kooh sports india company overview

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KOOH Sports IndiaCompany Overview

May 2016

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Intellectual Property of KOOH Sports Pvt. Ltd. 2

Executive Summary

• KOOH Sports is India’s leading Sports Education, Training & Technology Company set up with a passion to get kids of today to embrace sport and more importantly a healthier life style. KOOH Sports is driven by the age old philosophy “a fit body leads to an able mind” and aims to be present throughout the journey of a kid from early stage movement to being active for life and for a

persistent few even turning professional at a sport of their choice. “Early stage movement to active for life” or “early stage movement to podium” is the central theme

• KOOH sports delivers grass root programs at schools to initiates interest in sports, nurtures talent through its sports development centres and promotes talent with best in class sports properties. Given that traditional methods of training are no more applicable to today’s kids; KOOH Sports has developed a break through methodology of training – GRIT©. GRIT combines Game intelligence to learn, Repetition (ball contact time) to excel, Innovative progression to customise learning and Talent management to hone in talent

• KOOH Sports is founded by seasoned professionals who have been in the servicing and outsourcing industry for over two decades . Believing in the business idea TCS and HDFC, two of the largest corporate houses in India and Faering Capital, an Indian private equity fund with a theme to invest in companies that have potential for high growth, have also made investments in KOOH Sports

• KOOH Sports also has a panel of strong technical experts like Apurva Desaii, John Gloster, Shiba Maggon, Kundan Chandra, Victor

Vaz, Dinesh Nanavati, Lalchand Rajput, Raghuram Bhat, Krishna Shroff and Andrea Thumshirn.

• The KITES Vocational Training programme has won accreditation from the National Skill Development Corporation

• KOOH Sports is a member of CII Sports Committee and FICCI Education Committee.

• Having steadily grown since going actively live in February 2012, KOOH Sports through a multitude of products and programs iscurrently providing sports education to c. 120,000 kids across India, training c. 10,000 kids through sports development centres and promoting more than 35,000 kids in specific talent hunt initiatives


KOOH Sports Vision & Strategy

Our strategy is to build clear pathways for kids by bridging the knowledge gap between developed and the developing markets and focus on 5 sports for talent development and management

Our aim is to be present throughout the journey of a kid from early stage movement to being active for life and for a persistent few turning professional at a sport of their choice

KOOH Sports Strategy

Create cutting-edge content and curriculum

Deploy sports education and training

programmes at schools and

communities

Create Talent Identification

platforms and Youth

Development programmes

Create pool of sports coaches & experts


KOOH Sports Value Chain

and the business model has to span the sports value chain by being holistic and interlinked at one level and progressive at the other level to provide a comprehensive solution to children across their lifecycle

To make a difference to sports in India we have to be present across the value chain by generating interest through professional sports education delivered during school hours, nurturing talent through sports academies after school hours and promoting talent through

intellectual properties and leagues by running them as nationwide events.

Generate Interest• KOOH Sports embeds sports training as

part of physical education class delivered during school hours

• Lay the foundation of fitness and athletics in kid's l ife to ensure they grow up to be fit people

• Effectively engage with schools and parents

Nurture Talent• KOOH Sports leverages school or

community sports infrastructure and offers kids international training standards at an affordable price

• Through these programmes identify talent that can be nurtured in specific sports

Promote Talent• KOOH Sports has developed sports

properties such as 'Speedstar' to promote talent being developed through various grass root programmes

• The intent is to develop minor leagues and junior level competitions that also serves as a feeder of talent for the professional level sports

Sports Education Sports Development Centres Sports Properties


KOOH Sports Platform

Value Chain

Nurture Talent Promote TalentGenerate Interest

Sports Development Centres Sports PropertiesSports Education

• Annual reach of 120,000+ kids• 150+ schools• 250+ trained and skil led coaches• Offering 14 sports

• Annual reach of 10,000+ kids• 55+ academies• 100+ trained and skil led coaches• Cricket, Football, Basketball• Underpinned by partnerships

• Nationwide Talent hunt & tournaments• 35,000+ annual participants• 5 properties: Speedstar, Dwarka Super

