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Metro Toronto Convention Centre South Building
InteriorDesignShow.com
Leverage the Power of Design
Interior Design Show
Jan 16-19 2020 Toronto
We bring people together to experience the power of design. IDS Toronto celebrates and promotes design in Canada and across the world. IDS is held annually for 4 days, the 3rd week of January in Toronto, Canada. Experiential and transformative, we bring together compelling concepts, innovative products, upcoming talent and key experts in the industry so you can be inspired by the best of the future. At IDS, attendees will meet the leading brands, designers, thinkers, makers, changers and shapers who are coming together to change the world for the better.
The Power of Design
IDS19 saw 53,000+ visitors:
14,000 trade 32,000 consumer
6,500 party 398 media
We are trailblazers We are always innovating and delivering a platform to experience design firsthand We are an authority We are the catalyst for millions of dollars spent on architectural and design projects every year
What makes us different?
We are entertainers We never lose sight of the critical need to provide our audience with transformative experiences through original content We are advocates We promote design literacy and education. IDS is where Canadian and international design and designers can flourish
Toronto, Canada: Design Destination
IDS is situated among a thriving and diverse network of design schools, institutions, studios, showrooms, professionals and design-savvy consumers where the annual Toronto Design Week has expanded to over 100 venues
Toronto has the highest crane count in North America with more than 400 high-rise projects planned
Toronto has the most high-rise buildings under construction in North America
Toronto is among the most high-tech cities in the world. Toronto’s tech sector has grown by 50% in the last five years – adding more tech jobs than any other North American city.
Toronto continues to rank among the top seven most livable cities in the world
Toronto has one of the most secure banking systems in the world for 7 years in a row
Close to 700,000 first time buyers will target the GTA area over the next decade
84% of Canadians believe renovation is a sure way to improve their home’s value
Design is an over $2.8 billion industry in Canada
Renovation spending in Canada is expected to climb steadily to $75 billion in 2019
On the Caesarstone stage, IDS attracts a global crowd where speakers have hailed from over 20 countries
Craig Dykers
Nika Zupanc
Alexa Hampton
Amanda Nisbet
Amy Lau
Ben Van Berkel
Bjarke Ingels
Brad Ford
Karim Rashid
QuestLove
Darryl Carter
Sir David Adjaye
Douglas Coupland
Dror Benshetrit
Fabio Novembre
Jay Osgerby
Yabu Pushelberg
Giulio Cappellini
Jaime Hayon
Jean Marie Massaud
Jürgen Mayer H.
Lee Broom
Marcel Wanders
Martyn Lawrence Bullard
Matali Crasset
Snarkitecture Michael Sørensen
Michael Young
Muriel Brandolini
Jonathan Adler
MichaelFord
Nicholas Haslam
Nipa Doshi
Oki Sato
Neri&Hu
Ora Ïto
Patricia Urquiola
Ryan Korban
Patrizia Moroso
Piero Lissoni
Rafael de Cárdenas
Kathryn Ireland
Studio Job
Kat Holmes
Tom Dixon
Winka Dubbeldam
Joshua Prince-Ramus
Testimonials
“We travel to a lot of different fairs around the world, but what’s
really important about IDS is how design is brought into the community. It’s
different than a photo or social media, at IDS you get to see products in their element -
You get to touch, see, experience design as it is meant to be experienced.”
Matt Davis, Founding Partner, DesignAgency
“The role of IDS is very important to a city like
Toronto because it creates a platform for designers to
have a dialogue. We are living in a digital world, in this fast-paced
instagrammable moment and IDS is a tangible place for people
to actually think and spend time together having a conversation
about design.”
Lyndon Neri & Rossana Hu, Neri & Hu
“I think IDS really stands out in terms of design shows because they’re always
showcasing something that feels unique and new. I look to this design show to really
find inspiration and to find something that’s truly unique.”
