kjl healthconnect media kit

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Connecting with Moms

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Page 1: KJL HealthConnect Media Kit

Connecting with Moms

Page 2: KJL HealthConnect Media Kit

Become The Trusted Sponsor of New Moms!

Do  you  have  access  to  the  healthcare  providers  of  expec4ng  and  new  moms?  

Do  you  have  100%  effec4ve  reach  to  your  target  market?  

Do  you  interact  with  these  moms  immediately,  frequently  and  with  focus?    

Page 3: KJL HealthConnect Media Kit

The Partnership Sponsor

Gain access to expecting and new moms with the ability to build digitally interactive programs reaching your target customer throughout the continuum of care via physician customized healthcare guides   KJL HealthConnect and POS Professional Office Services, Inc®

Produce customized maternity guides and newborn care guides for physicians to deliver to their expectant moms and moms of newborns  

Physician & Patient

Use guides throughout term of pregnancy and during first 3 years of child’s healthcare visits enabling effective, efficient patient-physician relationship

Connect with Moms Through Their Physicians!

Page 4: KJL HealthConnect Media Kit

Prenatal Guide & Newborn Care Guide

For the Physician •  Provides customized expert care plan •  Answers FAQ’s for moms •  Increases productivity by minimizing patient calls •  Reduces costs and increases patient satisfaction and

treatment  

For the Patient •  Builds trust and confidence in physician and practice •  Increases access to important healthcare

information •  Improves overall awareness of care

For the Sponsor •  Customize messaging to your target audience •  Build digital marketing solutions by capturing target

early •  Tailor specific messages at specific periods •  Build brand equity through an influencer •  Be a trusted sponsor of new moms

Page 5: KJL HealthConnect Media Kit

Connect With Target Audience Through Healthcare Providers

relationship

•  The Best Care •  Educational Information •  Trust in my Healthcare Provider •  Confidence in My Choices

•  Mechanisms to Educate Patients •  Marketing Tools to Brand Practice •  Effective Patient Communication •  Improved Practice Efficiency

I need… I want…

Healthcare is Changing!

Page 6: KJL HealthConnect Media Kit

Our Partner in Patient Communication

National Patient Communication Company •  Established Provider of Printed and Digital Solutions from Brand Identity to Patient

Statement Processing

•  Full National Coverage

•  70 Regional Territory Managers

•  Relationships with over 35,000���Physician Practices

•  Access to 2.8 Million Expectant���Moms and 3 Million New Moms

Page 7: KJL HealthConnect Media Kit

How It Works

Prenatal Guide & Newborn Care Guide

Event Owner Design Advertisement Content for Guides Sponsor

Customize Content of Guides for Individual Physician Practices Nationwide

Obgyn/Pediatrician

Print and Deliver Guides to Physician Practices

Hand Delivers Guides to Expectant or New Mom Obgyn/Pediatrician

Interacts with Guide Patient/ Physician

Page 8: KJL HealthConnect Media Kit

Proven Program – It Works!

Pilot Program Successful  

75,000 Guides

National Basis

Demand is Up

Improved Patient Experience

Physicians Retain & Attract Patients

Page 9: KJL HealthConnect Media Kit

What Physicians Are Saying…

Love the books - has everything the patients need to know in one concise place. I appreciate that they were customized for our practice. These books eliminate handouts that I am always looking for to give my patients. My goal is to have educated and informed patients and these books make it easier to do that!

- Michelle Drury, MD Boulder, CO

Great practice marketing tool, excellent tool to inform patients about the practice and it’s policies, billing, etc., good tool to inform patients about their own health and guidelines of how to know when to call and how to stay healthy. Sponsorship support will make executing these possible.

- Jim B. Plunkett, MD Lecanto, FL

Great way to brand our practice, but most importantly, it’s a way for us to educate our new parents. They bring it with them to every visit to record important medical information and they know what to expect at each visit. We love being able to provide new parents with immediate answers to all their questions without having to field phone calls throughout the day, really improves our efficiency.

-Rose Allgeier, Practice Administrator Cincinnati, OH

Page 10: KJL HealthConnect Media Kit

Prenatal Guide & Newborn Care Guide

Beyond Advertisement Direct expectant and new moms to your website at key intervals throughout their pregnancy or newborn’s life for increased visibility, interactivity and long-term relationship building.

ü  Practical Tips

ü Checklists

ü  Fun Stuff for Moms

ü  Product Information ü  Promotions

ü Coupons

ü QR Codes

ü  Educational Content

Page 11: KJL HealthConnect Media Kit

Next Steps to Our Partnership:

Connecting With Moms

For  further  informa4on  and  to  setup  a  mee4ng  please  contact  Kelly  Guerin  Lower:  

513.300.9477      [email protected]