League, Beyond 22 Yards, Kids Athletic & Sports Fanatics

TESTING (FOCUS) Fitness Of your Child Using Science is a comprehensive scientific health, fitness and talent assessments for kids

TECHNOLOGY (Excalibur)A cutting edge mobile platform which will enable broad-basing of sports programmes through digitisation

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Business Verticals –Products & Initiatives

CurrentPlatform

• KID-FIT• Get Athletic• PEAK• Train The Trainer

• Sports Development Centres (SDCs)• Skill Clinics• Sports Camps• High Performance Coaching• International Coaching Experience

• Speedstar, Beyond 22 Yards, Kids Athletics Championship

• City Leagues:• Dwarka• Jaipur

• Minor Leagues• Specialised Sports Training• Sports Social Responsibility (SSR)• Consulting & Coach Provisioning


KOOH Sports Products & Services

Youth Sports Development Platform

…skills and create a talent

pool through after school

academies

SPORTS DEVELOPMENT CENTRES• Cricket, Football, Basketball

SKILL CLINICS

SPORTS CAMPS• Summer Camp

• Other Hol iday camps

SPECIALISED TRAINING• Specialised Cricket Tra ining• High Performance Learning• Sports Tourism

…the potential of teams &

athletes through

leagues & hunts

CITY LEAGUES• Dwarka Super League• Ja ipur Super LeagueSPORTS PROPERTIES• Speedstar• Beyond 22 Yards

…the pathway for athletes

for a successful

career

SPORTS SOCIAL RESPONSIBILITY• Young Ambassador

Programme

…to make kids healthy & fit

through school PE programs

IN-SCHOOL PROGRAMMES • KID-FIT• Get Athletic• PEAK• Kids AthleticAFTER SCHOOL PROGRAMMES• Hol iday Intersessions• After hour sessionsVALUE ADDED PRODUCTS• Sports Day• Parent engagement sessions• Tra in the Trainer• Assessments and BCA• Sports Fanatics and KID-FIT

Olympiad

…the outlookof society

towards health, fitness

& sports

FOCUS• Kids , corporate & community

SELF DEFENCE• Freedom For Fear

SPORTS SOCIAL RESPONSIBILITY• Respect Programme

• Adoption Programme• Volunteer Programme• Summer in India• Internship Programme

COMMUNITY / CORPORATE

• It’s a Knockout• Learning & Development• You Care

VOCATIONAL TRAINING• KITES (for Coaches)

Enabling Platform


KOOH Sports Presence

Case Study: Scope of KOOH Sports programmes in NCR

KID-FIT Get Athletic PEAK SDC

FOCUS ScoreSpeedstar City Super League Events

Freedom From Fear Sports DaysSports Fanatics Beyond 22 Yards

35 cities across 13 states reaching out to 150,000 kids through 250+ coaches

Expanding to 50 cities by June


KOOH Sports Executive TeamFo

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Susir KumarCEOIntelenetChairman & Co-Founder KOOH Sports

Bo

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Aditya ParekhCo-FounderFaering Capital DirectorKOOH Sports

Krishnan M.PartnerElevate India Sports DirectorKOOH Sports

Conrad D’SouzaExecutive Director, HDFC DirectorKOOH Sports

Girish RamachandranPresidentTCS DirectorKOOH Sports

Exec

uti

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Dir

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r Chirag PatelCEO KOOH Sports(ex-Intelenet Head of Strategy and M&A)

Prabhu Srinivasan Chief Strategy Officer IntelenetCo-Founder KOOH Sports

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Craig JohnsonHead at the American School of BombayAdvisorKOOH Sports

John GlosterAthlete Development ExpertAdvisorKOOH Sports


KOOH Sports Management TeamV

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s Puneet Mehra Director, Sports Education (SE)

Kashif Siddiqui Director, SportsDevelopment (SDC)

Richa SharmaHead, Digital & Analytics Group (DAG)

Vinod MuthukumarDirector, Community & Government Engagement (CAG)

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s Sanjay GuptaHead - Finance, Risk & Governance

Karan KhuranaHead – Quality, Training, Curriculum & Coach Engagement

Karishma BoolaniSports Scientist –Head, KOOH Sports Lab

Do

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ts Prachi WasnikarHead – Community & Talent Initiatives

