lesson-1 teaching tool.pdf · 96.6 144.9 49.9 76.3 78.9 42.3 r_r_r_ 2008 95.5 133 44.8 57.7 76.7...
TRANSCRIPT
[�]
1
(stereotype)
Marzie/www.sxc.hu
[� ]2
1.
2.
11
2.1.
2.2.
2.3.
2.4. /
2.5.
2.6.
2.7.
2.8.
2.9.
LeoSynapse/www.sxc.hu
Bubbels/www.sxc.hu
Bubbels/www.sxc.hu
MissCGlass/www.sxc.hu
[� ]3
% % %
2006 96.6 144.9 49.9 76.3 78.9 42.3
2008 95.5 133 44.8 57.7 76.7 38.1
2010 96.4 126.4 39 47.8 72.5 33
2013
MEDIA USE
2006 2008 2010 18
99.4%4%
6% 4%
tap78/www.sxc.hu Bubbels/www.sxc.hu
[� ]4
100 1. 400
2. 100
1001. 300
2. 40
48
1. 70 1450 725
2. 630 35 81 114
3. 7 17 107
36
1. 51 40 31 26
861
2. 276 6 12 42
20 16 28
271. 3 14 3
2. 5 1
2012 18
ba1969/www.sxc.hu
[� ]5
Stereotype
Lippmann Public Opinion 1922”Stereotype” “pictures
in our head”
1 23
STEREOTYPE
vs
1.
2.
3.
suave/www.sxc.hu
[� ]1
tap78/www.sxc.hu
[� ]2
Social Psychology Student Learning Program, “Chapter 5: Perceiving Groups”, 2013 12 25http://psypress.co.uk/smithandmackie/resources/chapter.asp?ch=05
[� ]3
2001-06-22
2001-06-22
Narandan Janet Alqiza
•
•
•
•
[� ]4
2001-06-22
Narandan Janet Alqiza
2001-06-22
Narandan Janet Alquiza
[� ]5
agenda-setting theory
Lippman Image
Theory1963
Bernard Cohen
McCombs & Shaw
1968 1972
audiences
1.
what to think
what to think about
Bernard Cohen
1. Cohen, Elliot & Elliott, Deni (1997). Media Images and Stereotypes. Contemporary Ethical Issues:
Journalism. New York: Oxford University Press.2. Jay Black, Bob Steele & Ralph Barney. Doing Ethics in Journalism: A Handbook with Case Studies.
Greencastle, Ind: The Sigma Delta Chi Foundation and Society of Professional Journalists, 1993, 43-59.
3. Stephen W. Littlejohn, Karen A. Foss (2009). Encyclopedia of Communication Theory. Volume I, Los Angeles: Sage.
irann/www.sxc.hu
[� ]6
1997 2001 2006 2009 2010
7.26 1 7.52 1 7.27 1 7.31 1 6.95 1
7.04 2 7.04 2 7.17 2 7.30 2 6.65 2
6.77 4 7.01 3 6.69 5 6.98 3 6.45 3
6.73 7 6.82 6.86 6.29
7.18 1 7.24 3 7.36 1 7.57 1 6.85 1
7.15 2 7.54 1 7.24 2 7.35 2 6.77 2
6.73 5 7.13 4 6.84 6 7.07 5 6.53 5
6.54 7 5.76 11 6.12 9 6.24 11 5.75 9
6.24 9 5.15 14 5.51 14 5.80 14 5.27 15
6.32 6.27 6.26 6.46 5.92
1997
1-10
2010
1997 1999 2001 2003 2005 2007 2009 2011 2013
6.44 5.89 5.89 5.88 5.96 5.92 6.17 6.16 6.08
1997 2013
2007 10
1. < 6 >
http://www.apdnews.com/news/27897.html
2.
http://hkupop.hku.hk/chinese/popexpress/press/nm_credibility/
3.
http://www.com.cuhk.edu.hk/ccpos/b5/research.html
branox/www.sxc.hu
[� ]1
lotz/www.sxc.hu
[� ]2
2012-05-17
6 30
94
9
1975
1978
1983
1978
1989-1991
1991-1994
1994-1996
1996-1997
1997-1999
1999-2002
2002
2011 9 30
[� ]3
2011-10-20
9 10 38.5
2012-05-17
23 2003 23 50 7.1
14 12
07/08
40.7%
7.1 22
10 3,000
2012-06-15
Stephen Stephen
Stephen
Stephen
Stephen
Stephen
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2013-05-17
2011 7 1
? 4 6 9
15 4
? 4 6 9
... ...
1997 2003
2013-07-18
[� ]5
2011-07-16
2008-12-14
8
03
……
10
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<
2013 12
29 http://
www.mdnkids.com/nie/?
url=nie_indicate/Unit1/
Nandet/www.sxc.hu
[� ]7
……
12
.
CNN
[� ]8
READ BETWEEN THE LINES
296
……
.
There Is No News From Auschwitz
emsago/www.sxc.hu
[� ]1
Cna110703/www.sxc.hu
[� ]2
Sammi 2013-08-16
(Sammi) now
now TV
Sammi
Sammi
Sammi
Sammi
Sammi 2013-08-16
Sammi 22 7
1 now TV Sammi
Sammi Sammi
Sammi
Sammi Sammi Sammi
Sammi
[� ]3
2008-12-05
Sammi 2011-09-28
44
Sammi Sammi
Sketchers Alice B
Sammi
Sammi
tough
Sammi tough
tough
Sammi
JaesonMa
gel a very powerful speaker
[� ]4
2011-01-24
TVB
TVB
9
2
Cash
[� ]5
2011-01-24
2
1 5 6
1999
02
2002 4
2003
TVB TVB
5000
[� ]6
GaGa 2012-05-03
GaGa GaGa
GaGa
2011-01-24
2012-10-12
Type to enter text
[� ]7
2012 48
1. Christian extremist
2. fallen Christian
3. liberalizing young Evangelical
Edward Caudill
[1]
1. Caudill, E. (2010). Intelligently designed: creationism's news appeal. Journalism & Mass Communication Quarterly, 87(1), 84-99.
Media Smarts. ‘Media Portrayals of Religion: Christianity’. 2013 12 24 http://mediasmarts.ca/diversity-media/ Lucretious/www.sxc.hu
[� ]8
( Media are Constructions
Media Constructions Have Commercial Purposes
Media Messages Contain Values and Ideologies
( M e d i a Messages have Social and Political Consequences)
Each Med ium has a Unique Aesthetic Form
one dimensional man tyrc/www.sxc.hu
[� ]1
Bubbels/www.sxc.hu
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Emily
Emily
CHANNEL J
CHANNEL J
1
2
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Spin
ghostbuster spin doctor
spin doctor
TVB 100
S.J 500
M
YouTube
……
Insensitive Offensive
3
4
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( )
( )
( )
( )
( )
(
)
(Secular
Society)
(Opus Dei)
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(The Da Vinci Code)
( )
( )
/
(Wald)
/
/
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21 Knowledge Society
stroinskiwww.sxc.hu
45
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