell Banker Residential Brokerage does not guarantee the data accuracy. Data maintainedby the MLS's may not reflect all real estate activity in the market.

Trending Versus*: Trending Versus*:Market Profile & Trends Overview Month LM L3M PYM LY YTD PriorYTD PriorYear

Median List Price of all Current Listings $2,795,000 -1% � 8% � � � �Average List Price of all Current Listings $3,687,903 3% � 8% � � � �May Median Sales Price $2,100,000 14% 11% 40% 14% $1,850,000 0% 0%May Average Sales Price $2,131,091 3% -6% 19% -4% $2,201,607 -8% -1%Total Properties Currently for Sale (Inventory) 288 2% � -15% � � � �May Number of Properties Sold 22 16% � -8% � 102 12% �May Average Days on Market (Solds) 105 -42% -29% 31% -28% 151 1% 3%Asking Price per Square Foot (based on New Listings) $532 -20% -5% 6% -3% $550 7% 0%May Sold Price per Square Foot $400 -6% -3% 2% -5% $416 -4% -1%May Month's Supply of Inventory 13.1 -12% 5% -8% -27% 14.3 -25% -20%May Sale Price vs List Price Ratio 91.7% 1.9% 2% -2% 3.1% 89.7% 1.0% 0.9%

* LM=Last Month / L3M=Last 3 Months / PYM=Same Month Prior Year / LY=Last Year / YTD = Year-to-date

Property Sales May Property sales were 22, down -8.3% from 24 in May of 2010 and 15.8% higher than the 19 sales last month. May 2011 sales were at amid level compared to May of 2010 and 2009. May YTD sales of 102 are running 12.1% ahead of last year's year-to-date sales of 91.

Prices The Median Sales Price in May was $2,100,000, up 40.0% from $1,500,000 in May of 2010 and up 13.5% from $1,850,000 last month. TheAverage Sales Price in May was $2,131,091, up 19.3% from $1,786,854 in May of 2010 and up 2.7% from $2,075,947 last month. May 2011ASP was at a mid range compared to May of 2010 and 2009.


May 2011




Inventory & MSI The Total Inventory of Properties available for sale as of May was 288, up 2.1% from 282 last month and down -15.3% from 340 in May of lastyear. May 2011 Inventory was at the lowest level compared to May of 2010 and 2009. A comparatively lower MSI is more beneficial for sellers while a higher MSI is better for buyers. The May 2011 MSI of 13.1 months was at itslowest level compared with May of 2010 and 2009.

Market Time The average Days On Market(DOM) shows how many days the average Property is on the Market before it sells. An upward trend in DOMtends to indicate a move towards more of a Buyer's market, a downward trend a move towards more of a Seller's market. The DOM for Maywas 105, down -41.7% from 180 days last month and up 31.3% from 80 days in May of last year. The May 2011 DOM was at a mid rangecompared with May of 2010 and 2009.

Selling Price per Square Foot The Selling Price per Square Foot is a great indicator for the direction of Property values. Since Median Sales Price and Average Sales pricecan be impacted by the 'mix' of high or low end Properties in the market, the selling price per square foot is a more normalized indicator on thedirection of Property values. The May 2011 Selling Price per Square Foot of $400 was down -6.3% from $427 last month and up 1.8% from$393 in May of last year.


May 2011




Selling Price vs Original Listing Price The Selling Price vs Original Listing Price reveals the average amount that Sellers are agreeing to come down from their original list price. The lower the ratio is below 100% the more of a Buyer's market exists, a ratio at or above 100% indicates more of a Seller's market. The May2011 Selling Price vs Original List Price of 91.7% was up from 90.0% last month and down from 93.5% in May of last year.

Inventory / New Listings / Sales 'This last view of the market combines monthly inventory of Properties for sale along with New Listings and Sales. The graph shows the basicannual seasonality of the market as well as the relationship between these items. The number of New Listings in May 2011 was 51, down -5.6% from 54 last month and down -21.5% from 65 in May of last year.


May 2011



Based on information from SANDICOR, Inc. for the period 6/1/2008 through 5/31/2011. Due to MLS reporting methods and allowable reporting policy, this data is only informational and may not be completely accurate. Therefore, Coldwell Banker Residential Brokerage does not guarantee the data accuracy. Data maintained by the MLS's may not reflect all real estate activity in the market.