Arnav ThakkerApp Development Lead & Central Operations

Payal ModyHuman Resources Lead

Carol AnganeAdministration Lead

Reg

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rs Ruchee BhaskarRegional Director -Sports Education(North)

Shivani KejriwalRegional Director -Sports Education (South)

Ajit GopalakrishnanRegional Director -Sports Development Centre (North)

Mohan SundaramRegional Director -Sports Development Centre (West)

Brand & Consumer Experience Expert (Hiring in Process)


KOOH Sports Technical Team

Spenser JohnsonTechnical Director Football Futsal Expert

Balpreet SinghFootball Head CoachFormer I-League player

Dinesh JaimonTechnical Director – Cricket & Former Director of Rajasthan State Cricket Academy

Andrea ThumshrinAcademic & Hockey Technical

Director. GermanHockey player

John GlosterTechnical Director, Qual ity, Former phys iotherapist of Indian Cricket Team

Elizabeth Yukiko SatoInternational Phys ical Education

Expert from Brazil

Apurva DesaiiPerformance Director – Cricket BCCI Level C certi fied coach

Shiba MaggonTechnical Director-Basketball

Renowned basketball player

Arjun BhowmickTechnical Expert –FootballFA certi fied coach

Dinesh NanavatiTechnical Expert –Cricket and Former Batting Consultant for NCA

Leo BrunoTechnical Expert –BasketballFIBA Certi fied Coach

Vincent Vinay KumarTechnical Expert –Cricket and Coach of Andhra Cricket Association

Lalchand RajputBatting Technical Expert – CricketFormer cricketer & Indian Team Manager

Raghuram BhatBowl ing Technical Expert – CricketFormer Indian cricketer

Sharon HannanAthletic Talent Mentor “Speedstar”renowned Olympics coach

Victor VazNational Sports Director, Special Olympics Bharat

Kundan ChandraAFC 'A' License coach and Head of Youth

Development at Mumbai FC

Krishna ShroffBasketball player and Technical Expert

Sanjeev ChaudharySports Director, KOOH Sports


KOOH Sports Partners

Federation Partners and Sports Agencies

Academic, Technical & Accreditation Partners

Country & Strategic Partners

Industry & DigitalPartners

http://www.ipsaa.in/


KOOH Sports Impact

A total of 145 kids (shown in the chart) are selected at University, City, District, State, National, Ranji level in various sports viz; Athletics, Cricket, Football, Basketball, Kho Kho and Kabaddi.

These kids have participated and performed at a total of 87 tournaments (including Sports Leagues organized by KOOH Sports).

We have a talent pool of 300+ kids who will soon be participating at the above mentioned levels.

KOOH Sports has also sponsored / adopted 133 talented kids, out of which some are representing the country nationally and internationally in sports like; Athletics, Basketball, Cricket, Football and Squash.


Electronic / Digital

Print

Ratings and Awards Recognition

Rated as one of the best 25 sports start-up ideas in India by the Federation of Indian Chambers of Commerce and Industry

Rated as one of the 8 extremely cool start ups in sportshttp://www.letsintern.com/blog/8-extremely-cool-sports-startups-in-india-you-must-know-about/

ET Now – Leaders of Tomorrow

Max Bupa Walk for Health – Times Now

Young Turks – CNBC

CNN IBNNDTVET Sunday Magazine

Rahul Dravid with Beyond 22 Yards winners

Speedstars in Australia with Sharon Hannan

KOOH Sports Awards and Recognition

http://www.letsintern.com/blog/8-extremely-cool-sports-startups-in-india-you-must-know-about/


Thought Leadership

Aiming to become industry pioneers by engaging with decision makers and the community

Educative Articles and Blogs Participation in Educational Forums Influencing grassroot level policy making

EduExcellence Conference at IIT DelhiKOOH Sports participated and addressed some of India’s leading educators and spoke about the need to make education holistic by including sports as a mainstream subject. An interesting presentation was made on how scientific concepts can be taught through sports.

Sports Committee Meeting at CII: KOOH Sports addressed the need to bring sports to the mainstream and educate the country about the various career options available in the Sports domain.

