linked in talent solution for indonesia
TRANSCRIPT
© 2016 LinkedIn Corporation. All Rights Reserved. | 1
LinkedIn Talent Solution for Indonesia Empower your organization with social recruitment, employer branding and data-driven decision makings
© 2016 LinkedIn Corporation. All Rights Reserved. | 2
Introduction Digital business are both enabling and disrupting the
conventional businesses, talent acquisition and business
leaders need to stay ahead of the latest recruiting trends in
order to sustain growth. Companies and institutions are under
pressure to find top talents more effectively and efficiently
while competing with big brands and promising start-ups.
Social media and digital marketing are becoming the new
norm in how we recruit & attract talents. With innovative
recruiting technologies and techniques emerging almost every
day, we are witnessing the democratization of recruiting. Any
company – big or small – can now find high quality talent at
scale with the right tools and strategy. Read on to understand
how you can get stay competitive.
Introduction
LinkedIn Talent Solution
Part 1: Employer Branding
Part 2: Social Recruitment
Part 3: Data-driven decision making
Partnership Mechanism
About LinkedIn Talent Solutions LinkedIn Talent Solutions offers a full range of recruiting
solutions to help organizations of all sizes find, engage, and
attract the best talent. Founded in 2003, LinkedIn connects
the world’s professionals to make them more productive and
successful. With over 430 million members worldwide,
including executives from almost every leading companies
globally, LinkedIn is the world’s largest professional network.
Connect the world’s
professionals to make
them more productive
and successful
Mission
Create economic
opportunity for every
member of the global
workforce
Vision
430M+ Members
worldwide +2 New members
per second 65% Traffic
is from
mobile 24 Languages
INDONESIA (260 Million Population)
Rapid smartphone and internet penetration
90 Million Internet users (+10% yearly)
79 Million Social Media users (+15% yearly)
One of the fastest LinkedIn membership growth globally
Over 6 Million members (+40% yearly)
502,000 of them are university students
Consistently top 50 on Alexa Ranking (Indonesia)
Available in Bahasa Indonesia to facilitate rapid growth
©2014 LinkedIn Corporation. All Rights Reserved.
LinkedIn has a strong presence in Indonesia
Companies
Jobs
Schools
Knowledge
11,555
Companies represented
11,656
Open job opportunities
750 Higher education orgs
represented
457K Recent communication
(last 3 months)
6+ million
of Indonesia’s workforce
are on LinkedIn
Skills 35K
Standardized skills on
members’ profiles
© 2016 LinkedIn Corporation. All Rights Reserved. |
Reach the BEST candidates, not just the active job seekers
1. Communicate your employer value
proposition and attract using your
culture, value, mission and vision
4. Develop and maintain warm
‘high-quality’ talent pipeline
2. Transform your employees as
your employer brand ambassador
(talent attracts talents)
ACTIVE
PASSIVE
3. Craft & present the right
opportunities to the right talents
Limited to jobseekers
- Perform better at job
- Pursue ‘long-term’ career
- Listen to right opportunities
- Pursue ‘short-term’ job
- Constantly seek opportunities
6
©2014 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS
Members
Company
Page
Talents
YOUR
BRAND
LinkedIn Talent Solution
Groups
Sponsored
updates
(Reach out)
Career Page
(Employer branding)
Job Slots
(Job Posting)
Recruiter
(Sourcing)
Employer Branding Talent Acquisition
Applied
Prospect
Hire
Unaware Interested
Considering Aware
LinkedIn help increase your recruiting efficiency by engaging talents’ candidacy journey
©2014 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS
Reach Out
SPONSORED UPDATE Attract
CAREER PAGE
Post Jobs
JOB SLOTS Source Candidates
RECRUITER
Reach out to Professionals outside your Company Followers Get the word out about your brand across all platforms and use comprehensive targeting
options to reach your specific target audience
Traffic driver to your LinkedIn’s company page
Fastest way to increase company’s page followers
Establish brand awareness to your target audience
430M+
Your followers
Real sample (appear in your audiences' newsfeed):
Virally Share Specific Contents to Relevant Professionals Leverage the world’s largest professionals social network to share relevant contents to engage
and enhance your overall corporate branding and image
Generate Awareness of
Company’s activities
Build a Community of
Target Candidates
Promote News
or Upcoming Events
Establish Thought
Leadership
Build Reputation as an
Employer of Choice
Ways to build relationships
with target talent Pertamina (Persero)
Pertamina relies on a solid foundation in actualizing its vision and mission through
implementing Corporate Governance in accordance with global standards of best
practice, as well as upholding the corporate governance values of Clean,
Competitive, Confident, Customer-focused, Commercial, and Capable. Along with
this, Pertamina manifests its commitment to stakeholder concerns through well-
structured social programs and environmental practices.
