LOCAL BUSINESS TO GLOBAL BUSINESS - ONLINE ECOMMERCE

 PRESENTED BY

SRINI RAJADIRECTOR

TPSYNERGY.COM(www.tpsynergy.com)512 827 7407

RETAIL STORES AND ONLINE STORES - BEST OF BOTH

You might be a running a Mom and Pop shop. May be an antique stores in a small town and wondering how to expand the business beyond the boundaries of the neighborhood, town or city or even country.

RETAIL STORES AND ONLINE STORES - BEST OF BOTH

Taking business to online marketplace is the best thing that has happened to small business in the last decade.

With a shipping network that is very efficient and able to send to any part of the world within few days, next is the question of how to reach a customer who is in another part of the country.

You can continue to cater to the local customers and make them order online and pickup in stores on their way back home.

AMAZON, EBAY, SHOPIFY - YOUR GATEWAYS TO THE ONLINE WORLD

You can sell the same items you are selling in the stores in online stores also and ship to customers when orders are received.

Online market places like Amazon, Shopify makes it easy to list hundreds of products with good images and sell them to customers.

For less than hundred dollars a month, you can have the online stores up and running.

AMAZON, EBAY, SHOPIFY - YOUR GATEWAYS TO THE ONLINE WORLD

Also to setup the stores, it does not need any programming or software knowledge.

You can just take pictures of the items that you are in your stores and upload them to Amazon and start selling.

Check this article on why Amazon is the largest market place to sell your products.

INVENTORY MANAGEMENT IS THE CHALLENGE

While selling the items in the online stores could be easy, managing the inventory across multiple locations could be difficult.

Let us say you have listed a product in Amazon that you are selling in the stores also.

You may have limited inventory on stock and as soon as a sale is made in your stores, you want your online stores to be updated of the current inventory.

Otherwise if a customer orders online, it will become back ordered and reduce your seller rating in the online stores like Amazon.

SOFTWARE TO MANAGE YOUR ECOMMERCE BUSINESS

There are many Ecommerce apps that are available in the market that can automate your Ecommerce business.

For example Synerfye is an app that can list products automatically in amazon and synchronize inventory and also ship customer orders.

Similarly Vendhq is a point of sale software that can be used to manage the retail stores sales.

LEARN THE ROPES

SEO (Search Engine Optimization) is the next process you will be looking at once you have setup an online shop and started selling few items.

There are lot of resources available in the internet on how you can make your online stores more popular.

However, if you are having a niche product, say antique items from a specific state, it can create a niche market for you and you will be able to sell through word of mouth and Face book likes and reviews.

CONCLUSION

With very tough competition given by online stores to retail business, retail stores have started taking their share out of the online business.

Setting up an online stores is not as difficult as it appears to be.

Very less technical skills are needed to start and run a successful online Ecommerce business.

LOCAL BUSINESS TO GLOBAL BUSINESS - ONLINE ECOMMERCEPRESENTED BY

SRINI RAJA

TPSYNERGY.COM(www.tpsynergy.com)

512 827 7407