Technology forums through TiE:KOOH Sports addresses the importance and benefits of technology in sports education, training as well as measuring sporting outcomes.

KOOH Sports Blog“Sports participation secures all the benefits associated with physical exercise, such as greater blood flow to the brain, improved brain development resulting in a healthier and more active brain, allowing children to absorb more during their education”Read more at https://koohsports.wordpress.com/

Media Publication (The Hindu)“More often than not children have immense pressure to perform academically, spend most of their day seated and have to spend more time on study when they go home. The time that should have been reserved for activity and playing is now spent in a sedentary manner, with the television, tablets, video games and mobile phones.”Read more at The Hindu - Give Space for Sports

Facebook“Sports builds life skills, makes a kid fit and healthy for life. Research has found that early positive experiences in sportscreate a lifelong commitment to an active lifestyle.”Read more at https://www.facebook.com/KOOHSports/

Chirag Patel presents a concept note for grassroots level sports development with Mr. Pawan Agarwal Joint Secretary at Ministry of Skill Development & Entrepreneurship, Government of India

Chirag Patel in conversation with Mr. Sebastian Coe, President of the International Association of Athletics Federations (IAAF)

https://koohsports.wordpress.com/

http://www.thehindu.com/features/education/college-and-university/give-space-for-sports/article7877286.ece

https://www.facebook.com/KOOHSports/?fref=photo


KOOH Sports Social Responsibility

RESPECT PROGRAMME

ADOPTION PROGRAMME

VOLUNTEER PROGRAMME

INTERNSHIP PROGRAMME

YOUNG AMBASSADOR PROGRAMME

SUMMER IN INDIA PROGRAMME

Honor & support the former Indian athletes & sports persons, either unemployed or employed at very low pay scales by providing training and employment in suitable areas

Support less privileged sports persons by providing performance development, access to our technical team and equipment and gear

Sports coaching projects in India at urban, rural & community level & also to experience life inside our corporate office

Opportunity for Students and graduates from all educational backgrounds looking to gain experience in sports

Help talented kids gain recognition, logistics support, promotion for the achievements in a systematic manner

Opportunity for Sports Coaches and Physical Education Teachers from Australia, UK and USA to gain valuable work experience in India, over the summer vacation

PROGRAMME DESCRIPTION

Young AmabassadorNavmi Sharma

(Ranked 1st across India in the U-15

category)

Young Ambassador

Tanay Murdia

(Ranked 31st across India in the U-17

category)


KOOH Sports Gallery

Fore more, visit our Facebook page (https://www.facebook.com/KOOHSports)Watch the KOOH Sports Showreel here:

https://www.youtube.com/watch?v=lXYgv61RwlY

https://www.facebook.com/KOOHSports

https://www.youtube.com/watch?v=lXYgv61RwlY



KOOH Sports Core Programme Overview








In School Sports Education Programme

Invokes interest towards sports and fosters continued participation through an array of games and activities

GET ATHLETICGrade 3 to Grade 8

Delivery model to schools is triangulation of coaches, curriculum and equipment underpinned by performance analysis, monthly reporting and latest technology

Fitness led Sports Generic Product Fitness led Sports Specific Product

KID FITKG to Grade 2

• Powered by leading US based Physical Education programme

• Specifically designed for 6 age groups from 2 – 7 years

• Consists of 250+ fun activities using music and props which develop fundamental movement and gross motor skil ls

• Focuses on physical and cognitive development (e.g. hand & eye co-ordination)

PEAKGrade 3 to Grade 12

• Physical Education program for schools based on the core philosophy that athletic skills are the foundation for successful and continued sport participation

• Focuses on key athletic skil ls such as Run, Jump and Throw

• Facilitates early stage training to be active for l ife• Introduces multiple sports as part of the

curriculum

• Multi sport curriculum imparting sports skills & technical education

• Skill and age based progression• 12 sports (Cricket, Football, Basketball, Tennis,

Badminton, Volleyball, Swimming, Hockey, Skating, Squash, Yoga, Archery)

• Specialised coaching and skill development

Fun based approach Age : 2 to 7 years

Discovery based approach Age : 8 to 18 years


Sports Development Centre (SDC)

