marketing deck
DESCRIPTION
We are an on-site push engine for marketers. In very simple terms, our product allows marketing/product teams to push contextually targeted messages/offers/promotions and questionnaires to users on their site in different UI formats based on rules. E.g using WE, an e-commerce companies reduce cart abandonment on the spot; by showing a coupon code to a user when (s)he is trying to leave the cart page without making the purchase .. such a "notification" can be configured to display ONLY to "repeat buyers with atleast $200 worth of goods in the cart". The latter part is what we call as rules. Wanna reach out to us? We are listening - support[at]webengage]dot[comTRANSCRIPT
Convert your visitors into buyers and repeat customers - www.WebEngage.com
Stop measuring your goals in Google Analytics. Start achieving them using WebEngage.
Lead Generation
Step 1: Define your Goal
Other goals ...
Introducing Goals And Conversions
Collect Insights Customer Acquisition
E-Commerce
Reduce cart abandonment
Target campaign for SEO/SEM traffic
Improve sales during off-peak hours (Happy Hour Sale)
Run deal-of-the-day
Publish offers on certain categories/products
Improve product visibility
Run customer satisfaction surveys post purchase
Push promotions based on user profile/purchase history
Have you been setting goals inside GA to track discrete actions (like sign-ups, sales, leads etc) on your website? Did you ever wonder how cool would it be to not just measure, but actually achieve your goals? We heard you! Say hello to Goals and Conversions. With WebEngage, you can now choose from ready-to-use solutions for any goal that you may have.
E.g you can run a newsletter sign-up survey campaign for your returning users, if your goal was to “improve newsletter subscription base”.
Here's how our goals and conversions work. In 3 simple steps.
Add your own
... and many moreModal Notification
BannerNotification
Full Page Survey
MiniSurvey
Step 2: Choose your solution
Wait ... want to purchase this shoe?How about a $5 discount?
Use coupon code A1BNOW in the next 5 mins to avail your discount.
Wow! I love it No, I don't like discounts
Choose from a wide range of available options on how to engage your users to achieve this goal. To collect user inputs, use Surveys. To present an offer/message with a call-to-action, use Notifications.
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For users who landed on the site via SEM - all brand shoe keyword campaign
are about to leave cart page
have items belonging to shoes category
Apply targeting rules:
And
And
Step 3: Track your conversions, in real-time
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004/01 04/02 04/03 04/04 04/05 04/06 04/07
Prospective cart abandons matching
your rule : 45
Prospective abandoned cart value
(GMV) : $10,200
Abandons matching your rule that
got recovered: 20
Recovered cart value (GMV): $1,140
Prospective abandons (GMV)
Abandons converted to sales (GMV)
$75,410
Conversion rate for this goal (on GMV)
$9,230 12.24%
Date
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Need more reasons?
When is the right time to seek feedback from customers about their buying experience? We say, right there on the site, just after the purchase!
Measure Customer Satisfaction
Listen to the voice of your customers and employ an iterative cycle of product development based on continuous feedback.
Feedback / Voice of Customer
Generate More LeadsWant to increase newsletter subscriptions? Want to get qualified leads from prospects on your pricing or cart page? We are here to help.
Reduce Cart AbandonmentWe help you identify customers who are likely to bounce off, from the cart page. Pop a discount code in real-time and rope them back in!
Cross-sell & Up-sellLeverage your differentiated catalog by helping customers discover unexplored products.
Increase Customer EngagementSites can be a never ending maze for customers. Our push notification engine is designed to make them feel at home while browsing.
Get Product InsightsKnow what customers are looking for, on your website. More importantly, find out what’s missing from your catalog.
Our Products
How it works?
Real time dashboard!One time integration No code changes thereafter
Works on all platforms:The WebEngage widget is available in more than 30 languages.
Push NotificationPush messaging tool to enhance customer engagement. It helps you increase your sales by enabling you to make real time targeted offers & promotions to users on your website.
On-site SurveyCustomer insights platform that enables real time collection of data from users on your website. It helps you generate leads and conduct customer satisfaction surveys. Get insights beyond Google Analytics!
Customer FeedbackA Voice of Customer (VoC) platform that enables feedback collection. It helps you collect insights, get bug reports and resolve customer support queries. It bridges the gap between your team and customers.
Choose a Plan Enter Site Details Get & add Integration Code to your Site.
Voila you are done!
Built for marketing, with love ...
Step 3: Activate
Start date
21-May-2014 Go-Live!End date
28-May-2014
Step 2: Specify Targeting Rules
Clickstream
Devices Contains iPhone
10 seconds
Referrer Contains mens-ad-campaign-1
City Equals to NY or SF
Engagement
Time Spent Greater than
Site URL Contains /category/electronics
Segmentation
User Type PremiumEquals to
User LTV Greater than USD 5000
And
And
And
And
And
And
Step 1: Create a Notification
Preview TitleAre you interested in buying this phone
Description
use SNAP101 as your coupon code and get 5% off
Proxima Nova H4 B I U
Call-to-actionI want this now!
Theme
Create your own
Are you interested in buying this phone?
use SNAP101 as your coupon code and get 5%off
I want this now
No, I don’t like discounts.
Underneath is a sample of how easy we have made it for product and marketing teams to build their own push notifications.
Targeted OffersCreate a wow experience for your users with contextual messaging and highly targeted offers. Well, who doesn’t like to combine a jacket with a shirt?
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The new way of cross-selling to users on your website.
Yes, I want this!
You may also like ...Wanna pair up your jacket with this T-shirt?
MRP: $50Price for you $40
give me deadlines & I’ll show u how to miss ‘em
Sample Notification
Sample Survey and Notification
Reduce Cart AbandonmentOn your cart page, our proprietary algorithms gauge the user intent. In layman terms, we figure out whether the user is about to leave or wishes to complete the transaction. In either of the scenarios, you could choose to engage with the right message at the right time.
A sample of preset survey for users about to exit the cart page.
A sample of preset up-sell notification for users who intend
to complete the purchase
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Do you mind telling us what’sstopping you from completing your purchase?
I am facing credit card issues
I am getting it cheaper on another site
I need help. Contact me at
Next
Add these extra goodies to your gift basket!
+ Add
$10
+ Add
$15
+ Add
$15
Measure Customer SatisfactionDo you send surveys in email post purchase to seek customer feedback? What’s the response rate? - Less than 1%? Switch to our on-site customer satisfaction surveys. We guarantee you a response rate of more than 25%! There is no better way to get valuable insights for your product and marketing teams.
Measure customer satisfaction with over 25% response rate!
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powered by
Thanks for your purchase! Could you please take 2 mins to let us know about your shopping experience? To begin with, please rate your experience ..
Excellent Could be better Pathetic
Catalog
Pricing / Deals
Checkout
Overall Experience
Next
Sample Survey
Our Customers
... and this is you
Meet usA-602, Lotus Corporate Park
Off Western Express Highway
Jay Coach, Goregaon (East)
Mumbai 400063
India
Contact [email protected]
Trusted by 22,000+ websites globally
The most powerful on-site customerengagement suite for your online business