making risky projects possible

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YOU CAN’T DO THAT! making risky projects possible nina simon, museum 2.0 @ninaksimon on twitter http://bit.ly/ndfnina

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How can you get your dream project off the ground? On Nov 24, 2009 at the New Zealand National Digital Forum, Nina Simon of Museum 2.0 presented six tips to making risky, innovative technology projects possible in galleries, libraries, archives, and museums.

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Page 1: Making Risky Projects Possible

YOU CAN’T DO THAT!making risky projects possible

nina simon, museum 2.0

@ninaksimon on twitter http://bit.ly/ndfnina

Page 2: Making Risky Projects Possible

where i live

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what i dobalboa park online collaborativeboston children’s museum calgary science centerchabot space science centerchicago history museumdenver art museumexperience music projectgirls math and science partnershipinternational spy museummonterey bay aquariumoakland museumSFMOMA smithsonian museum of natural historystatens museum for kunsttech museum of innovation

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the participatory museum is a place where visitors can create, share, and connect with each other around content.

what i dream about

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Image credit: Dimitry van den Berg

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"The idea was not of great enough importance.

! The idea was premature.

! The idea was too overwhelming."

-Beyond the Silos of the LAMs

http://www.oclc.org/research/publications/library/2008/2008-05.pdf

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"It happens two ways—when the place is little enough

and the stakes are low enough so the price invested can

be done in paper and pencil and scotch tape.

And the other way is when you have a director who has

so much guts and can charm the pants off the trees and is

willing to lose their job."

-Elaine Gurian

http://museumtwo.blogspot.com/2007/07/book-club-part-3b-talking-institutional.html

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six steps to success

connect your idea to institutional mission and goals

find the tool that’s right for your idea

align your strategy with institutional culture

plan for evaluation

reserve resources for operation

develop a support network

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six steps to success

connect your idea to institutional mission and goals

find the tool that’s right for your idea

align your strategy with institutional culture

plan for evaluation

reserve resources for operation

develop a support network

Page 13: Making Risky Projects Possible

MISSION? WHAT MISSION?

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We should do X because it will allow us to

better fulfill Y aspect of our mission by Z.

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Yerba Buena Center for the Arts aspires to be a center of creativity within the Bay Area; one that is recognized globally and locally for its dedication to artistic innovation, its imagination in the exploration of ideas and its sustained commitment to creatively engaging our community in the contemporary art experience. Inspired by living artists, we seek to create through them and with them a fully integrated center of artistic inquiry that embraces diverse aesthetics and ideas. We are courageous in pursuit of our aspirations, bold in carrying out our work and fearless in our commitment to place contemporary art at the heart of community life.

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Yerba Buena Center for the Arts aspires to be a center of creativity within the Bay Area; one that is recognized globally and locally for its dedication to artistic innovation, its imagination in the exploration of ideas and its sustained commitment to creatively engaging our community in the contemporary art experience. Inspired by living artists, we seek to create through them and with them a fully integrated center of artistic inquiry that embraces diverse aesthetics and ideas. We are courageous in pursuit of our aspirations, bold in carrying out our work and fearless in our commitment to place contemporary art at the heart of community life.

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“creatively engaging our community in the contemporary art experience”

http://www.powerhousemuseum.com/dmsblog/index.php/2009/07/09/fictitious-narratives-visitor-made-labels-the-odditoreum/

http://www.aucklandartgallery.govt.nz/activities/label/

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“creatively engaging our community in the contemporary art experience”

http://sf0.org

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“sustained commitment”

http://broughttolight.wordpress.com/

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“sustained commitment”

http://online.ushmm.org/lodzchildren/

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“fearless... bold”

http://www.brooklynmuseum.org/exhibitions/click/

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“fearless... bold”

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We should do X because it will allow us to

better fulfill Y aspect of our mission by Z.

Page 24: Making Risky Projects Possible

six steps to success

connect your idea to institutional mission and goals

find the tool that’s right for your idea

align your strategy with institutional culture

plan for evaluation

reserve resources for operation

develop a support network

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THE RIGHT TOOL

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Our Green Trail: how we got there...

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Our Green Trail: real-world actions, virtual world rewards

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http://www.flickr.com/photos/nathaninsandiego/3465762639/

Balboa Park: cellphone interactions in physical spaces

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Giskin Anomaly: what we’re planning

find the symbol

call the number

jump into the story

(keep in touch online)

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six steps to success

connect your idea to institutional mission and goals

find the tool that’s right for your idea

align your strategy with institutional culture

plan for evaluation

reserve resources for operation

develop a support network

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WHEN IN ROME...

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http://www.flickr.com/photos/dbylibrary/322334460/

dream or nightmare?

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Minnesota History Center

a tale of two user-generated exhibits

Keramiekmuseum Princessehof

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Minnesota History Center

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six steps to success

connect your idea to institutional mission and goals

find the tool that’s right for your idea

align your strategy with institutional culture

plan for evaluation

reserve resources for operation

develop a support network

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EVALUATING OUTCOMES

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Lowell National Historical Park

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Denver Art Museum

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90,000 visitors

37,000 posters made

average time in Side Trip: 40 minutes

average time poster-making: 25 minutes

what does this mean?

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six steps to success

connect your idea to institutional mission and goals

find the tool that’s right for your idea

align your strategy with institutional culture

plan for evaluation

reserve resources for operation

develop a support network

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TENDING THE GARDEN

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http://twitter.com/sfzoo

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six steps to success

connect your idea to institutional mission and goals

find the tool that’s right for your idea

align your strategy with institutional culture

plan for evaluation

reserve resources for operation

develop a support network

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FINDING FRIENDS

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continue the conversation...@ninaksimon

[email protected]://bit.ly/ndfnina