KOOH Sports SDCs provide cutting edge coaching using internationally acclaimed developmental models

KOOH Sports has set up sports development centres across the country to nurture sports talent in an after school hours format:

• KOOH Sports Cricket Development Centres (CDC) enhanced by cricket stalwarts l ike Apurva Desai(a BCCI Level C Coach), Dinesh Jaimon & Vincent Vinay Kumar

• KOOH Sports Football Development Centres (FDC) inspired by FUNiño – an acclaimed soccer development model

• KOOH Sports Basketball Development Centres (BDC) enhanced by Shiba Maggon - an acclaimed basketball player & international referee

• Adding Athletics, Tennis, Taekwondo

Programmes Programme Highlights

• State-of-the-art playing equipment

• Innovative training plans• World class coaching through

experienced and specialized coaches

• Performance analysis and personalized feedback

• Parent engagement

• Training philosophy based on principles of ‘Athlete development’ covering students aged 6 years – 17 years

• Game Intelligence training• Overall fitness development• Unique talent nurturing system -

AMPS (ability monitoring and progression system)

• Winning moments • Videos• Homework• Nutrition• Video Analysis• Body Composition Analysis• Output Metrics• Reporting

Under 6

Under 8

Under 10

Under 12

Under 14

Under 17


Sports Property – Beyond 22 Yards

Beyond 22 Yards is a platform which provides kids with the opportunity to train and interact with cricket stars

Beyond 22 yards Winners at SGVP Ahmedabad with Raghu Iyer, CEO Rajasthan Royals

Winners of the 2014-15 editionSandeep Maurya (Left arm spin) Adil Shaikh (Right arm leg spin)

Shubham Siddhpuria (Left arm spin) Nitesh Gayari (Right arm med pace)

Gyandeep Singh (Right arm med pace) Mohammad Hamid (Right arm med pace)

Harsh Hirani (Right arm off spin) Amaan Ahmed (Right arm med pace)

Rampukar Maurya (Right arm med pace) Atri Rawal (Wicketkeeper/Right hand Batsman)

• Programme launched across 7 cities in July 2014 – Delhi, Ghaziabad, Lucknow, Ahmedabad, Surat, Baroda and Udaipur

• 2 zonal camps for first level selection conducted by KOOH Sports

• The final 10 handpicked BY Rajasthan Royals from amongst 500+ young talented cricket enthusiasts

• Press announcement on 18th March, 2015 at SGVP School, Ahmedabad

• Felicitation by Chirag Patel and Raghu Iyer

• The internship with the RR team commenced on 2nd April 2015

• Kids were greeted and inducted by Rahul Dravid(mentor) and Paddy Upton (Head Coach)

• During the RR training sessions, the kids got a chance to bowl and field along with players l ike Shane Watson & Steve Smith

• A complete media story is currently being created for each of these winners

KOOH Sports launched Beyond 22 yards in partnership with Rajasthan Royals. From a talent pool of more than 500, final 10 kids

won the Cricket Internship opportunity with Rajasthan Royals during the current IPL

2015


Sports Property – City Super Leagues

City Super League is a platform for kids to perform and showcase their talent at professionally run contests

Dwarka Super League (Football) was launched in 2014 in Dwarka suburb of New Delhi. The 2015 edition is powered by Cosco and Lodhi Sports. More than 35 teams have participated across the 2 seasons touching upon 500+ kids

Jaipur Super League (Football & Cricket) has been launched for the schools in Jaipur in 2015 and is powered by Ashok Leyland and Rajesh Motors. A total of 70 School teams in both the Football and Cricket edition covering over 800 kids

Winners of the Dwarka Super League Season 2 Winners of the Jaipur Super League Football (Boys)


Sports Property – Speedstar

What is it?

• Speedstar Season 2 held under the aegis of Athletics Federation of India is bigger and better covering 4 age groups, under 10 in 60 metres format and under 12, 14 & 16 in 100 meters format

Who can participate?

• Any boy or girl in the specified age group can participate. Speedstar Season 2 is also unified for intellectually disabled kids

What’s in it for winners?

• Winners will train in Australia under the leadership of Sharon Hannan (Former Australian Olympic Winner Coach) and hosted by Griffith University

What is the objective?

