manuela beltrán university.2
TRANSCRIPT
Manuela Beltrán University DIEGO BUENO.
ADRIÁN TORRES.
DIANA VILLAMIL.
Service/product
10,000 products including: breads, tortillas,Toast, pastry, cookies, confectionery and others.
Has 169 production plants in Latin American, Europe and Asia.
its headquarters are in Mexico City
History was founded in Mexico in 1945 by Lorenzo Servitje, Roberto Servitje,
José T. Mata, Jaime Sendra, Jaime Jorba and Alfonso Velasco.
Their first products launched were white bread, large and small box, rye bread and toast
The company image appears with the Osito Bimbo
The name Bimbo was first coined in 1945
In 1952, he began producing the Donas
in 1972 installed the largest bakery plant in Latin America
in 1989, Bimbo Central is created
in 1995 the construction of the first plant began in Colombia
bought in 2010 Bimbo bread division of US group Sara Lee
2007 appears in Chinese
Con el Cariño de Siempre, BimboAlways with Honey, Bimbo