Screenshot Sample:
Reach Out
SPONSORED UPDATE Attract
CAREER PAGE
Post Jobs
JOB SLOTS Source Candidates
RECRUITER
©2014 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS
Custom content on LinkedIn company profile page to showcase what makes your company unique.
Inspire with stories of community involvement
Share articles that align with your company culture
Provide insights into a day in the life of a unique role
Feature a “behind the scenes” look at your company
Engage candidates with brand differentiation and unique value
proposition when they research your company
Package includes: 433,000 impressions for
recruitment ads (estimated to last 3 - 4 months)
You can choose your target audience for recruitment ads
Recruitment
advertisement
Display your
employer
value
proposition
Use rich
media to bring
your story to
life
Show visitors
how does it
feel to work in
your company
Showcase
what makes
your company
different
Reach Out
SPONSORED UPDATE Attract
CAREER PAGE
Post Jobs
JOB SLOTS Source Candidates
RECRUITER
©2014 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS
When professionals research your company,
engage them with corporate brand and jobs opportunity
Customized banner
Customized
message and
content – let your
stakeholders see
how its like working
in your company,
and what they can
expect in a career
or partnership with
you
Employee
testimonials help to
add credibility to
your brand
Personalized and
targeted jobs.
Jobs are pushed
automatically to
prospective
talents based on
criteria (ie.
Location, skills,
exp etc.)
Traffic drivers
help to drive
similar minded
talents to your
page
Reach Out
SPONSORED UPDATE Attract
CAREER PAGE
Post Jobs
JOB SLOTS Source Candidates
RECRUITER
© 2016 LinkedIn Corporation. All Rights Reserved. |
Introducing: Next Generation Company Page (Available in October)
Empower your employees as your corporate brand
ambassadors and use this as platform to showcase
your corporate brand and image
Reach Out
SPONSORED UPDATE Attract
CAREER PAGE
Post Jobs
JOB SLOTS Source Candidates
RECRUITER
© 2016 LinkedIn Corporation. All Rights Reserved. |
More applicants on LinkedIn find jobs through
automated recommendations than search
Targeted job posting with ability to change, update, remove on demand Personalized jobs add relevance to your branding throughout LinkedIn
Increase the number of applicants with quick application
Job Page – one click application & analytics
Competitive advantage:
Measure your impact
Filter function to effectively shortlist applicants
Pipeline applicants for you future requirements
Receive 50 ‘top profile matches’ for each role posted
Automated recommendation
Senior Programmer (10 years experience
in banking sector, based in Jakarta)
Smart algorithm
Passive Talent
Wismilak
Virally reach out to suitable passive talents
Enhance brand visibility in the marketplace
Posting and managing job is very simple Bank Danamon
Senior
Programmer
What appeared in job recommendations:
View Job
Senior
Programmer
Bank BCA
View Job
Passive Talent
LinkedIn News Feed Email Inbox
Reach Out
SPONSORED UPDATE Attract
CAREER PAGE
Post Jobs
JOB SLOTS Source Candidates
RECRUITER
© 2016 LinkedIn Corporation. All Rights Reserved. |
Geo
Industry
Keyword
Skills
Experience
Your LinkedIn Jobs automatically find talent with relevant
skills and experience
Reach Out
SPONSORED UPDATE Attract
CAREER PAGE
Post Jobs
JOB SLOTS Source Candidates
RECRUITER
© 2016 LinkedIn Corporation. All Rights Reserved. |
Great Candidate Experience: Right Talents would see Right Jobs With
Required Information
Job description
and requirement
Desired Skills
and Experience
[Optional] Get
applicants to
‘virtually’ meet
the team
Summary of
company details
Display other
jobs that are
posted using
your job slots
Reach Out
SPONSORED UPDATE Attract
