malls owner want to promote f&b brands
TRANSCRIPT
Malls owner want to promote F&B Brands
Retail market situation became bizarre. Fashion e-commerce portals in the shopping malls and the mall
owner reduced Footfalls are feeling discomfort. To pause the hassle of shopping malls Fandbi brands
(Food and Beverage brands) want to promote the business to gather momentum. Coffee shops, burger
chains, pastry shop, food courts are being attracted to brands. MacDonald’s to malls, Burger King, Yum
Cha, Pizza Hut etc are important. Oberoi Mall in Mumbai's co-chairman, said that their mall Teko bull
and Burger King was among the first to enter.
Fashion category is very important to bring in new brands to the malls but also give space to brands as
well as Fandbi sector priority. These Footfalls are soaring. Food Centers attract youth with family at the
weekend. In 2006 Fandbi space in shopping malls shares five percent but now it has reached around 10
percent. Select City Walk in Delhi so it has come to about 18 percent from 12 percent. Delhi at DLF Place
Saket Fandbi allocation has increased to 25 percent. DLF narrow co-chairman said that the whole
concept has changed Fandbi.
Fandbi first section was on the top floor but on each floor is shops Fandbi after seven-eight stores.
Pastry shop, coffee shop, ice cream parlor on the ground floor can be found in every mall. Many foreign
food brands have arrived in the country and this is a much better standard of food orders. Overall it can
say that the country's shopping mall owner Footfalls Food and Beverage space values are very important
in terms of increasing.