making ux happen: a uxpa workshop
TRANSCRIPT
![Page 1: Making UX happen: a UXPA workshop](https://reader033.vdocuments.us/reader033/viewer/2022052223/55941cb01a28ab0a2c8b47ea/html5/thumbnails/1.jpg)
Making UX HappenJanuary 2013
@UXPAUK #makinguxhappen
![Page 2: Making UX happen: a UXPA workshop](https://reader033.vdocuments.us/reader033/viewer/2022052223/55941cb01a28ab0a2c8b47ea/html5/thumbnails/2.jpg)
Tonight’s event is sponsored by
![Page 3: Making UX happen: a UXPA workshop](https://reader033.vdocuments.us/reader033/viewer/2022052223/55941cb01a28ab0a2c8b47ea/html5/thumbnails/3.jpg)
Thanks to our hosts
![Page 4: Making UX happen: a UXPA workshop](https://reader033.vdocuments.us/reader033/viewer/2022052223/55941cb01a28ab0a2c8b47ea/html5/thumbnails/4.jpg)
Making UX HappenA workshop
Tim Loo Strategy Director, Foolproof
Jason Mesut Head of User Experience, RMA Consulting
Markus Smet VP Products, Spreadshirt
![Page 5: Making UX happen: a UXPA workshop](https://reader033.vdocuments.us/reader033/viewer/2022052223/55941cb01a28ab0a2c8b47ea/html5/thumbnails/5.jpg)
Introducing the panel
Markus Smet@behumanshaped
Jason Mesut@jasonmesut
Tim Loo@timothyloo
@UXPAUK #makinguxhappen
![Page 6: Making UX happen: a UXPA workshop](https://reader033.vdocuments.us/reader033/viewer/2022052223/55941cb01a28ab0a2c8b47ea/html5/thumbnails/6.jpg)
We love to talk about this...
![Page 7: Making UX happen: a UXPA workshop](https://reader033.vdocuments.us/reader033/viewer/2022052223/55941cb01a28ab0a2c8b47ea/html5/thumbnails/7.jpg)
![Page 8: Making UX happen: a UXPA workshop](https://reader033.vdocuments.us/reader033/viewer/2022052223/55941cb01a28ab0a2c8b47ea/html5/thumbnails/8.jpg)
But we probably don’t talk enough about...
![Page 9: Making UX happen: a UXPA workshop](https://reader033.vdocuments.us/reader033/viewer/2022052223/55941cb01a28ab0a2c8b47ea/html5/thumbnails/9.jpg)
href="http://www.flickr.com/photos/8078381@N03/2827005993/">pareeerica</a>
![Page 10: Making UX happen: a UXPA workshop](https://reader033.vdocuments.us/reader033/viewer/2022052223/55941cb01a28ab0a2c8b47ea/html5/thumbnails/10.jpg)
It is easy to blame an organisation’s failure to do the right thing with regard to the user experience on the organisation
![Page 11: Making UX happen: a UXPA workshop](https://reader033.vdocuments.us/reader033/viewer/2022052223/55941cb01a28ab0a2c8b47ea/html5/thumbnails/11.jpg)
If UX practitioners genuinely want to be agents for change, we must be doing what it takes to make change happen.
![Page 12: Making UX happen: a UXPA workshop](https://reader033.vdocuments.us/reader033/viewer/2022052223/55941cb01a28ab0a2c8b47ea/html5/thumbnails/12.jpg)
Thanks for your top 3 barriers to making UX happen.
Here’s what you told us...