CAREER PAGE
Post Jobs
JOB SLOTS Source Candidates
RECRUITER
© 2016 LinkedIn Corporation. All Rights Reserved. |
Visibility to your Job Applicants and Monitor Performance
Gain visibility to applicants phone numbers and use
talent filters to shortlist the most suitable candidate Use smart analytics to monitor
effectiveness & make informed decisions
Reach Out
SPONSORED UPDATE Attract
CAREER PAGE
Post Jobs
JOB SLOTS Source Candidates
RECRUITER
© 2016 LinkedIn Corporation. All Rights Reserved. |
Find & Engage the most suitable talents more efficiently
Key advantages:
Full visibility to entire LinkedIn members
35+ filters, smart algorithm and intuitive
search experience help you search faster
150 InMails/month with mass mail and
template features
Complete suite of recruiting tools to save
time and enhance internal collaboration
Transferrable license and all data lies
within corporate account
Project folders with “Talent Alert” helps
your pipelining activities
Enterprise support provides training, best
practices and insights on recruiters’
effectiveness
Reach Out
SPONSORED UPDATE Attract
CAREER PAGE
Post Jobs
JOB SLOTS Source Candidates
RECRUITER
© 2016 LinkedIn Corporation. All Rights Reserved. |
Identify & prioritize the candidates most likely to become your next hire
Reach Out
SPONSORED UPDATE Attract
CAREER PAGE
Post Jobs
JOB SLOTS Source Candidates
RECRUITER
To help prioritize your outreach, LinkedIn Recruiter shines Spotlights on qualified talent. These
candidates are not only good fits for your job, they are also more likely to respond to your InMails,
apply, and accept your offer.
The Spotlights feature shows you talent connected to your organization through your employees,
talent brand, or even applying to past roles. Remember all the work you did to gain Career Page
followers? They will appear within the “Engaged with your talent brand” Spotlight along with people
who have engaged with your Company Page updates or Job Posts.
Spotlights
allow you to easily filter
results for candidates who
are likely to engage
Spotlights vary
based on different types of
relationships and
interactions on LinkedIn
2x to 3x
more likely to respond to your
InMails than candidates who do
not.
Candidates who appear in
Spotlights are
total
candidates 27 past
applicants 694 have company
connections 442 engaged with
your talent brand
9,650 total candidates
Current
Past
John Candidate Project Manager, Business Analytics at Your Company
Susan Potential Project Manager, Business Analytics at Your Company
Total candidates (9K)
All of the candidates found
Who has company connections
(694)
Who’s engaged with your
talent brand (694)
Who your competitors target (694)
Who’s maybe ready for a move
(694)
Current
Past
Show me...
9K
Past applicants (694)
© 2016 LinkedIn Corporation. All Rights Reserved. |
Dynamic Talent Pipeline make your sourcing effort more effective
Use project folder to automatically filter & save ideal talents based on the parameters you set to
ensure that the recruitment efforts is more effective. This will help you achieve strategic
recruitment with warm talent pipelines to contribute towards sustainable growth
Reach Out
SPONSORED UPDATE Attract
CAREER PAGE
Post Jobs
JOB SLOTS Source Candidates
RECRUITER
© 2016 LinkedIn Corporation. All Rights Reserved. |
Dashboard & Talent Analytics: Providing 360° view to help measure ROI & monitor effectiveness
ROI of LinkedIn Investment Talent Analytics
LinkedIn Impacted Hires
Job Performance
Talent Brand Index
Recruiter Performance
Followers
Career Page Performance
Talent Flows Talent Drivers
Talent Pools Industry Reports
LinkedIn empowers you with the ability to
reach out to Indonesian Talent abroad
There are 30k+
members from
Indonesia living
abroad. 37% are
students or
recent
graduates.
