logistical mission.docx

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    Logistical mission

    It will be apparent form the previous comments that the mission of logistics management is to plan and co-ordinate all

    those activities necessary to achieve desired levels of delivered service and quality at lowest possible cost. Logistics must

    therefore be seen as the link between the marketplace and the supply base. The scope of logistics spans the organization,

    from the management of raw materials through to the delivery of the the final product.

    Logistics management, from this total systems viewpoint, is the means whereby the needs of costumers are satisfies

    through the co-ordination of the materials and information flows that extend from the marketplace, through the firm and its

    operations and beyond that to suppliers. To achieve this company-wide integration clearly requires a quite different

    orientation than the typically encountered in the conventional organization.

    For example, for many years markienting and manufacturing have been seen as largely separete activities within the

    orgranization. At the best they have coexisted, at worst there has been open warfare. MAnufacturing priorities and

    objectives have typically benn focused on operating efficiency, achivied through long productions runs, minimized set-ups

    and change-overs and product standaridization. On the other hand, marketing has sought to achieve competitive advantagethrough variety, high service levels and frequent product changes.

    In todays more turbulent enviroment there is no longer any possiblility of manufacturing and markenting acting

    independently of each other. The internecine disputes sounter-productive to the achievement of averall corporate goals.

    Its no coincidence that in the recent years both marketing and manufacturing have become the focus of renewed attention.

    Marketing as a concept and philosophy of costumer orientation noe enjoys a wider acceptance than ever. It is now generally

    accepeted that eh need to understand and meet costumer requirements is a prerequisite for survival. At the same time, in

    the search for improved cost competitivities, manufaturing management has been the subject fo a massive revolution. The

    last decade has seen the rapid introduction of flexible manufacturing systems (FMS), of new approches to inventory based

    on materials requirements planning (MRP) and just-in-time (JIT) methods, perhaps most important of all, s sutained

    emphasis on total quality management (TQM).

    Equally there has been a growing recognition of the critical role that procurement plays in creating and sustaining

    comeptitive advantage as apart of an integrated logistics process. Leading-egde organizations now routinely include supply-

    sides issues in the development if their strategic plans. Not only is the cost of purchased materials and supplies a significant

    aprt of total costs in msot organizations, but there is a major opportunity for leveaging the capabilities and competencies of

    suppliers through closer integration of the buyers and suppliers logistics processes.

    In this scheme if things, logistics is therefore essentially and integrative concept that seeks to develop a system-wide view

    of the firm. It is fundemantally a planning concept that seeks to create a framework through which the needs of the

    marketplacecan be translated into a manufacturing strategy and plan, which in turn links into a strategy and plan for

    procurement. Ideally there should be a one-plan mentality within the bussiness which seeks to replace the conventional

    stand-alone and separate plans of marketing, distribution, production and procurement. This, quite simply, is the mission of

    logistics management.

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    Gateway logistics group

    The management and staff of Gateway Logistics Group will dedicate ourselves to our worldwide

    trading partners, through the delivery of superior service as well as innovative, adaptive and safelogistics solutions, which will enhance our trading partners' quality, performance, and

    profitability.

    Core Objectives:

    To deliver superior service to our worldwide trading partners by providing exceptionalvalue, consistent performance, and creative logistics solutions.

    To invest in quality people with enthusiasm for excellence and desire for advancement.

    To provide a healthy and safe working environment with resources, programs, and benefitsdesigned to improve productivity and enhance all employees quality of life.

    To engage in good corporate citizenship and maintain the highest ethical and moralstandards.

    To maintain a leadership position regarding information technology and innovative businesspractices.

    To treat our clients, suppliers, and employees with fairness, dignity, and respect.