![Page 13: Making UX happen: a UXPA workshop](https://reader033.vdocuments.us/reader033/viewer/2022052223/55941cb01a28ab0a2c8b47ea/html5/thumbnails/13.jpg)
Source: Making UX Happen survey of top 3 barriers (94 respondents)
![Page 14: Making UX happen: a UXPA workshop](https://reader033.vdocuments.us/reader033/viewer/2022052223/55941cb01a28ab0a2c8b47ea/html5/thumbnails/14.jpg)
Photo Credit: http://www.flickr.com/photos/76029035@N02/6829415429
BUSINESS UX ADVISOR
Photo Credit: http://www.flickr.com/photos/37891053@N03/3909773517
![Page 15: Making UX happen: a UXPA workshop](https://reader033.vdocuments.us/reader033/viewer/2022052223/55941cb01a28ab0a2c8b47ea/html5/thumbnails/15.jpg)
BUSINESS UX ADVISORTHE PROJECT
Politics & organisational
silos
Client doesn't measure
or understand the value of UX
Ineffectivecommunication
& persuasion
Lowstakeholder engagement
in UX
Lack of commitment
to UX
Lack of budget
Driven by technology
and constraints
Consultant & agencyattitudes
Lack of senior-level
client sponsorfor UX
Client doesn't understand
UX processes
Inertia and resistance to
change
Lack of time
Lack of resources
Client lack of vision, strategy
and business-case
Lack of consultant
skills & experience
Source: Making UX Happen survey of top 3 barriers (94 respondents)
![Page 16: Making UX happen: a UXPA workshop](https://reader033.vdocuments.us/reader033/viewer/2022052223/55941cb01a28ab0a2c8b47ea/html5/thumbnails/16.jpg)
Tonight we’re looking to share, learn andalign around the required new skills, techniques, attitudes and ways of engaging to increase the impact of our work.
![Page 17: Making UX happen: a UXPA workshop](https://reader033.vdocuments.us/reader033/viewer/2022052223/55941cb01a28ab0a2c8b47ea/html5/thumbnails/17.jpg)
The Chatham House Rule
When a meeting, or part thereof, is held under the Chatham House Rule, participants are free to use the information received, but neither the identity nor the affiliation of the speaker(s), nor that of any other participant, may be revealed.
![Page 18: Making UX happen: a UXPA workshop](https://reader033.vdocuments.us/reader033/viewer/2022052223/55941cb01a28ab0a2c8b47ea/html5/thumbnails/18.jpg)
Photo Credit: http://www.flickr.com/photos/37891053@N03/3909773517
![Page 19: Making UX happen: a UXPA workshop](https://reader033.vdocuments.us/reader033/viewer/2022052223/55941cb01a28ab0a2c8b47ea/html5/thumbnails/19.jpg)
Join your team
Team Markus@behumanshaped
Team Jason@jasonmesut
Team Tim@timothyloo
@UXPAUK #makinguxhappen
![Page 20: Making UX happen: a UXPA workshop](https://reader033.vdocuments.us/reader033/viewer/2022052223/55941cb01a28ab0a2c8b47ea/html5/thumbnails/20.jpg)
In your teams
• Think about, capture and discuss (20 minutes)
– What are root causes?
• The context for organisations
• The context for stakeholders
• The context for UX companies & practitioners
@UXPAUK #makinguxhappen
![Page 21: Making UX happen: a UXPA workshop](https://reader033.vdocuments.us/reader033/viewer/2022052223/55941cb01a28ab0a2c8b47ea/html5/thumbnails/21.jpg)
Breaking into mini groups
• What can we do? (20 minutes)
– What can we do to address root causes and raise our impact and effectiveness thinking about:
• practitioner level
• consultancy level
• industry level
• Mini groups present back & discuss (20 minutes)
@UXPAUK #makinguxhappen
![Page 22: Making UX happen: a UXPA workshop](https://reader033.vdocuments.us/reader033/viewer/2022052223/55941cb01a28ab0a2c8b47ea/html5/thumbnails/22.jpg)
Next steps
• We’ll take this stuff away and summarise our conclusions
• We’ll publish this on SlideShare and the UXPAUK website
@UXPAUK #makinguxhappen
![Page 23: Making UX happen: a UXPA workshop](https://reader033.vdocuments.us/reader033/viewer/2022052223/55941cb01a28ab0a2c8b47ea/html5/thumbnails/23.jpg)
Reconvene for open Q&A session
@UXPAUK #makinguxhappen
![Page 24: Making UX happen: a UXPA workshop](https://reader033.vdocuments.us/reader033/viewer/2022052223/55941cb01a28ab0a2c8b47ea/html5/thumbnails/24.jpg)
Thanks once again to
![Page 25: Making UX happen: a UXPA workshop](https://reader033.vdocuments.us/reader033/viewer/2022052223/55941cb01a28ab0a2c8b47ea/html5/thumbnails/25.jpg)
...and our kind hosts
![Page 26: Making UX happen: a UXPA workshop](https://reader033.vdocuments.us/reader033/viewer/2022052223/55941cb01a28ab0a2c8b47ea/html5/thumbnails/26.jpg)
@UXPAUK #makinguxhappen