leveraging linkedin to become a better talent advisor · leveraging linkedin to become a better...
TRANSCRIPT
SRSC
Leveraging LinkedIn to become a better Talent Advisor
Jim SchnyderTalent Pipelines ‐ Global Center of Excellence (COE)
PepsiCo@jimschnyder
Disclaimer: The views and opinions expressed in this document and presentation are those of the author and do not necessarily reflect those of the company.
July 28, 2017 2
July 28, 2017 3
A little about me
• Ex ‐Management Recruiters– Full life cycle desk – contingency / commission
• PepsiCo– Sourcing Lead – Sourcing COE ‐ Talent Pipelines Team– SourceCon Grandmaster 2011 & 2014– LinkedIn 100, Project Galaxy (LinkedIn Recruiter – CRM capabilities)
July 28, 2017 4
Agenda
• Tips for using LI for strategic intelligence
• CRM capabilities within the LI system
• Data importing capabilities and “refresh” strategies
• Ways to utilize and share project folders
• Improved general search
• How to leverage your hiring managers
– Help them improve their profiles & share their jobs
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Tips for using LI for strategic intelligence
• Scenario
• Corporate Strategy team approaches you ‐‐‐
– We hear our largest competitor is expanding into _________.
– Can you help us?
– What would you do??
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• Premium Insights
Tips for using LI for strategic intelligence
July 28, 2017 7
• Search Insights
Tips for using LI for strategic intelligence
July 28, 2017 8
• Visual Screen Capture• Build competitive intelligence deck
• Can always provide the profiles behind the numbers
• Top 10 only – will not always add up
Tips for using LI for strategic intelligenceTop 10 global locations where Mondelez has people
with Dairy Products experience
July 28, 2017 9
• Light/Very basic CRM– Notes– Folders
• Steps – Prospect, Contacting, Screened…
– Tags (Admin)– Custom Fields (Admin)– Importing
• Resumes, spreadsheets, records
– Cross‐system Awareness
• Zero reporting or export
CRM Capabilities in the LinkedIn system
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• Leverage steps– Prospect,
Contacting, Screen
• Ask for review– Hiring Manager interface
• Share folder with others– Visibility to pipeline
– Filtering capabilities
Ways to utilize and share project folders
July 28, 2017 11
• Import CRM• Why?
– Email link– Fill the gap
• Refresh old data and info– ATS
• Withdrew
– Research List– College list– Conferences
Data importing capabilities and “refresh” strategies
July 28, 2017 12
• New GUI• Spotlights• New stuff
– Years Exp– Experience– Relocation
• New opps• NOT term
Improved General Search
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How to leverage your hiring managers and help them help you!
• In the intake meeting, go through their LinkedIn profile
– Advise them on the importance of solid profile
– Pimp their profile
• After role is posted, teach them how to promote it
– Have them share their job with their contacts on LinkedIn
July 28, 2017 14
Hiring Manager – how to share job on LinkedIn with connections!
• Share• Promote• Publicize• Likely the right targets!
SRSC
Leveraging LinkedIn to become a better Talent Advisor
Jim SchnyderTalent Pipelines ‐ Global Center of Excellence (COE)
PepsiCo@jimschnyder
Disclaimer: The views and opinions expressed in this document and presentation are those of the author and do not necessarily reflect those of the company.