luxperience

5
LUX PERIENCE Experiential luxury life beyond bling Sales of luxury experiences makes up almost 55 percent of total luxury spending worldwide and, year on year, has grown 50 percent faster than sales of luxury goods. The trend is explained, in part, by demographics – as the consumers who drove the luxury boom in the 1990s start to retire. LVMH, one of the world’s largest luxury companies, is developing its Cheval Blanc hotel franchise; there is already one Cheval Blanc hotel in Courchevel, a French ski resort, and another in the Maldives, and LVMH plans to open locations in Oman and Egypt.

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Page 1: Luxperience

LUXPERIENCE

Experiential luxury – life beyond blingSales of luxury experiences makes up almost 55 percent of

total luxury spending worldwide and, year on year, has grown

50 percent faster than sales of luxury goods. The trend is

explained, in part, by demographics – as the consumers who

drove the luxury boom in the 1990s start to retire.

LVMH, one of the world’s largest luxury companies, is developing its Cheval Blanc hotel franchise;

there is already one Cheval Blanc hotel in Courchevel, a French ski resort, and another in the

Maldives, and LVMH plans to open locations in Oman and Egypt.

LUXPERIENCE

Experiential luxury – life beyond blingSales of luxury experiences makes up almost 55 percent of

total luxury spending worldwide and, year on year, has grown

50 percent faster than sales of luxury goods. The trend is

explained, in part, by demographics – as the consumers who

drove the luxury boom in the 1990s start to retire.

LVMH, one of the world’s largest luxury companies, is developing its Cheval Blanc hotel franchise;

there is already one Cheval Blanc hotel in Courchevel, a French ski resort, and another in the

Maldives, and LVMH plans to open locations in Oman and Egypt.

Page 2: Luxperience

LUXPERIENCE

Fashion Hotels are an overall branding effort in creating

a lifestyle for the customer that will be loyal on many levels.

With their hands in the hotel business, fashion houses are

establishing themselves as a name in luxury travel.

(Versace, Armani, Moschino, Missoni)

VERSACE FASHION HOTEL

LUXPERIENCE

Page 3: Luxperience

Fashion Hotels are an overall branding effort in creating

a lifestyle for the customer that will be loyal on many levels.

With their hands in the hotel business, fashion houses are

establishing themselves as a name in luxury travel.

(Versace, Armani, Moschino, Missoni)

MISSONI FASHION HOTEL

LUXPERIENCE

Page 4: Luxperience

Fashion Hotels are an overall branding effort in creating

a lifestyle for the customer that will be loyal on many levels.

With their hands in the hotel business, fashion houses are

establishing themselves as a name in luxury travel.

(Versace, Armani, Moschino, Missoni)

MOSCHINO FASHION HOTEL

LUXPERIENCE

Page 5: Luxperience

Louis Vuitton in Harrods: A two-story expansion that has

almost tripled its space. This means it can now offer an

expanded range of travel accessories, including the new

business- travel line with the Zephyr four-wheel monogram

case as well as the full men's collection.

LUXPERIENCE