learning by travelling: what do tourists learn while visiting south african townships?

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+ Learning by Travelling: what do tourists learn while visiting South African Townships? Dr. Isabella Rega, Bournemouth Universiy [email protected]

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Page 1: Learning by Travelling: what do tourists learn while visiting South African Townships?

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Learning by Travelling: what do tourists learn while visiting South African Townships?

Dr. Isabella Rega, Bournemouth Universiy [email protected]

Page 2: Learning by Travelling: what do tourists learn while visiting South African Townships?
Page 3: Learning by Travelling: what do tourists learn while visiting South African Townships?

+Activities and Local Actors

n Tour guide (local)

n Performance artists and craft workers

n Attractions: nurseries, day care centres, churches, local enterprises

n Accommodations

n Catering businesses

Page 4: Learning by Travelling: what do tourists learn while visiting South African Townships?

+Slum Tourism: a growing phenomenon

Page 5: Learning by Travelling: what do tourists learn while visiting South African Townships?

+Slum Tourism: facts

over 1 million slum tourists per year

2-3 hours long guided tours

80% in townships in South Africa and in favelas in Brazil (mature destinations)

Frenzel et al 2015

Page 6: Learning by Travelling: what do tourists learn while visiting South African Townships?

+Slum Tourism: tensions and themes to explore

Rich owned industry – local based industry (AND NGOs)

Outside – inside the slum actors (power relationships) and mobility

Ethics: poverty as an attraction?

Gentrification

Tourists as co-creators of the destination

Residents perspectives

Frenzel et al 2015

Page 7: Learning by Travelling: what do tourists learn while visiting South African Townships?

+Slum Tourism: Advantages and Disadvantages

n Host side (Inversini et al 2015, Franzel et al 2015) n Economic n Exposure to other cultures n Challenge stereotypes and isolation n Pride

n Symbolic Attention to slum issues

Page 8: Learning by Travelling: what do tourists learn while visiting South African Townships?

+Slum Tourism: Advantages and Disadvantages

n Guest side n  Challenge the vision of the world and stereotypes

n Disadvantaged: n  How the area is toured and represented

n  Lack of involvement of local residents

Page 9: Learning by Travelling: what do tourists learn while visiting South African Townships?

+Learning and Tourism

Learning throughout the lifespan occurs in diverse contexts and travel presents a unique learning environment enabling both unplanned and planned opportunities. (Falk and Dierking 2000)

Page 10: Learning by Travelling: what do tourists learn while visiting South African Townships?

+Research Questions

(I)  What do tourists learn from touring into slums?

(II)  What do tourists value and discover about local communities while travelling in slums?

Page 11: Learning by Travelling: what do tourists learn while visiting South African Townships?

+Sample: reviews gathering process

Page 12: Learning by Travelling: what do tourists learn while visiting South African Townships?

+Sample: reviews filtering

Before filtering After filtering Cape Town 1561 955 Durban 99 68 Johannesburg 2994 2434 Port Elizabeth 58 44 Pretoria 9 1

South Africa 5038 3502

Page 13: Learning by Travelling: what do tourists learn while visiting South African Townships?

+Sample: reviews, authors and pictures

Page 14: Learning by Travelling: what do tourists learn while visiting South African Townships?

+Variables

n Country

n City

n Slum

n Category – Attractions, Lodgings, Restaurants

n Rating (of the review)

n Through Mobile

n Date

n Level of contribution

n Age

n Gender

n Nationality

n Continent

n Style

Page 15: Learning by Travelling: what do tourists learn while visiting South African Townships?

+Sample: demographics

0 500 1000 1500 2000 2500

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18-24

25-34

35-49

50-64

65+

Page 16: Learning by Travelling: what do tourists learn while visiting South African Townships?

+Sample: demographics

0 500 1000 1500 2000 2500

Female

Male

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+Sample: demographics

0 200 400 600 800 1000 1200

Africa

Asia

Australia/ Oceania

Europe

North America

South America

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Page 18: Learning by Travelling: what do tourists learn while visiting South African Townships?

+Data Analysis

n Similarity Analysis

n Cluster Analysis

n Correspondence Analysis

Page 19: Learning by Travelling: what do tourists learn while visiting South African Townships?

+

graph_simi_1

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+Conclusions

n The importance of the mediators, fellen tours vs uthando

n Peculiarities of locations – Cape Town vs Johannesbourg

n Touring poverty is at the core but the touristic experience embraces several others cultural and historical aspects

Page 25: Learning by Travelling: what do tourists learn while visiting South African Townships?

+Next steps: perspectives and methodologies

n Analyse the pictures

n Look at demographics and variables

n Look at specific learning theories: n Experiential learning (Kolb) n Transformative Learning (Mezirow)

Page 26: Learning by Travelling: what do tourists learn while visiting South African Townships?

+Next steps: Comparative Research

Before Filtering After Filtering Reviews Pictures Reviews Pictures

Varanasi 27 9 1 0 New Delhi 494 298 362 251 Navi Mumbai 8 13 0 0 Mumbai (Bombay) 2744 757 2026 341 Kolkata (Calcutta) 51 20 0 0 Jaipur 27 7 0 0 Chennai (Madras) 68 41 0 0 Bengaluru (Bangalore) 73 36 5 0 India 3547 1181 2394 592 Cape Town 1561 752 955 358 Durban 99 52 68 21 Johannesburg 2994 1207 2434 676 Port Elizabeth 58 18 44 13 Pretoria 9 9 1 0 South Africa 5038 2038 3502 1068 Angra dos Reis 1 0 0 0 Arraial do Cabo 1 0 0 0 Belo Horizonte 4 0 0 0 Rio de Janeiro 4087 2161 2308 734 Salvador 26 15 3 0 Sao Paulo 26 17 1 2 Brazil 4145 2193 2312 736 Total 12730 5412 8208 2396

Page 27: Learning by Travelling: what do tourists learn while visiting South African Townships?

+Next Steps: Intervention

Feedback to local communities to improve community based touristic enterprises through capacity building

Page 28: Learning by Travelling: what do tourists learn while visiting South African Townships?

+Funding Agency and People

British Academy Grant

Isabella Rega, Bournemouth University, UK

Mauro Sarrica, Università la Sapienza, Italy

Alessandro Inversini, Bournemouth University, UK

RA: Tiago Nery and Darta Drabovica