LinkedIn empowers you with the necessary insights
to better understand Indonesian Talent Landscape
161,892
142,928
123,041
117,750
112,133
105,370
99,279
98,128
92,503
92,012
83,618
77,917
76,775
71,887
69,920
62,733
60,111
54,747
54,115
49,761
Oil & energy
Banking
Design
Information technology and services
Education management
Hospitality
Accounting
Automotive
Construction
Telecommunications
Mining & metals
Financial services
Consumer goods
Food & beverages
Government administration
Retail
Marketing and advertising
Insurance
Business supplies and equipment
Mechanical or industrial engineering
Top 20 Industries - Indonesia
288,012
182,552
158,277
147,210
135,978
129,691
104,479
101,789
95,440
91,171
90,586
68,221
68,035
65,207
51,280
44,021
41,120
33,100
27,123
26,365
Operations
Sales
Entrepreneurship
Marketing
Engineering
Administrative
Finance
Education
Information Technology
Support
Accounting
Media and Communication
Human Resources
Arts and Design
Healthcare Services
Program and Project…
Research
Quality Assurance
Consulting
Purchasing
Top 20 Functions - Indonesia
As the largest professional network in Indonesia, we are able to capture
all the required insights to help you make better decisions
Partnership Mechanism
1. Partnership is on annual subscription basis
2. You will get dedicated service delivery team for
consultative engagement and enterprise support
3. If you’re keen to understands more about the solution
and corporate package you can reach out to our talent
solution specialist via email [email protected]
Meet our highly-qualified Indonesian talent specialist & consultants:
© 2016 LinkedIn Corporation. All Rights Reserved. | 24
As Strategic Partners, we can help Your Organizations
Tackle Various Facets of Human Capital Challenges
24
Talent
Identification
• How do we agree with
hiring managers on
appropriate targeting
criteria?
• How can we ensure
we’re bringing in the
skills we’ll need in the
future?
• Which candidates have
the highest propensity
to join us?
Talent
Engagement
• What employer value
propositions should we
stress to attract potential
candidates?
• In what areas do we
need to improve to
attract top candidates?
• What are the best
tactics for contacting
candidates?
Employee
Development &
Retention
• Are we optimizing the
skills profile of our
organization?
• What types of
employees are we
losing, and how can we
keep employees
longer?
• What are the primary
reasons employees
leave their employers?
HR Strategy
• Who are our talent
competitors and how
can we best
differentiate?
• In which geographic
areas can we best
attract our target talent?
• Are we optimizing our
use of LinkedIn
products?
©2014 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS
Customers in the region share their experiences with LinkedIn Talent Solution
Patio Homban Simamora, Sale Stock Indonesia Megan Beale, Uber Australia
“It definitely make my life easier by
making search for quality talents so
much easier and faster"
Cyndi Ellis, Oracle Southeast Asia, Singapore
“This is a winner because it helped me
filter warm leads that are already
engaged with my employer brand"
Jimmy Lee, Accenture Hong Kong
"It significantly speed up our search,
this is one of the biggest innovation
within talent acquisition space for me"
Jon Cohen, Iflix, Malaysia
“It has become our principle source of
candidates helping us scale targeted
headhunting across multiple regions ”
Jaime L. Archangel, Metrobank , Philippines
“With its straightforward and user-friendly
features, sourcing and acquiring quality
candidates online is never easier!”
“It help achieved 62% faster time-to-hire
and positive feedbacks on new hire
qualities, with no additional efforts”
26
Global/Regional LinkedIn clients
© 2016 LinkedIn Corporation. All Rights Reserved. |
Some of our happiest local customers