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LOGO Marketing with By Nithin Vellappali

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Advantages of using Facebook in business Agenda Introduction Using Facebook in Business Strategies for advertising success Facebook Viral Marketing Conclusion

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Facts and figures Youngest billionaire Times Most influential person of 2010 Harward drop out Social Network Movie was based on him CEO of Facebook Net worth of $ 6.9 billion

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Facts and Figures 500 million active users More than 120 million users log onto Facebook once a day More than 1 billion photos are uploaded each month More than 15,000 websites, devices and applications have implemented facebook connect Second most visited website in world http://www.marketingcharts.com/interactive/top-10-social-networking-websites- forums-november-2010-15359/

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Marketing with How it will help ? ROI Initial Cost Understand the real need of Customer

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Creating a Page for business Companies can open a page in facebook Here marketers and customers can interact with eachother and share ideas Main thing to think while creaing a page What is the aim of the page How can you achieve your goal To access this page users should click on like button To create a page, http://www.facebook.com/pages/create.php

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Create a page

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Creating a Fb Marketing Strategy Create a nice Facebook page Add application Create unique events Discussion Use Facebook Connect to integrate your business page Updating the page regularly

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Example of a Fb page

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Advertising your Fb page Adding application Posting information Commenting on discussions Indirect promotion

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Different advertising strategies in Fb Building brand awareness Increasing Sales Advertise using Facebook Ads Using Facebook Marketplace Use Viral Marketing

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Viral Marketing Sudden growth of poularity in our advertisement Increases brand awareness Increases Sales Uses word of mouth

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Ways to make it Viral Keep it Simple Offer exciting prize Run promotional event for a month Integrate it with Media Campaign

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Example of Viral Marketing

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Advantages of using Fb in Business More Activities in our Facebook page can work as a SEO for search engine Any users in Facebook can find about our brand with the help of Facebook page. Marketing is not limited to a demographic region in Facebook Attracts more Clients

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Advantages Contd. Run promotional events for Fans Can Sync our company website to our Facebook Blog Can deal with unsatisfied customer more conveniently Cost Effective

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