mark pinkus talks zynga
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Portal 2.0 - Web 2.0 plus social utility
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Portal 2.0 - Web 2.0 plus social utility
Roadmap
Permanent app navigation
Access to social graphs
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Zynga – Social games for the mass market
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Zynga – Social games for the mass market
Zynga – Current Metrics•25 games: Casual MMO, Virtual World
•5 networks (FB, MySpace, Bebo, Hi5, Friendster)
•5.5Bn monthly PVs
•5.0M DAUs
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Zynga – Social games for the mass market
Company DAU
Zynga 5.0M
RockYou 3.7M
Slide 2.7M
Playfish 1.8M
Agape (Causes) 1.1M
Industry leaders by DAU
Source: Adonomics.com & Zynga estimates
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Sample room on Yoville
Zynga – Social games for the mass market
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Zynga – Social games for the mass market
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Zynga – Social games for the mass market
Dragon Wars
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Industry challenge – growth through retention
DAU – Leading Apps
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DAU – Leading Apps
Industry challenge – growth through retention
Portal 2.0 roadmap
Build app usage and verticals
Industry standards