massive translation at scale with crowds managed by metrics - taus annual conference 2013
TRANSCRIPT
“Massive Translations at Scale with Crowds Managed by Metrics” Matthew Romaine CTO & Co-Founder October 15th, 2013
Today’s takeaways are a general understanding of G e n g o ’ s A P I ; t w o A P I i n t e g r a t i o n s t h a t h e l p customers scale; why our p l a t f o r m i s l o v e d b y translators; and some metrics to t ie this a l l together .�
What does “massive translation scalability” really mean?
Tools and processes to handle any volume of
translation – scaling up and down efficiently.
For customers – an interface that enables submitting content in
variable quantities, quickly.
For translators – tools that enable completing quality translations in large and small volumes, quickly.
Web API
An accessible API
Customers Submit Easy integration with
online documentation, free Sandbox, popular
client libraries
Translators Translate Regularly improving job
delegation and notification processes
Through API REST-based endpoints, JSON-based payloads.
• 400 ~ 500 jobs / day
• Peak @ 1,000+
• Flexible scalability
• 2 ~ 4 weeks dev. to launch
• Built in-house
“The traffic of our UK site started to grow very rapidly right after the launch in February 2012. This would not have been possible without having the bulk of content translated on day one.” – Christian Jorge, Co-founder
• Avg. 6,000 jobs / day
• Peak @ 19,000+
• “Just-in-time” driven
• ~3 weeks to launch
• Built in-house
“With the volume of content we had, we required an API-approach that could support a workflow with minimal maintenance.” – Ryo Kobari�
2 “TOps” Team (Internal)
9,000 “Lay” Translators (Contractors)
75 Senior Translators (Contractors)
100,000+ Candidate Translators
Our Translator “Pyramid”
• Flexibility, Reliable payouts, Training Translator Love�
• Career growth opportunities • Community and TOps interaction • Continuous product improvements�
• Active translators + cost to acquire • Current volume + turnaround time • Output quality • User responsiveness (incl. STs) • Net Promoter Score�
Language Health and Metrics