market strat new
TRANSCRIPT
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Today, you have to run faster to stay in the same place…
MARKETSTRAT-RESEARCH
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Presentation Flow
The Research Case
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User ResearchServices
Domains
Team
Facilities
Clients
About Us
NextTechniques
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About Us Retail, FMCG and Rural NGO Research and
Resourcing Services Since January 2009 Start-up Venture of Marketing Research Mavericks Don’t Stop at Data Mining Shape Solutions and Alternatives that are best Simplify Research for Quick Decision Making Application of Advanced Statistical Tools to
Problem Solving Research that is Self-Explanatory and Practical Above All – LOW COST RESEARCH
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About Us
Next
The business case
Usability
Services
Domains
Methodologies
Team
Facilities
Clients
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What kind of Research do we do?
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About Us
The business case
Usability
Services
Domains
Methodologies
Team
Facilities
Clients
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Market Research and Brand Consulting Services
Quantitative Research Experience
Usage and attitude studies Product and concept tests Product design (conjoint)
studies Pricing research studies Brand health tracking studies Brand and advertising
tracking Retail Store Audits Customer satisfaction
studies Demand estimation studies Market Research Training
using SPSS5 of 14
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About Us
The business case
Usability
Services
Domains
Methodologies
Team
Facilities
Clients
BTL and Marketing Plan New Product Launch Plans Positioning Research Brand Equity Studies Benefit Laddering Annual Report Writing Internet Research Communication Pretesting Communication Skill Building Rural Research Methods for NGOs Rural Projects Cost Benefit Analysis Corporate Presentations Sales and Retail Trainings
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Pure User Research “Out of the box” market insights
Unlike big agencies, experienced researchers execute your projects
Detailed attention to your projects
Actionable context rich analysis
Enable DECISION MAKING
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User Research
Services
Domains
Team
Facilities
Clients
The business case
About Us
Techniques
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Domains
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User Research
Services
Domains
Team
Facilities
Clients
The business case
About Us
Techniques
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Techniques
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The business case
User Research
Services
Domains
Team
Facilities
Clients
About Us
Techniques
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Techniques
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The business case
User Research
Services
Domains
Team
Facilities
Clients
About Us
Techniques
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Output and Tools – Software Used for Analysis
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The business case
User Research
Services
Domains
Team
Facilities
Clients
About Pure IT
Techniques
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Team – Vinod Shukla (Practice Head)
12 years of Marketing and Marketing Research experience
Worked with A&M, Amul, Reckitt Benckiser, Paras, Pantaloon, and Safal
New Product Development and Launch Specialist
Launched products like Amul Mithai Mate, Dal Analogue, Safal Processed
Foods Range, Paras Dahi, Paras Nimbu Paani, Paras UHT, Yoghurt Drink,
Mr.Shine, Colin, Harpic, Lizol
Store Designed - Safal Pure Veg and Safal Daily Fresh
Post graduate diploma in Rural Management from IRMA
Specialization in Multivariate Data Analysis and Sales and Distribution
Management
Earned Honours in Journalism from Delhi University standing Second in Order
of Merit. Ex-Columban.
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User Research
Services
Domains
Team
Facilities
Clients
The business case
About Us
Techniques
Next
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Facilities On-Time Delivery
Software Tools Demystified - Research Explanation
Modules shared for thorough understanding of Tools
Application to Data
Statistical Data Softwares Shop for purchasing tools
Hands On Research
Triangulation
Data Check
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User Research
Services
Domains
Team
Facilities
Clients
The business case
About Us
Techniques
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Clients
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User Research
Services
Domains
Team
Facilities
Clients
The business case
About Us
Techniques
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Thank You!Vinod Shukla
Founder and Practice Head
T: 9868897308
W: http://marketstrat-research.hpage.com
Blog : http://marketstrat-research.blogspot.com
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The business case
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