• To promote athletics as the foundation of every sport and demonstrate the importance of physical fitness amongst kids. Speedstar is covered nationwide through Times Now network

Speedstar is a nationwide hunt to identify the fastest boy & girl in the country

Mumbai

New Delhi

Chandigarh

Ahmedabad

Hyderabad

Jaipur

Goa

Jalandhar

Pune

Lucknow

Cities 10

Schools Reached Out 1700

Students Reached Out 80,000

Registrations 35,000

Participation 25,000

- Boys 73%

- Girls 27%

Season 2 FinaleName Cate-

goryFormat Timings

(secs)

Prudhvi Raj U10 B 60 m 8.64

Srushti Shetty U10 G 60m 9.38

Hare Krishna U12 B 100m 12.06

Mansi Pendarkar U12 G 100m 13.09

Gurinder Singh U14 B 100m 11.49

Priyanka Shenoy U14 G 100m 13.29

Kshitij Bhoite U16 B 100m 11.07

Siddhi Hirray U16 G 100m 12.44

Programme Details Season 2 Coverage Season 2 Snapshot

http://speedstar.in/index.aspx


Alternate Sports

KOOH Sports’ Alternate Sports division offers corporate solutions that combine the science of sports in a fun & engaging manner. The division specializes in providing a vast range of activities, team building events, evening entertainment and events throughout the country. The extensive range of events & activities are designed to “bring people together” which we believe is paramount to any successful organisation in an increasingly competitive market.

A fresh platform for team building, employee engagement and networking via various sports & fun activities

Products Key Clientele Gallery

1. It’s a Knockout!a) IKO

b) IKO Expressc) IKO League

d) IKO Fireworks2. KID FIT Birthdays!

3. Learning & Development4. You Care

a) FOCUS for Corporatesb) Freedom From Fear (Self

Defence)



KOOH Sports Enabling Programme Overview








Technology – Excalibur

Enterprise wide sports education & training system

CoachCreating and maintaining database of talented kids, digitally through coach generated content (video and images with appropriate tags and also on social media)

CurriculumTracking performance of kids participating at leagues and tournaments and creating a skil l-wise talent pool

AssessmentManaging the career path of the talented players and supporting them to be sports stars for the country

EquipmentVerification of Coach-Curriculum delivery, kid registration, fee collection all maintained and reported digitally

GPS Tracking

Communication

Time Saving

Secure

Reporting

Customisable


Training – KITES Training System Framework

Vocational Training System accredited by the National Skill Development Corporation

Coaches EmployersTraining & Employment System

Physical Education Teachers

Sports Coaches

Ex-Athletes*

Graduates

Career Shifters / Sports Enthusiasts

* KOOH Sports Respect Programme is designed to train ex-athletes with vocational skills for them to find employment

Schools

Academies

Federations

Communities / Clubs

Others

Vocational Training Employment Exchange


Testing – FOCUSTM

Scientific assessment and evaluation of kids’ Health, Fitness and Activity levels

Programme Tests Output Report

FOCUS (Fitness of your Child Using Science) is a unique scientific assessment module designed to conduct physical tests and a one-on-one questionnaire. A detailed report card is shared with each child to keep a track of their health and overall fitnessAll tests will be conducted under the supervision of Sports Scientist.

Quick Health CheckBMI | Body Fat % | Waist to Hip ratio | Pulse | Blood Pressure

Full Fitness AssessmentFlexibility | Balance | Strength | Power | Cardiovascular

Activity AnalysisActivity Patterns | Lifestyle Assessment



KOOH Sports New Programmes & Initiatives








New Programmes: Self Defense Workshop

KOOH Sports in association with Taekwondo Federation of India will conduct specialised self defense workshop for females above the age of 5 to empower them against any hostile situation.

