Maslow’s Hierarchy of

Needs

Maslow’s Hierarchy of Needs

PHYSIOLOGICAL OR SURVIVAL NEEDS

SAFETY NEEDS

LOVE, AFFECTION, ANDBELONGINGNESS NEEDS

ESTEEM NEEDS

SELF-ACTUALIZATION

NEED

MASLOWMASLOWARRANGED THE ARRANGED THE

NEEDS OF HUMAN NEEDS OF HUMAN BEINGS INTO A BEINGS INTO A

HIERARCHY.HIERARCHY.

He argued that lower He argued that lower order needs must be order needs must be

satisfied before satisfied before people become people become

focused on achieving focused on achieving their higher order their higher order

needs.needs.

Maslow’s Hierarchy of Needs

PHYSIOLOGICAL OR SURVIVAL NEEDS

BASI C NEEDS HAVE TO DO WI THSURVI VAL – physiological needs. SO I NCLUDE FOOD WARMTH,

SHELTER AND CLOTHI NG

Maslow’s Hierarchy of Needs

PHYSIOLOGICAL OR SURVIVAL NEEDS

SAFETY NEEDS

The next level are safety needs, which are related to having confidence

in the future, having security.

ON THE WHOLE AN INDIVIDUALCANNOT SATISFY ANY HIGHER LEVEL

UNLESS NEEDS BELOW ARESATISFIED

Maslow’s Hierarchy of Needs

PHYSIOLOGICAL OR SURVIVAL NEEDS

SAFETY NEEDS

LOVE, AFFECTION, ANDBELONGINGNESS NEEDS

The next level are social needs, a need to belong, feel love and affection, to

communicate

Maslow’s Hierarchy of Needs

PHYSIOLOGICAL OR SURVIVAL NEEDS

SAFETY NEEDS

LOVE, AFFECTION, ANDBELONGINGNESS NEEDS

ESTEEM NEEDS

Self- esteem needs are all about feeling good about yourself, being appreciated,

Maslow’s Hierarchy of Needs

Self actualisation

Self- actualisation means achieving what one is capable of, being given the freedom to control one’s destiny

So as we have seen MASLOW ARRANGED THE NEEDS OF HUMAN BEINGS INTO A HIERARCHY IN WHICH THE

EMERGENCE OF HIGH ORDER NEEDS ISdependant UPON THE

SATISFACTION of the lower more basic needs

PHYSIOLOGICAL NEEDS SAFETY NEEDS NEED FOR BELONGINGNESS AND LOVE IMPORTANCE, RESPECT, SELF-ESTEEM,

INDEPENDENCE NEED FOR SELF-ACTUALIZATION

So how do employers satisfy these needs ?

BASIC NEEDS HAVE TO DO BASIC NEEDS HAVE TO DO WITHWITHSURVIVAL PHYSICALLY SURVIVAL PHYSICALLY ANDANDPSYCHOLOGICALLY, PSYCHOLOGICALLY, SO INCLUDE FOOD SO INCLUDE FOOD WARMTH, WARMTH, SHELTER AND CLOTHINGSHELTER AND CLOTHING

PHYSIOLOGICAL OR SURVIVAL NEEDS

To satisfy these needs employers need to provide aliving wage, and avoid paying piece rate

SAFETY NEEDS

Safety needs are Safety needs are related to having related to having confidence confidence in the future, in the future, having securityhaving security

To satisfy these, provide contracts of employment,sick pay, pensions,pay salaries.

LOVE, AFFECTION, AND BELONGINGNESS NEEDS

social needs, a need to belong, feel love and affection, to communicate

These can be satisfied by group working, communication from management,quality circles, social working hours, holidays.

Self- esteem needs are all about feeling good about yourself, being appreciated,

Self-esteem

Chances for promotion, training,positive feedback from management

Self-actualisation means achieving what one is capable of, being given the freedom to control one’s destiny

Self actualisationSelf actualisation

Empowerment, freedom tocomplete tasks, control over howwork is done.