marketing automation benefits for small businesses

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Post on 12-Apr-2017

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Page 1: Marketing automation benefits for small businesses

A U T O M A T I O N

It saves time and effort on customer acquisition. Inbound marketing is perfected with automated processes. This means a content marketing strategy totally aligned to your marketing and sales funnel.

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Marketing automation bene�tsfor small business

It reduces the mistakes between

processes. Since all the marketing and

sales funnel is "running" in t

he same

place, the information of leads

and

prospects is connected in t

he same

platform and can be accessed

with ease.

02

Small business can take advant

age

of lead acquisition, nurturing and

conversion optimization tasks e

ven if

there isn't a whole team ready

to manage everything.

04

Personalization and hyper-segmented messages are easier with it. Automated solutions can use information from leads and prospects to create personalized approaches.

03

Lead scoring can help businesses to define who's ready for a call, and who still need a little more content to successfully make their minds.

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