lesson a- communication

8/8/2019 Lesson a- Communication

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Activityy Listen to the groupings of the teacher. Give your own

definition of communication.

y Consolidate the definitions to come up with a groupdefinition.

y Present the group definition to class.


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Communicationy Comes from the two Latin

words com (together)and munia (duties).

Taken together they meanworking together.y It is the process of

attaining understandingthat leads to theorganization of

communities in order totransfer societies.

y It is a must to attain levelsof civilization.


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SPEECH/ ORAL COMMUNICATIONy It is the study of the

nature, process, events,and effects of humansymbolic interaction.

y It is the study of both the verbal and nonverbalmessages we send to

ourselves and to others.y It is a whole person

communication andexperience.


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NATURE OF SPEECH

COMMUNICATION1. Speech is purposive.

2. Speech is transitory.

3. Speech lacks the visualcues of writing.

4. Speaker has directcontrol over the

speech.5. Speech has a distinctive

vocabulary.


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NATURE OF SPEECH

COMMUNICATION6. Speech is a dynamic

process.

7. Speech is systemic.8. Speech involves

communicators.

9. Speech is irreversible.

10. Meaning in speech isindividually constructed.


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Functions of Communicationy It reinforces existing

attitudes or tendencies tobehave in certain ways.

yCommunication can helpto direct the way in whichpeople will reducedominance.

y Communication providesinformation or ideas.

y Communication increasesprominence.

y Communication tests onesposition.


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Communication Contextsy Cultural Context- sum of

language, values, beliefs,habits and practices shared

by a large group of people.y Sociological Context-

communication is guidedby the roles that we play inour society.

y Psychological Context-communication is guidedby our individualexperiences.


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Language Innateness Theoryy Language is part of the

genetic make-up of an

individual.y Language is a biological

component.

y Knowledge of a language

is innate to humanbeings.


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MODELS

What is a model?

Why do we need to seea model of something?

What are the benefits

of having a model?


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Types of Communication Models

y Linear Model

y Two-way Model

y Circular Model


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ARISTOTELIAN MODEL


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RhetoricalStylesy Logos- appeal based on

logic or reason.

y Pathos- appeal based onemotion.

y Ethos- appeal based onthe character of thespeaker.


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Ethos1. This is the credibility

that one establishes.

2. This is the most potentmeans of persuasion.

3. It is the best singlepredictor of the courseof a communication

process.4. It is something that

exists in the eyes ofthe beholder.


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3 Characteristics of Credibilityy INTELLIGENCE- the amount of knowledge of the

subject. Common sense combined with logical and

convincing arguments is essential.y VIRTUE and GOOD CHARACTER- these make any

claim believable.

y GOODWILL- concern for the audiences viewpoint.


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Composition ofEthos1. Knowledge

2. Tone of the speaker

3. Persona

4. Competence

5. Character

6. Composure

7. Sociability

8. Extroversion


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Laswells Modely A verbal model developed in 1948.

y It is a linear model.

y It is used for surveillance, for correlation, and fortransmission.


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COMMUNICATORMESSAGE

MEDIUMRECEIVER

EFFECT


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In summary...y Communication is part of history.

y Communication involves elements.

y Communication can be one-way, two-way, or circular.y In communication, we need our mind, goodness, and

our heart.

y Credibility is the most important aspect of

communication.

lesson a- communication

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