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MANAGING THE SALES PERFORMANCE Geert Verachtert Director Strategy and Business Development groep Van Roey June 3rd 2015

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Page 1: MANAGING THE SALES PERFORMANCE/media/Corporate/Pdf... · Kazerne Blairon, 2010 • PPS project • 50.000 m² in city centre • Local administration, police, ... 11/06/2015 17 Belfius

MANAGING THE SALES PERFORMANCE

Geert Verachtert Director Strategy and Business Development groep Van Roey June 3rd 2015

Page 2: MANAGING THE SALES PERFORMANCE/media/Corporate/Pdf... · Kazerne Blairon, 2010 • PPS project • 50.000 m² in city centre • Local administration, police, ... 11/06/2015 17 Belfius

Our mission Building with people

Page 3: MANAGING THE SALES PERFORMANCE/media/Corporate/Pdf... · Kazerne Blairon, 2010 • PPS project • 50.000 m² in city centre • Local administration, police, ... 11/06/2015 17 Belfius

groep van Roey Think global, act local

Page 4: MANAGING THE SALES PERFORMANCE/media/Corporate/Pdf... · Kazerne Blairon, 2010 • PPS project • 50.000 m² in city centre • Local administration, police, ... 11/06/2015 17 Belfius

Our values KOERS

Page 6: MANAGING THE SALES PERFORMANCE/media/Corporate/Pdf... · Kazerne Blairon, 2010 • PPS project • 50.000 m² in city centre • Local administration, police, ... 11/06/2015 17 Belfius

Our world Macro economical & technological trends

Page 7: MANAGING THE SALES PERFORMANCE/media/Corporate/Pdf... · Kazerne Blairon, 2010 • PPS project • 50.000 m² in city centre • Local administration, police, ... 11/06/2015 17 Belfius

Our government Budget constraints

Page 8: MANAGING THE SALES PERFORMANCE/media/Corporate/Pdf... · Kazerne Blairon, 2010 • PPS project • 50.000 m² in city centre • Local administration, police, ... 11/06/2015 17 Belfius

Our construction world More complex business processes

Page 9: MANAGING THE SALES PERFORMANCE/media/Corporate/Pdf... · Kazerne Blairon, 2010 • PPS project • 50.000 m² in city centre • Local administration, police, ... 11/06/2015 17 Belfius

Our positioning Total solution provider

Page 10: MANAGING THE SALES PERFORMANCE/media/Corporate/Pdf... · Kazerne Blairon, 2010 • PPS project • 50.000 m² in city centre • Local administration, police, ... 11/06/2015 17 Belfius

Sport accomodation Sportoase Rotselaar & Beringen

• PPS projects • Exploitation during 20 years • 365/24/7 open @ lower costs

Page 11: MANAGING THE SALES PERFORMANCE/media/Corporate/Pdf... · Kazerne Blairon, 2010 • PPS project • 50.000 m² in city centre • Local administration, police, ... 11/06/2015 17 Belfius

Redevelopment Kazerne Blairon, 2010

• PPS project • 50.000 m² in city centre • Local administration, police,

Thomas More campus, congress centre, social housing

Page 12: MANAGING THE SALES PERFORMANCE/media/Corporate/Pdf... · Kazerne Blairon, 2010 • PPS project • 50.000 m² in city centre • Local administration, police, ... 11/06/2015 17 Belfius

Redevelopment be-MINE, 2009

• PPS project • Masterplan 32 hectares • Tourism, culture, retail, sports, living, care, offices • 150 M EUR – 500 jobs

Page 13: MANAGING THE SALES PERFORMANCE/media/Corporate/Pdf... · Kazerne Blairon, 2010 • PPS project • 50.000 m² in city centre • Local administration, police, ... 11/06/2015 17 Belfius

Centre development Zoersel, 2014

• PPS project • Multiple sites • Library, horeca, administration fire deparment, childcare, residential living, care

Page 14: MANAGING THE SALES PERFORMANCE/media/Corporate/Pdf... · Kazerne Blairon, 2010 • PPS project • 50.000 m² in city centre • Local administration, police, ... 11/06/2015 17 Belfius

Private development Prins Kavelhof, 2017

• 190 housing units • Exploitation during 30 years • Care assistance (via Familiehulp)