Ryan Korban, IDS Speaker, Celebrity Designer
Trade Attendees
7% international
Trade attendees at IDS are working on projects in and outside the Greater Toronto Area (GTA), growing their brand – and yours – nationwide and beyond
22% outside GTA
Where do our trade attendees come from?
71% Toronto
Over 42% use IDS as their only trade show to source from. IDS is a flurry of never-before-seen product launches, North American debuts and international announcements
Why do trade professionals attend ?
81%for ideas and inspiration
80%to source products for an existing or upcoming project inspiration
48%to see feature exhibits
46%to network
45%to hear speakers
Trade Attendees Who is our trade audience?
9% merchandisers & retailers
9% architects
23% designers
17% interior designers
8% builders & developers
11% manufacturers & distributors
80%
90%
Over 80% of trade attendees purchase product at the show
Over $346 million will be spent on projects from our attendees this year
6% facility, property managers & commercial specifiers
of our professional attendees are decision-makers who source product and services at IDS – for projects across Canada and beyond
“In Canada, IDS is the only platform we participate in.
The combination of having the trade population and community, whether it’s
architects, designers, builders, and consumers…we would never be able to reach as
many people within our key target markets without participating in IDS.
Beyond the design community and consumer audience, we’re also seeing a lot more media
and influencers from beyond just the Toronto area. We’re seeing a lot more international media,
we’re earning a lot more coverage, not just in Europe but also south of the border in the United
States which is great.”
Elizabeth Margles, VP of Marketing, Caesarstone
North America
“We have met a lot of designers from Toronto, as well as Montreal. We’ve not just met designers but several insurance companies, universities and healthcare. It has been a big lead generator for us and we are excited about partnering again next year.”
Tessa Cole National Regional Manager HNI Canada
“During the Opening Night Party we met a new client who is developing
a specialty long term care building and we’re going to work with them now
to design it.”
Arjo Canada, Bill Meehan, Sr. Project Manager
“IDS is the most coveted, well-respected design show there is in
Canada. it allows us to connect with thousands and thousands of designers, from small design shops to big firms, to
construction managers and architects. We have met every type of professional in this industry and so it allowed us to have meaningful conversations.
We will definitely continue our presence here in the future.”
Matt Botelho, Surface Product Marketing
Manager, Microsoft
We have seen architects and designers mostly but we like the end user because we get a good sense of their reaction to the product. Even if they are familiar with the product, they get to see it here and experience it.”
Maryse Fafard, Molteni&C | Dada
“It’s our ninth year partnering with IDS and we find it’s a perfect platform
for Miele. At Miele, we are about change and innovation and IDS shares the same
values. The show changes year over year and it’s a great place to show our new product,
services and talk to the trade.
IDS brings such a wealth of different people that we have met key designers, architects, developers
but also very important for us is the consumer. IDS gives us a chance to talk directly to the end consumer and better
understand their needs in order to develop new products to service them.”
Kelly Lam, VP of Marketing, Miele
“IDS brings in so many different designers, industry, executives and amazing people to connect with and showcase our great product.”
