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LEARNING CONTENT STRATEGIES FOR THE AGE OF YOUTUBE AND FACEBOOK

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Page 1: Learning content strategies 032614h

LEARNING CONTENT STRATEGIES FOR THE AGE OF

YOUTUBE AND FACEBOOK

Page 2: Learning content strategies 032614h

5,000+ Courses. 25 Topic Areas.

Unlimited Access.

Improve your employees' performance with the

largest and fastest-growing library of on-demand

training videos and eLearning courses today!

Page 3: Learning content strategies 032614h

What You’ll Learn:

1. The influence of social sites

on today’s work

environment.

2. The definition of learning

content today.

3. How to curate and deliver

learning content to meet

your employees needs.

Page 4: Learning content strategies 032614h
Page 5: Learning content strategies 032614h

Over 6 billion hours of video are watched

each month on YouTube - that's almost

an hour for every person on Earth,

and 50% more than 2012.

100 HOURS of video

are uploaded to

YouTube every

minute.

Page 6: Learning content strategies 032614h

8.3 hours - average number of

time spent on Facebook per

user per month.

• 1.26+ billion Facebook users.

• 66% of Millennials use

Facebook.

• 45% of internet users 65 years

and older use Facebook.

Page 7: Learning content strategies 032614h

CONTENT

definition curation

delivery

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Immediate

Personalized

Democratic

User-generated

Social

Mobile

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TRADITIONAL ELEARNING COURSE

Page 10: Learning content strategies 032614h

LEARNING NUGGETS

Page 11: Learning content strategies 032614h

CONTENT

definition curation

delivery

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WHAT IS CONTENT: anything that answers a

question that we might be

asking in the moment

SOCIAL PERFORMANCE

Page 13: Learning content strategies 032614h

Business objectives

DEFINITION

?

?

Page 14: Learning content strategies 032614h

9 out of 10 Americans

already use their

smartphones for work.

Cisco BYOD Insights Report 2013

Page 15: Learning content strategies 032614h
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WHY VIDEO? According to popular research – in 72

hours the average human can retain… 10% of text

10% of text

65% of

images

95% of video

Page 17: Learning content strategies 032614h

DOES THIS TRANSLATE INTO

EMPLOYEE TRAINING?

Visual input for

cognitive transfer

AD

ULT

LEA

RN

ING

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CONTENT

definition curation

delivery

Page 19: Learning content strategies 032614h

CURATION: the key first step to making

content useful

CONTENT CONTEXT

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CURATION

Context

3

2

1

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STRUCTURE

SETS

CONTENT

FREE

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CONTENT

definition curation

delivery

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DELIVERY: easy and simple access,

when and where it’s needed

CLOUD-BASED MOBILE

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DELIVERY

Access, work and life

3

2

1

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What can we learn

from social platforms?

How can we apply to

our own learning

platforms?

Page 27: Learning content strategies 032614h

SOLUTION Do less, facilitate more

Mobile first

The power of social learning

Curate, redefine and deliver

1

2

3

4

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Key Ideas

Can I use it today?

3

2

1

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BIZLIBRARY.COM

In a world of learning and development where

complexity is the enemy, [organizations

need] a simple and nimble approach to delivering high

quality learning, anywhere, anytime.

MICHAEL ROCHELLE Chief Strategy Officer

Brandon-Hall Group

Page 30: Learning content strategies 032614h

BIZLIBRARY.COM

Course: Organizational Effectiveness

- Take action to provide the

resources employees need for

success

Target: Managers

Providing Resources - Define the

strategic priorities for the department

and align the required resources

Target: Managers

Page 31: Learning content strategies 032614h

5,000+ Courses. 25 Topic Areas.

Unlimited Access.

Improve your employees' performance with the

largest and fastest-growing library of on-demand

training videos and eLearning courses today!