"making data actionable" by budiman rusly (kmk online)
TRANSCRIPT
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Making Data Actionable
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Hello!I am Budiman RuslyHead of Data Analytics at KMK OnlinePublishing, Video and Messaging Platform
13 Years of Business Intelligence Experiences▷E-commerce Bizzy.co.id▷CRM & Loyalty program HP, Microsoft, Cisco, Eu Yan Sang – APAC Countries▷Healthcare – Hospitals across Indonesia
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Our agenda
Key Ingredient
of Actionable
Data
Benefit of
Actionable Data
Making Data
Actionable
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1.Key Ingredient
Actionable Data
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“Finding trusted data that matters to the business and translate it into insight
that available whenever decisions need to be made
Actionable Data
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Data Business Problem
Actionable data
DataDo you have the right data to answer questions?
ResourceDo you have resources transforming the data into insight?
ResourceInsight
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2.Key Benefit of Actionable
Data
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Actionable Data Key Benefits
SpeedAnalyze with greater speed
Better Decision-makingBetter understand and improve operation, financial model, customer relationship, supply chain, workforce and business opportunity
Holistic ApproachUnderstanding and interpreting information from various data sources into single Enterprise Data Warehouse
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3.Making Data Actionable
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“Does developing data analytic strategy enough
to drive actionable insight?
Data Analytic – From Strategy to Execution
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“Executives say there is a direct correlation between well-designed
analytics programs and success in the marketplace. However, the infrastructures and processes they require to support and
sustain such efforts still lag.
- Forbes Insight
Data Analytic – From Strategy to Execution
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Data Analytic - From strategy to execution
What value exist in your data?
Can you trust your data ?
What happened and why ?
What might happen next?
What is the right answer?
Is insight being delivered to the right people at the right time?
How to embed data analytics into our organization?
DeliveringAssuranceIntelligenceImprovement
Discover
Trust
Describe
Predict
Optimize
Empower
Embed
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Blueprint process of making data actionable
SketchFind your inspiration. Conceptually design about desired outcome
Visualize By bring data to life, it helps display unexpected finding in a clear manner by focusing on trend, time comparison and variable correlation
Effective and Better CommunicationMaintaining collaboration between analyst, business users and other stakeholders
Understanding DataDig into the data by filtering, sorting, grouping and segmentation
Understanding which Chart or Graph is right for youEach chart and graph cater different analytic purpose. Therefore, choosing right chart is the first step towards effective communication and story
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Blueprint process of making data actionable
When a road narrows, due to dividers or other obstructions, drivers need to be made aware of the change in the path of the roadway.
VS
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1. Blueprint – Sketch & Visualize
SketchFind your inspiration. Conceptually design about desired outcome
Visualize By bring data to life, it helps display unexpected finding in a clear manner by focusing on trend, time comparison and variable correlation
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1. Blueprint – Sketch & Visualize
https://public.tableau.com/en-us/s/blog/2014/11/drawing-and-data-visualizations-tool-allow-connections-be-made
Structure Information Dimensions – 4WsFacts- Measurements
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1. Blueprint – Sketch & Visualize
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1. Blueprint – Sketch & Visualize
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1. Blueprint – Sketch & Visualize
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2. Blueprint – Effective and Better Communication
Effective and Better CommunicationMaintaining collaboration between analyst, business users and other stakeholders
Regular MeetingWeekly, biweekly, or Monthly
Build Relationship, trust and respectLearn business language, performance, kpi
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3. Blueprint – Understanding Data & Chart
Understanding DataDig into the data by filtering, sorting, grouping and segmentation.
Understanding Which Chart or Graph is right for youEach chart and graph cater different analytic purpose. Therefore, choosing right chart is the first step towards effective communication and story
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3. Blueprint – Understanding Data & Chart
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Value the whole process, celebrate the results
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Resources• Edward Tufte – Beautiful Evidence• Stephen Few – Now You See It
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Thanks!Any questions?You can reach me at:[email protected]