Brittany McFarlane, Sr. Specialist, Brand Marketing, Samsung
Consumer Audience
10% age 18-24
29% age 25-34
23% age 35-44
20% age 45-54
14% age 55-64
5% age 65+
Demographics
IDS attracts design-savvy consumers to the show floor with curated exhibits and never-before-seen features that bring together local firms and design stars from around the world
58% female
38% male
4% other
Household Income
Consumer Audience
19% $0-$50,000
25% $50,001- $100,000
34% $100,001- $250,000
13% $250,001- $500,000
6% $500,001- $1M
3% $1M+
31%vacation 3 or more times a year
70%vacation more than twice a year
22% own secondary homes
80% own their homes
Consumer Audience
37% are currently undergoing a renovation or project
55% plan to purchase a product
36% plan to attend seminars or presentations
Reasons consumers attend
would recommend the show to their friends
of consumer attendees will purchase something from IDS exhibitors within the next 12 months
Over $398 million will be spent on planned projects this year
A design-savvy audience ready to spend
66%
83%
Over 400 media attended IDS in 2019, resulting in 444 media hits and over 280 million media impressions
Media and Press
IDS receives regional, national and global media coverage
News hits include coverage in English, French, Chinese, Spanish and Italian
Over 280 million digital media impressions were garnered in 2019 from an ever-growing network of social media channels
Facebook 29K fans
YouTube 500+ subscribers
Twitter 55.7K followers
Instagram 30K followers
LinkedIn 4300+ followers
Media and Press
Be part of the global conversation about the future of design
Magazines
Online TV/Radio
Newspapers
“IDS has been exciting for us. We generally don’t get a lot of media
coverage because we usually specialize is commercial design. However, we
have had CBC, CityTV and the Star who published us. There has been a lot of
engagement on social and it’s quite exciting to check each day and see we
grew another 500 followers in one day.”
Joanne Chan, Principal, SDI Design –
IDS Concept Space designer
This year has been great in terms of media; our exhibit design partnership
with Mason Studio has definitely been a draw. We have seen Tommy Smythe,
Brian Gluckstein and Lynda Reeves of House & Home in our booth so we are really
excited about that.”
Daniela Zaremba, PurParket – IDS Sponsor
Sponsorship Opportunities and Partnerships
IDS custom-tailors partnerships to create unique content that will perfectly suit your marketing objectives, these options include:
Digital
Box Office SeminarLoungesInstallations
Presenting
IDS20Floorplan
entrance
entr
ance
exit
IDS ContractHalls F & G(Open Thurs-Fri)
IDS MainHalls D & E(Open Thurs-Sun)
Thurs Jan 16 10am-4pm Trade Day + IDS Conference
Thurs Jan 16 7pm-11pm Opening Night Party
Fri Jan 17 9am-6pm Trade Day + IDS Conference
Sat Jan 18 10am-6pm Public Day + Design Classes
Sun Jan 19 10am-6pm Public Day
Thurs Jan 16 10am-4pm Trade Day + IDS Conference
Thurs Jan 16 7pm-11pm Opening Night Party
Fri Jan 17 9am-6pm Trade Day + IDS Conference
IDS 2020 will see: 70+ speakers 400+ exhibits
10+ installations & features 1 supercharged party
Contact IDS Toronto
@IDSToronto
Limited space and opportunities are available
Fax 416 927 [email protected]
Informa Markets 20 Eglinton Ave. W., #1200 Toronto ON, M4R 1K8
Karen T. Kang Managing Director & Head of Content 416 960 4509 [email protected]
Lisa BarnesDirector, Business Development & Programming416 960 [email protected]
Catia VarricchioSales & Strategic Partnerships 416 960 [email protected]
Nina Eksir Special Projects & Recruitment Coordinator 416 512 3869 [email protected]
Maria RopotynDirector of Sales, IDS Contract 416 960 [email protected]
Sarah PowerMarketing & Communications Coordinator 416 512 [email protected] Elizabeth KeckiAccount Manager416 960 [email protected] Katie TelfordConference & Account Executive 416 960 [email protected]
Yolande TeilletOutside Sales 877 421 [email protected]
Alice JeffersGraduate Fellow 416 512 [email protected]
Fostering design thinking, IDS Vancouver believes great design is considerate, responsible and worth it. Connecting talent, story and substance, we create space to ignite design innovation and celebrate design tradition.
38,500+ total attendees Over 125 media attended IDS Vancouver in 2018, resulting in 154 media hits and over 25 million media impressions Social media platforms have over 48,000 followers and their e-newsletter has over 80,000 subscribers
Contact 604 730 [email protected]
September 26-29, 2019 Vancouver Convention Centre West IDSVancouver.com
Join IDS in Vancouver