J 08 J A S O N D J 09 F M A M J J A S O N D J 10 F M A M J J A S O N D J 11 F M A M

Homes Sold 14 21 14 15 14 5 11 4 6 13 17 15 8 16 15 14 12 16 17 12 15 14 26 24 28 27 13 15 21 17 23 17 15 29 19 223 Mo. Roll Avg 16 17 14 11 10 7 7 8 12 15 13 13 13 15 14 14 15 15 15 14 18 21 26 26 23 18 16 18 20 19 18 20 21 23

(000's) J 08 J A S O N D J 09 F M A M J J A S O N D J 10 F M A M J J A S O N D J 11 F M A MMedianSalePrice 2,698 2,475 2,575 2,295 2,850 2,030 3,000 3,488 1,900 2,400 2,150 2,300 1,336 2,075 2,000 1,995 1,925 1,695 1,900 2,395 2,200 2,397 2,050 1,500 1,788 1,830 1,710 2,350 1,950 1,825 1,770 1,295 2,050 1,900 1,850 2,100

3 Mo. Roll Avg 2,583 2,448 2,573 2,392 2,627 2,839 2,796 2,596 2,150 2,283 1,929 1,904 1,804 2,023 1,973 1,872 1,840 1,997 2,165 2,331 2,216 1,982 1,779 1,706 1,776 1,963 2,003 2,042 1,848 1,630 1,705 1,748 1,933 1,950


Inventory 338 346 343 335 321 323 293 318 358 364 391 401 404 410 414 373 363 342 305 300 312 322 328 340 342 359 365 342 323 288 249 274 272 277 282 288MSI 24 16 25 22 23 65 27 80 60 28 23 27 51 26 28 27 30 21 18 25 21 23 13 14 12 13 28 23 15 17 11 16 18 10 15 13

J 08 J A S O N D J 09 F M A M J J A S O N D J 10 F M A M J J A S O N D J 11 F M A MDays On Market 120 121 152 87 106 164 147 184 111 145 133 117 113 165 203 117 184 126 153 243 207 176 123 80 117 159 148 152 152 145 116 175 154 152 180 1053 Mo. Roll Avg 131 120 115 119 139 165 147 147 130 132 121 132 160 162 168 142 154 174 201 209 169 126 107 119 141 153 151 150 138 145 148 160 162 146

J 08 J A S O N D J 09 F M A M J J A S O N D J 10 F M A M J J A S O N D J 11 F M A MPrice per Sq Ft 526 497 499 505 481 520 547 521 473 465 442 431 432 433 447 431 398 453 375 454 424 456 449 393 427 399 377 400 425 447 412 432 421 408 427 4003 Mo. Roll Avg 507 500 495 502 516 529 514 486 460 446 435 432 437 437 425 427 409 427 418 445 443 433 423 406 401 392 401 424 428 430 422 420 419 412

J 08 J A S O N D J 09 F M A M J J A S O N D J 10 F M A M J J A S O N D J 11 F M A MSale to List Price 0.913 0.917 0.918 0.933 0.890 0.931 0.890 0.865 0.926 0.913 0.923 0.920 0.905 0.906 0.943 0.937 0.895 0.912 0.903 0.887 0.909 0.878 0.906 0.935 0.932 0.911 0.916 0.904 0.900 0.908 0.907 0.924 0.920 0.919 0.900 0.917

3 Mo. Roll Avg 0.916 0.923 0.914 0.918 0.904 0.895 0.894 0.901 0.921 0.919 0.916 0.910 0.918 0.929 0.925 0.915 0.903 0.901 0.900 0.891 0.898 0.906 0.924 0.926 0.920 0.910 0.907 0.904 0.905 0.913 0.917 0.921 0.913 0.912


New Listings 55 54 50 51 71 52 34 63 85 62 77 52 50 56 60 43 51 34 22 50 67 68 64 65 66 58 68 43 41 28 21 69 48 59 54 51Inventory 338 346 343 335 321 323 293 318 358 364 391 401 404 410 414 373 363 342 305 300 312 322 328 340 342 359 365 342 323 288 249 274 272 277 282 288Sales 14 21 14 15 14 5 11 4 6 13 17 15 8 16 15 14 12 16 17 12 15 14 26 24 28 27 13 15 21 17 23 17 15 29 19 22

(000's) J 08 J A S O N D J 09 F M A M J J A S O N D J 10 F M A M J J A S O N D J 11 F M A MAvg Sale Price 2,654 3,147 2,650 2,870 3,457 2,121 3,582 3,975 2,066 3,146 2,780 2,322 1,475 1,949 2,131 2,215 2,616 2,008 2,194 3,242 2,604 2,435 2,411 1,787 1,988 1,875 1,899 2,572 2,488 2,081 2,404 1,862 2,570 2,346 2,076 2,131

3 Mo. Roll Avg 2,817 2,889 2,992 2,816 3,053 3,226 3,207 3,062 2,664 2,749 2,192 1,915 1,852 2,099 2,321 2,280 2,273 2,481 2,680 2,760 2,483 2,211 2,062 1,883 1,921 2,116 2,320 2,381 2,324 2,116 2,279 2,259 2,331 2,184

may 2011 market action report

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