Page 15: MANAGING THE SALES PERFORMANCE/media/Corporate/Pdf... · Kazerne Blairon, 2010 • PPS project • 50.000 m² in city centre • Local administration, police, ... 11/06/2015 17 Belfius

What does it mean for us ? Higher complexity in all domains

FROM TO • B2B B2B, B2G and B2C

• Individual needs • Specialised competitors • Regulation and legislation

• Build Design-Build-Finance-Maintain-Operate

• Complex (PPS) projects • Total solution provider • Multiple stakeholders & influencers

• Van Roey groep van Roey

• Broader region • More people • Different locations

Page 16: MANAGING THE SALES PERFORMANCE/media/Corporate/Pdf... · Kazerne Blairon, 2010 • PPS project • 50.000 m² in city centre • Local administration, police, ... 11/06/2015 17 Belfius

What does it mean for M&S ? Competenties, processes & tools

FROM B2B, B2G and B2C • Individual needs • Specialised competitors • Regulation and legislation

DBFMO • Complex (PPS) projects • Total solution provider • Multiple stakeholders & influencers

groep van Roey • Broader region • Many people • Different locations

TO Making strategic choices • Marketing planning • Competence cells • Conceptual thinking • Networking • Benchmarking

Making selective choices • Collaboration & Co-creation • Consultative selling on C-seat level • Integral project management • Longer sales cycles

Internal & External interaction • Corporate branding • Digital marketing • Entrepreneurial behavior • Transparancy • Collaboration

Page 17: MANAGING THE SALES PERFORMANCE/media/Corporate/Pdf... · Kazerne Blairon, 2010 • PPS project • 50.000 m² in city centre • Local administration, police, ... 11/06/2015 17 Belfius

Leadership Role modeling in strategic domains

11/06/2015 17

Belfius Onderhoudsfirma

lening 70% onderhoudscontract

Eigenaar school

terbeschikkingstelling BBV (DBMF-contract)

Gemeente Wuustwezel

Subsidie

Agion

• IST • ESR neutrality - no Agion subsidies • Pilot project • Meeting mayor

• DBFM plan – ESR95 neutral • Yearly disposal allowance

• SOLL • Meeting with cabinet Crevits • Yearly subsidies • Economical risk @ private SPV • Set-up infrastructure fonds

• Build a leadership position • Spin-off to other communities • Future school concept ?

Page 18: MANAGING THE SALES PERFORMANCE/media/Corporate/Pdf... · Kazerne Blairon, 2010 • PPS project • 50.000 m² in city centre • Local administration, police, ... 11/06/2015 17 Belfius

CRM Single source of truth

11/06/2015 18

SALES MARKETING SERVICE

• Project & Customer follow-up • Transparancy in sales funnel • Forecasting • Collaboration • Mobility thanks to Office 365

• Event management • Contact management

• Maintenance contracts

Page 19: MANAGING THE SALES PERFORMANCE/media/Corporate/Pdf... · Kazerne Blairon, 2010 • PPS project • 50.000 m² in city centre • Local administration, police, ... 11/06/2015 17 Belfius

SharePoint Platform for communication & collaboration

11/06/2015 19

• Sharing of documents without e-mailing

• Collaboration without e-mailing

• Easy search and access to documents

• Calenders (teams, projects)

• Intranet sites

• Integrated extranet, portal for business partners

• Integrated project sites and teamsites (HR, Finance, marketing,..)

• Integration with Outlook and CRM

• Mobility thanks to Office 365

Page 20: MANAGING THE SALES PERFORMANCE/media/Corporate/Pdf... · Kazerne Blairon, 2010 • PPS project • 50.000 m² in city centre • Local administration, police, ... 11/06/2015 17 Belfius

11/06/2015 20

275 years Event on October 2nd 2015

Page 21: MANAGING THE SALES PERFORMANCE/media/Corporate/Pdf... · Kazerne Blairon, 2010 • PPS project • 50.000 m² in city centre • Local administration, police, ... 11/06/2015 17 Belfius

21

Communication: new style Build engaging dialogues with our target audience

Page 22: MANAGING THE SALES PERFORMANCE/media/Corporate/Pdf... · Kazerne Blairon, 2010 • PPS project • 50.000 m² in city centre • Local administration, police, ... 11/06/2015 17 Belfius

LET’S CONNECT!

@VerachtertGeert