Seasoned Taekwondo coaches from TFI will conduct the training sessions in the 10 day Workshop around:

1. Foundation of Self Defence2. Escape from grabs & holds3. Targeting and striking techniques using elbow and knee4. Understanding punches & blocks5. Jab, fist, cut, hook6. Techniques on strikes7. Techniques on hand attacks8. Techniques on kicks 9. Techniques on Blocks 10. Training on using everyday pocket items as a weapon

Specialised Self Defense Workshop


KOOH Sports has partnered with Equity Sports to offer professional sports tour experiences

KOOH Sports : Football and Cricket UK Pro-Experience Tour 2016

New Programmes: Sports Tours

Opportunities for international sports training with international sports federations, clubs and institutes

• 12 Days, 11 Nights • 3 star Accommodation • Executive Coach for all transfers • London Sightseeing Trip• Equity Tour Manager Included to support delivery of the trip• Sports Insurance included

Football Academy

Cricket Academy

Tour Information

• Training Sessions with Fulham FC and Chelsea FC• 5 Fixtures against local opposition• Stamford Bridge Stadium Tour• Facilities provided at Surrey Sports Park for own training

• Training Sessions with Surrey County Cricket Club and Marylebone Cricket Club (Lord’s)• 5 Fixtures against local opposition• Lord’s Stadium Tour• Facilities provided at Surrey Sports Park for own training


Comprehensive Solutioning: A community partner

Child Care - ipsaa to provide Day Care facilities (set up

inside corporate office premises/ at other locations)

Sports Education in Schools: KOOH Sports to provide quality sports education

based on scientific curriculum

After School Hour Solutions: KOOH Sports to provide after school hour specialised sports training solutions

Talent ID & Development Platforms: KOOH Sports offers talent

development and identification tools and platforms for your talented kid

Corporate Event Services: The KOOH Sports Team offers

unique games for your offsite, team building, employee

engagement activitiesComprehensive & Holistic 3600

Child Care & Sporty Lifestyle

Solutions

http://www.ipsaa.in/


Comprehensive Solutioning: IB School Solution

In-School Sports

Education Team (ISSET)

KOOH Sports International

Baccalaureate Team (KSIBT)

This is the school PE Team/educator They have access to all KOOH Sports resources – sports

science/sports lab/technical experts/coaches/sports

academies/IB handbook They will create curriculums, teach and manage the school PE Will create and conduct all assessments Will interact with the IB evaluation teams and ensure all

essential requirements of the programme are met

Point of contact for the school. Team comprises of IB expert, sport science & technical

experts Assess school’s requirements (existing infrastructure,

requirements, IB Maturity, IB Philosophy) Based on the findings will assemble, train and deploy an In-

School Sports Education Team (ISSET) Will be a constant resource bank for the ISSET

Option 1: The entire ISSET (In school Sports Education Team) operates out of the school, manages curriculum, event planning and Sports Specialists (Coaches) run & deploy the PYP, MYP, DP programme

Option 2: Curriculum planning and event planning is managed back end by KOOH Sports IB Team (KSIBT).

Sports Specialists (Coaches) run & deploy the PYP, MYP, DP program in school



Health oriented outreach








Health oriented outreach (1/2)

KOOH Sports is educating kids, parents and schools about the Health related benefits of sports


Health oriented outreach (2/2)

The health benefits are integrated in all our collaterals, reports and digital platforms



Scientific Outlook towards Sports








The Science in Sport (1/2)

Each programme is scientifically built based on scientific concepts and models

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Physics in Sports –The Magnus EffectThe Magnus effect explains how projectiles can curve when moving through air. Whenever a ball is spinning through the air, the Magnus "force" will push it in a direction perpendicular to the direction of movement. It can be easily observed while playing soccer or golf!


The Science in Sport (2/2)

History Geography Mathematics Social Sciences

Biology Chemistry Physics

Olympic Games originated as religious & athletic festivals held at

sanctuary of Zeus in Olympia

Greece

Impact of high altitude on underperformance at sports was understood only after the 1968

Olympics

The speed with which a basketball player must throw the ball to land

perfectly in the basket is a function of

Tan x & Cos x

Sports has social gains in terms of crime reduction, employment generation also

helps prevent drug & alcohol abuse

Cold water passes through the stomach faster and

is sent to the intestines for quicker absorptionOlympic Gold Medal is made of 92.5% silver and

6 grams of gold!

Badminton is the fastest racquet sport with

shuttles reaching speeds of up to 332 km/hr.

Sports as a tool to teach academics in a wholesome and fun manner



Thank You







kooh sports india company overview

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